Compare the Top Mobile Measurement Partners (MMP) for Android as of December 2025

What are Mobile Measurement Partners (MMP) for Android?

Mobile Measurement Partners (MMPs) are third-party platforms that track, attribute, and analyze mobile app marketing campaigns. They provide businesses with insights into user acquisition, engagement, and lifetime value (LTV) by connecting ad clicks to in-app user actions. MMPs ensure accurate attribution by integrating with ad networks, mobile apps, and analytics tools to create a unified view of campaign performance. This data helps marketers optimize their advertising spend, measure return on investment (ROI), and detect potential ad fraud. By offering transparent, real-time tracking, MMPs enable businesses to make data-driven decisions to improve user acquisition and retention strategies. Compare and read user reviews of the best Mobile Measurement Partners (MMP) for Android currently available using the table below. This list is updated regularly.

  • 1
    Kochava

    Kochava

    Kochava

    Kochava is a real-time data solutions company offering a comprehensive growth stack of solutions for data-driven advertisers. We empower advertisers to measure what matters with tools that deliver better insights and actionable data in one operational platform. Advertisers can map their growth journey with Kochava, leveraging mobile measurement partner (MMP) services, a next-generation marketing mix modeling (MMM) SaaS platform, and a premium platform for search ads automation and app store optimization (ASO). Kochava's MMM SaaS and search ads automation/ASO platforms work with advertisers using Kochava or any other MMP. With a culture of customer-driven innovation, dedication to data security, and the most powerful tools in the ecosystem, Kochava is trusted by top brands to harness their data for growth. Headquartered in Sandpoint, ID, the company has offices globally.
    Starting Price: FREE
  • 2
    Singular

    Singular

    Singular

    Singular empowers marketers to futureproof their growth with next-gen attribution and analytics. We provide a holistic solution that combines mobile attribution with industry-leading cost aggregation, flexible ROI analytics, and automatic loading directly into your BI tools. With Singular you are able to - Measure and report on all the channels you work with - Analyze ROI by combining attribution with leading cost aggregation - Track and analyze across the entire user lifecycle - Block more fraud with best-in-class fraud prevention - Monitor a single managed pipeline with a plug-and-play solution to extract, transform and load analysis-ready marketing data into your chosen data warehouse Top marketers from LinkedIn, Rovio, Microsoft, Lyft, Twitter, EA, and more, rely on Singular for a complete view of their marketing performance.
  • 3
    Branch

    Branch

    Branch.io

    Digital brands grow on Branch. Grow your business with enterprise-grade solutions designed to increase end-to-end user engagement and provide holistic measurement of marketing effectiveness across all devices, channels, and platforms. The industry-leading mobile measurement and deep linking platform, trusted by the most top ranking apps to increase efficiency and revenue. The best in mobile use Branch. Better performance in every channel across web, email, ads, and app. Branch handles all the complexity to ensure your links work across every platform and channel. Our strong link matching guarantees your users are delivered exactly where you want them. From deep linked re-engagement ads to web and email campaigns that seamlessly continue the journey even after users pause to install your app, Branch helps you offer seamless experiences that drive better performance in all of your channels.
  • 4
    AppsFlyer

    AppsFlyer

    AppsFlyer

    AppsFlyer helps brands make good choices for their business and their customers through innovative, privacy-preserving measurement, analytics, fraud protection, and engagement technologies. Built on the idea that brands can increase customer privacy while providing exceptional experiences, AppsFlyer empowers thousands of creators and 10,000+ technology partners to create better, more meaningful customer relationships.
  • 5
    Localytics

    Localytics

    Upland Software

    Give Your Customers Reasons to Love You More with Every Experience Go beyond personalization to delivering the next best action for your customers to build meaningful, engaging experiences your customers will love. Leading brands trust Localytics to power their customer engagement strategy. We help you build love for your brand through meaningful customer engagement. First, understand your customers on a deeper level through rich, contextual data. Then, create truly individualized experiences with intelligence and personalization capabilities. And, reach your customers where they are so you can drive impactful, relevant customer engagement. Finally, bring it all together with dedicated assistance that informs your strategy and helps you reach your brand goals. Schedule an online demo with one of our knowledgable associates to see how the product can help you grow your business.
  • 6
    AppMetrica

    AppMetrica

    AppMetrica

    The all-in-one install attribution, app analytics and marketing platform. Free & unlimited. No more juggling a dozen different trackers, product analytics tools, push notification services, and crash reporting solutions. Analyze all of your app’s statistics in one place and act on them instantly to drive business impact without having to make a data quilt. AppMetrica lets you pull your app’s raw data for any period via the API and manage it any way you wish. Integrate it into your CRM, BI system or custom analytics solution, or send the data to your ad partner to use it for remarketing. AppMetrica will collect all the data sent by your app, no matter how much. Without sampling or limits on data storage time. We never sell or pass your data on to third parties. Your app's data is collected and processed into reports in real time. Discover the tech behind AppMetrica. Integrate the AppMetrica SDK into your application.
  • 7
    Smaato

    Smaato

    Smaato

    Smaato’s Digital Ad Tech Platform offers a free ad server and monetization solution. We connect quality publishers with premium marketers to engage audiences around the world and on every device. Big Tech walled gardens are out. Our tools give you the control to create your own, improving transparency for both publishers and marketers. We succeed when you succeed. We offer a powerful, free-to-use server, giving you more control and better reach. Publishers who switch to Smaato’s ad server see a ~30% uptick in revenue. We revolutionized the mobile ad tech space, and we didn’t stop there. Mobile is always in our DNA, but we pride ourselves on a truly omnichannel approach. We support all devices. At Smaato, we leverage sophisticated automated systems and human expertise to create our safe and secure platform. See why our future-proof platform is making a big impression. Meet our digital ad tech platform.
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