Best Free Content Analytics Software

Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns.

📢 Calling all marketers! Unleash the potential of your marketing dashboards with high-quality campaign data. Say good-bye to missing or inaccurate data and get reliable insights that propel your campaigns to new heights. UTM parameters and marketing conventions play a crucial role in tracking the success of advertising campaigns. By adding them to your URLs, you unlock valuable insights uncovering which ads are driving the most traffic, conversions, and ultimately, revenue! 📈💸 But UTM tagging is tedious, time-consuming & error prone. That's where we help you automate, standardize, error-proof your campaign URLs & save a ton of time! CampaignTrackly is the ultimate time-saving tool that ensures accurate reporting data for your marketing campaigns! 🎉💪 With our automated marketing conventions, UTM builder, and link shortener tools, you can wave goodbye to tedious, error-prone spreadsheet work and send data to key platforms with a click. Unlock your marketing success. Try us today

Seobility checks your complete website, by crawling all linked pages. All found pages with errors, problems with the on-page optimization or problems regarding the page content like duplicate content are collected and displayed in each check section. Of course, you can also analyze all problems of a single page in our page browser. For a sustainable and continuous review of your website, each project is constantly crawled and analyzed by our crawlers to track the progress of your optimization. You will also be notified by our monitoring service with the status of your website via e-mail, if server errors and major problems occur. Seobility not only provides a detailed SEO audit but also gives tips and instructions on how to fix the problems found on your website. By fixing these issues, you make sure that Google can access all of your relevant content and understand what it’s about in order to match it with suitable search queries.

Get to know your customers. Get a deeper understanding of your customers. Google Analytics gives you the free tools you need to analyze data for your business in one place. Google Analytics 4 (GA4) is the latest iteration of Google’s analytics platform, designed to provide a deeper and more comprehensive understanding of user behavior across websites and apps. Built with a privacy-centric approach, GA4 leverages event-based tracking instead of session-based tracking, enabling more flexible and detailed data collection. It offers advanced features like cross-platform tracking, machine learning-powered insights, and predictive analytics to help businesses better understand customer journeys and make data-driven decisions. With improved integration with Google Ads and customizable reporting, GA4 empowers organizations to optimize their marketing strategies while adhering to evolving privacy regulations.

Matomo is the leading open-source web analytics platform, used on over 1.4 million websites in over 190 countries and translated into over 50 languages. Matomo values privacy protection, 100% data ownership and no data sampling. It has two different hosting options – cloud and on-premise. Cloud takes the hassle out of installation, whereas On-Premise is the free, open-source and self-hosted PHP/MySQL software you can install on your own server, which gives you maximum flexibility. This premium web analytics and conversion optimisation tool is designed to give you the most conclusive insights with a complete range of features such as heatmaps, sessions recordings, goals, form analytics, visitor profiles, ecommerce and funnels.

Bitly is a link management platform that provides people, brands and businesses with scalable and secure tools to personalize, share and track their content links, while capturing data and insights with every click. On top of better deliverability and click-through, rich link-level data gives you crucial insight into your link engagement so your team can make smarter decisions around its content and communications. Take credit for your content and learn more about how it’s consumed by enabling auto-branding—a feature that ensures your brand remains in any link someone shortens pointing to your website.

Rebrandly stands as the leading link management platform, revolutionizing the way businesses brand + shorten URLs. Trusted by companies worldwide, including giants like Versace and PayPal, Rebrandly offers a secure, measurable way to enhance brand visibility, boost conversions, and delve into detailed link analytics. Our platform is designed for versatility, supporting millions of users across diverse industries. For those seeking unparalleled link management capabilities, Rebrandly is unmatched. Our platform caters to both basic and complex needs, from SMS campaigns to intricate affiliate programs, supported by robust APIs and expert engineering support. Features like UTM building, link retargeting, and advanced analytics ensure a comprehensive toolkit for effective online presence management. Our innovative browser extension and user-friendly dashboard streamline the process of creating and tracking branded links, offering insights with our sophisticated analytics tools.

How do you 100X you content? RELAYTO is the #1 Interactive Experience platform that transforms your static content (PDFs, MP4s, images) into engaging interactive experiences, enabling viewers to choose their own path and self-educate. With RELAYTO, you can create an unlimited number of public and private interactive experiences equipped with security, permissions and user management to control who has access to your content. Metrics deliver insights on 360 digital body language, activity and intent, summarizing when & where viewers spent their time, so you can prioritize your outreach efforts... and keep improving your content. From e-books and white papers to pitches and proposals RELAYTO is the simplest way to make your existing content captivating and insightful.

