Hailing from a Hell that doesn't mean to take whatever soul they can get their hands on, these seven are the embodiment of each of the seven deadly sins, and for that reason, they are hailed as the rulers of that Hell. It's not enough to embody a sin, however, as if you don't bother with the irony of the respectrive heavenly virtures towards lessers and other embodiments along with good leadership qualities and cooperation skills, you won't even be eligible for election to represent the sin in the democratic government within Hell setup after a civil insurrection against the devil who ruled with an iron fist. They're also capable of combat for when they need to defend themselves and each other, even at the size of children. As for souls of living worlds, they only permit so-called "irredeemable souls" to be stolen or exchanged for their desires before their timely death; anyone not recognized as such are prohibited from being taken to Hell by any demons with such disobediance by demons being punishable by the same torture the soul would've gotten if they were really irredeemable.

Arrunaz, the demon lord of pride, is the knight in shining hell armor who is always full of herself, but knows when to put others above her. She is the most noble of the demons whose power is amplified by putting herself above others, even metaphorically. As she gets more prideful, her size increases up to kaiju proportions, and considering how big it means it make her, she's lucky that Hell has no roof anywhere though she may require her own dedicated space in case the embodiments need to meet together in a building. She always carries two longswords, with her, one of which in particular resembling the German zweihander, to add on to her pride.

Gazath, the demon lord of greed, is the most regal and richest of the embodiments, always wearing a royal robe woven in gold and a golden crown complete with jewelry. As per requirement to be a democratic demon lord of greed, he donates as much money as he garners and makes sure to even allow the damned to earn and use money along with heavily taxing them at the same time whilst keeping taxation of fellow demons fair in comparison. While small compared to others, even being one of the youngest embodiments of greed in Hell's history, he's not afraid to impale and smash with his scepter he always heeps in his hand should his life be threatened.

Tazodok, the demon lord of lust, is of course the most sexually active ruler of Hell, though she makes sure to use condoms when it isn't her husband she's getting it on with. While not the sexiest of the embodiments of lust, she sure is one to rival prostitutes in how many demons she went through it with, even [censored] the lustful damned regardless of gender just to uphold her reputation. She's also an excellent martial artist who incorperates a couple of switchblades which she uses outside of combat to castrate her damned victims.

And then there's Bob, the demon lord of envy, who was literally given a human name by his mother as fuel to be her protege of enviousness. He takes what he wants and only leaves what others absolutely need, wishing to own literally everything that isn't pinned down to the environment. He even own firearms for himself, of which he always carries one pistol plus at least seven full mags with him. Gazath is both impressed and annoyed by him because he sometimes takes his money without permission to use to get stuff without robbing or burglarizing.

Mugrud, the demon lord of gluttony and father of fellow demons Ogthaz and Bill, is the king of eating literally everything that can be considered food, with a toothless mouth and four more on each of his arms, of which the two on his more normal arms can be replaced by normal hands when necessary. His mouths are always salivating for food and is the first demon of gluttony to revolutionize digestion of the gluttonous damned as a means of torture. His tongue from his head's mouth is elastic and stretches very far with every mouth being able to suction food into his stomach, where they're digested for however long he wishes them to be, absorbing all nutrients without needing to poop. He's also an alcoholic who only drinks alcoholic beverages like beer, wine, and rum. He still eats non-edibles like clothing, footwear, toys, poisons, furniture, and even dirt because what his intestines don't absorb as nutrients are converted into an energy he can fire out of his mouths in any way, shape, and form like lasers, plasma, and electricity.

Xogozoth, the demon lord of wrath and commander in chief of the military and defense forces of Hell, is the most volatile hoofed demon to ever have the patience for anything at all. If you instult him as a stranger, be prepared for a world of hurt as he is willing to lash out at any discrepancy made towards him unless you are his friend. He ditches handheld weapons in favor of slashing with his claws, gnawing with his teeth, and stoming and kicking with the hooves of his feet. And if he wanted to, he can channel the classic devil inside him and sprout wings for flight.

Egmoth, the demon lord of sloth and in turn the laziest of the democratic heads of Hell, is a very young boy who just wants to sleep when he's not being careful about buerocracy and governmental affairs, even wearing pyjamas, a very long night cap, and cozy socks no matter how active he has to be at the time. Dilligent only for the government and maintenance of civil demon right, he is otherwise quite lazy, even dozing off in meetings sometimes when he thinks it isn't his turn to listen or speak. He isn't a fighter, and so flees from combat and lets the others do the dirty work, so he's always accompanied by at least two demon guards wherever he goes so he can be protected from threats.

The Seven Sinful Demon Lords © me