Google uses machine learning to analyze the context of the content. Now you can Create Content That Google Wants to Rank! We offer you the most powerful content editing tool for AI, supporting 60 languages. We are the best among all our competitors, We can analyze the content of your site and compare the top results in Google. Allows you to see the power and weakness of the keyword content of your articles and competitors. The tool saves you a lot of time and helps you write.

Serpstat is the growth hacking tool for marketing and SEO. Website analysis always one click away with the Serpstat plugin. Don't look for the required report too long anymore. Find out all information about every domain with one click using the Serpstat plugin. Our Manual and Use Cases page will show you how to use Serpstat to its full potential. Beat your competitors and take a leading position in Search. Freemium model allows you to research keywords, analyze competitors and get acquainted with Serpstat without hassle. Sign up for free now! Not sure how to use a certain feature? Need help with setting up domain tracking? If you need assistance or have any other questions, our support team is always here to help!

Similarweb is the leading AI-powered digital data platform committed to unlocking the full potential of the digital landscape. Trusted by startups, Fortune 500 companies, and top global brands, we provide actionable market insights that empower businesses to understand competitors, consumer behavior, and emerging trends. Our solutions span the entire digital funnel - covering marketing, SEO, sales operations, eCommerce, and research - with comprehensive analytics across websites, apps, products, and industries. With Similarweb, businesses gain access to extensive data coverage, including over 1 billion websites, 8 million apps, and 3 million brands. Our platform delivers real-time insights with data on 5 billion search terms, 250 million display ads, and 10 billion content pages, enabling companies to stay ahead of the curve. With global reach across 190 countries and 210 industries, Similarweb helps teams benchmark performance, optimize strategies, and drive growth.

Your Content Command Center: Define essential elements of a content strategy! Starting by your own goals and the benefits for the readers to personas and the buyers journey to formats, media and channels. Social media, blog posts, websites, direct mail, brochures - organize your entire content through a strategic planning issues and produce it on the team over individual workflows. Export your content to WordPress, other CMS or use it for your publishing and promote it through automatic, time-controlled postings directly in social networks. Find out which content is well received and create reports: Link your content with data from your web analytics programs and "social signals" and identify key performance indicators. Virtual newsroom, editorial plan, editorial calendar, production control: Scompler makes editorial work easier for companies. Plan topics strategically, manage assets for posts, control content production, post in social networks, analyze successes - all in one place.

MarketMuse is a content intelligence platform that sets the standard for content quality. Our AI-powered platform increases your organic presence, improves productivity, and drives revenue. MarketMuse’s patented AI collects and analyzes your content, prioritizes your best opportunities based on authority and ROI, generates initial drafts and builds industry-leading topic models so you can always write the best content on any topic.

BDOW! is an advanced email capture and conversion tool designed to help businesses grow their email lists quickly and efficiently. Offering customizable pop-ups, inline forms, and smart bars, it allows users to create on-brand, high-converting lead generation tools with ease. BDOW! integrates seamlessly with popular email marketing platforms and other marketing tools, enabling advanced targeting, A/B testing, and detailed analytics to optimize campaigns. This tool is ideal for businesses looking to enhance their online engagement, increase conversions, and improve overall email marketing strategies with minimal effort. Its flexible design and powerful functionality make it a must-have for digital marketers aiming to maximize lead capture and sales.

We believe data is the backbone of the media team. Editors with digital DNA own the numbers and make editorial decisions based on what they see in the numbers. Momentlys' content analytics platform helps editors to stop worrying about whether they're tracking the right things, and empowers them to focus on acting instead of analyzing. Act on immediate insights or historical analysis. You can use Momentlys' real-time analytics dashboard to keep pulse on your current readership and leverage historical analysis to make better content in the future. See the whole picture. Momently gives you every relevant content metric you need to get a clear picture of what happened and use it to plan for the future. Get the complete overview of where your audience is coming from - region, channel, and medium (including web, iOS, Android, and Apple News). And see what content they're engaging with.

Readable is an online toolkit that helps writers everywhere improve their readability and bring their audience closer. Find the most accurate scores for formulas such as Flesch-Kincaid and SMOG, as well as our own bespoke readability algorithm. Readable is packed full of features you won't find anywhere else. Hone your content for clarity and engagement to captivate your audience. Whoever your audience or whatever your medium, Readable's user-friendly editor is suitable for all kinds of writers. 57% of customers are more likely to recommend you if they feel emotionally connected to your brand. Retain customers with direct, trustworthy content. Readability builds customer trust. 81% of consumers said trust is essential in a buying decision. ContentPro helps you to produce clear, compelling content, helping you to engage with your audience. CommercePro is a suite of tools with a unique algorithm. The results give you actionable steps to optimise your website for readability.

Dreamdata is a B2B revenue attribution platform that empowers go-to-market teams with actionable insights to drive growth. It automatically collects, models, and activates data from across your marketing and sales tech stack, providing a 360° view of the customer journey. With Dreamdata, you can: - Accurately attribute revenue to specific marketing and sales activities. - Understand the ROI of your campaigns and channels. - Identify buying signals and prioritize high-intent leads. - Build targeted audiences for personalized campaigns. - Measure performance against industry benchmarks. Dreamdata's no-code interface makes it easy to use, even for non-technical users, while its powerful analytics capabilities provide the depth of insight needed to make data-driven decisions. By connecting spend to revenue and pipeline, Dreamdata enables B2B teams to optimize their go-to-market strategies and achieve sustainable growth.

Open Web Analytics is the free and open-source web analytics framework that lets you stay in control of how you instrument and analyze the use of your websites and applications. Run OWA under your own domain or as part of your web application. OWA is a customizable web analytics framework that can be extended to meet your needs. Track WordPress and Mediawiki-based websites and admin events. OWS provided you with dozens of standard metrics, dimensions, and reports. Extensive data access API enables integration with raw data access. OWA respects GDRP and other privacy frameworks. In addition to dozens of standard web analytics metrics, dimensions, and reports, OWA has several advanced features that are not often found in open source offerings. Monitor analytics via the dashboard. View detail usage of any web page including prior and next pages viewed. View the clickstream of anonymized user sessions.

It’s so frustrating to hear that a customer is unhappy with your product. Especially when you’re not sure what the problem is! One way to do this is by using Stormly’s User the journey template, which lets you see where people are dropping off inside your product or app. Get to know which of the items converts best. Whether that are webshop items, blog articles, videos, or anything else. The aha-moment is the moment when users finally gain value from an app or website. When you know what this special moment is, you can create a better onboarding experience that will increase user retention and conversion rates. Knowing what user behavior leads to higher retention or conversion is crucial in creating a product with high engagement. Your goal should be to figure out exactly what moment your users get the unique benefit of your app or website; this is called the “aha-moment.” Once you know this, you can optimize your app’s onboarding flow so that more people will become engaged.

Engage your audience, automatically track user preferences and give a fully customized experience depending on their behavior and interests. Simply put, increase your lead generation and convert your flybys readers into regular readers. Magnet’s Audience Engagement solution helps Publishers deliver personalized recommended articles, and relevant content that shape traffic to high-value content and sites, increase pages and videos consumed per session, send personalized newsletters, and more. Magnet links topics to auto-generated pages (one page for each topic) containing the list of content, sorted by score or date, where the topic was the key subject. Increasing OR and CTR has never been as simple and easy as it is with Magnet. Leveraging 16 AI-based algorithms, Magnet tracks users’ preferences based on their behavior and curates the perfect newsletter content personalized for each user.

React & Share is the voice of your customer through the most superior feedback tool on the market. Let your digital audience talk to you. Instant, reactive feedback and insightful reports that let users tell you exactly what they need from your website content. React & Share customers use page-specific insights to measure, analyze and design successful web content. Intuitive reaction buttons and open text feedback fields enable users to tell you where content is unclear, outdated or inaccurate. Our automated reports and seamless dashboard provide a spread of useful data every day, week, or month. React & Share customers use page-specific insights to measure, analyse and design successful web content. Intuitive reaction buttons and open text feedback fields enable users to tell you where content is unclear, outdated or inaccurate. Our automated reports and seamless dashboard provide a spread of useful data every day, week, or month.

Welcome, a NewsCred brand, transforms how marketers run marketing. It is the leading marketing orchestration platform used by the world’s most ambitious brands to strategically align teams, take the friction out of execution, and demonstrate meaningful results. Only Welcome offers a platform purpose-built for the complexities of modern marketing that can scale to support the largest teams in the world. It is a new layer of the marketing technology stack where marketers can work better together, connect other martech tools, and measure performance. Welcome unleashes the potential of marketing. Learn why the world’s leading brands have made Welcome their home for marketing.