Best Enterprise Ad Optimization Tools of 2025

Semrush

Semrush is an online visibility management and content marketing SaaS platform that ensures businesses get measurable results from online marketing. Our software helps companies of all sizes and industries to optimize their visibility across key channels and create engaging content for their users. Our data enables discovery of great growth opportunities, while workflow and tracking solutions help users run experiments continuously and more accurately measure results. Unveil your competitors’ marketing strategy and tactics. Analyze traffic of any website. Unveil competitor promotion strategies. Get ideas for growing your market share. Discover keyword & backlink gap. Discover how to reach more prospects while spending less. Find the best keywords for every PPC campaign. Monitor your competitor’s ad copies and landing pages. Optimize your Advertising spend (at a local level). Analyze Google Shopping ad campaigns.

6,067 Ratings

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Adzooma

ClickTech Solutions

Adzooma’s an award-winning digital marketing platform that helps businesses of any size grow by making online marketing easy. Our all-in-one platform helps you set up, manage, and optimize your Google, Facebook, and Microsoft advertising campaigns all in one place. By leveraging innovative machine learning and data science, our platform pinpoints what drives online business success to make sure you get the most out of your advertising campaigns. Track PPC performance and highlight over/under spend to improve your quality score, conversions, and ROI. Packed with all the tools you need to grow your business, Adzooma gives you a crystal clear view of where your online marketing is right now, then provides personalized checklists to help you drive business growth. Join thousands of business owners like you and see how we make growing your business online simple.

255 Ratings

Starting Price: Free

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PropellerAds

PropellerAds is a multisource advertising platform providing access to unique traffic sources and AI-based ad-serving/optimization tools for media buyers, agencies, brand owners, and affiliate marketers. The main platform’s benefits are: - Multiple exclusive traffic sources in a single advertiser’s account - Exceptional traffic quality and purity ensured by the latest anti-fraud software - Demographic and Interests Targeting for Push ads - In-Page Push – a traffic type that allows you to target iOS and Mac devices - Direct Click traffic for Popunder campaigns that might boost your CR up to 120 times - CPA Goal – a new-generation optimization tool that ensures your campaign will reach the conversion price you set with no effort on your part - Precise statistics and A/B testing tools The company is also a member IAB Europe and has a ISO/IEC 27001 Safety Certificate.

11 Ratings

Starting Price: $100/min deposit

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WordStream

Online advertising made easy. Turn 60% more leads into customers while spending 10% less. WordStream can help make it happen for your small business. Our software and services are built for small and mid-sized businesses to help drive big results from online advertising. Scale your agency, train up your team, and drive dynamic online advertising growth for your clients with our software and services. How does your Google Ads account stack up against your competitors? See what WordStream's award-winning software and team of experts can do for you. Keyword research can be a slog, but our free tool makes it a cinch to find the keywords your business needs to drive traffic through SEO and PPC. LocaliQ offers technology-backed marketing solutions built to help you find, convert, and keep more customers.

3 Ratings

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Adspert

Adspert supports e-commerce companies in maximizing their profit on Amazon, eBay, Walmart, Google, Bing and 450+ Mirakl marketplaces by optimizing their PPC campaigns. The AI-powered software helps boost your ROAS, improve advertising performance, cut manual work and save time. With automated bid adjustments and keyword management, Adspert helps you scale profitably and stay in control. Always the most efficient bids. Always the best keywords. Start a FREE 30-day trial and see for yourself!

2 Ratings

Starting Price: €99/month

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Adwisely

Ad Intelligence Inc

Adwisely is an app that helps e-commerce stores create and manage efficient ads on Facebook, Instagram & Google. Adwisely is available on Shopify, BigCommerce, and WooCommerce. The app helps online store owners & digital marketing managers drive more sales with fully automated retargeting & prospecting ads. On average, Adwisely users get 6x ROAS and invest significantly less time & effort in ad management. Services of a Personal Advertising Manager are available for all Adwisely users who invest at least $400 in app-powered ads. The manager provides personalized tips on ad management and suggest additional ad tactics that will help the business achieve its marketing goals. Adwisely fee starts at $19/month. Adwisely offers a 14-day free trial to let the users see all the benefits of the app.

2 Ratings

Starting Price: $19.00/month

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Bïrch

Bïrch helps to simplify the automation of your ad campaigns running on the most popular platforms: Meta, Google, Snapchat, and TikTok. With Bïrch, you can automate ad management tasks, set up flexible rules to optimize and scale ad campaigns, launch dozens of ad variations, reveal top-performing ads and audiences, generate look-alike audiences based on top-performing ads, and build & schedule reports for both your team and clients. Benefits: - Create automated rules with advanced rule builder for every channel and manage all of them in one place - Launch dozens of different variations of ads for Meta in just a few clicks - Analyze results and optimize your automations with historical log reports. - Use ready-to-use strategies based on time, ROAS and CPA to easily reach your goals - Run rules as often as every 15 minutes for quick ad optimization. - Get alerts via email/ Slack when a rule is triggered or when a specific benchmark is achieved

1 Rating

Starting Price: $99.00 per month

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Madgicx

Madgicx is a super app for Meta ads that helps E-commerce businesses run ads using predictive AI, scale creative production with generative AI, and maximize ad ROI.

1 Rating

Starting Price: $72.00/month

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Scibids

Scibids Technology

The challenges for marketers looking for efficient brand and sales growth have multiplied as data volumes and the need to respect consumer PII (personally identifiable information) have grown. Only sophisticated AI-powered decisioning technology, engineered for scale, can solve these challenges. Scibids develops AI for marketing, and today offers a solution for addressable paid digital media that creates 30%-70% improvement in KPI performance, even if campaign performance has plateaued and scale stalled. Marketers can no longer consider AI-fueled optimization as optional! Scibids AI is the first of its kind to offer an intelligent layer that plugs directly into demand-side platforms (DSPs) to supercharge campaign optimization. It supports all formats (including standard/rich IAB display, video, native, and audio) and is capable of optimizing towards a large spectrum of KPIs (including custom formulas with various measurement sources).

1 Rating

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Attributy

AI Driven Campaign Optimization. Deep learning algorithms converts unique users into your ideal marketing plan. Not every conversion happens right away. When a user arrives at your site, Attributy dives into their historical data up to several months before, recognizing past touchpoints that might influence a purchase decision. This allows the dynamic attribution algorithm to model an extremely accurate picture of a channel’s value. Single-channel attribution tools fall short. Most overestimate the impact of the channel they measure, while underestimating the cumulative, long-term effects of a whole campaign. Attributy’s artificial intelligence algorithm focuses on the user, following individual customer journeys from first touchpoint to purchase. Each ad seen is given credit proportional to its true value in customer conversions.

Starting Price: Free Basic

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Optmyzr

Designed specifically to manage Bing Ads and AdWords accounts, Optmyzr provides relevant insights through analytics and reporting to help organizations be more efficient. Equipped with enterprise-level search marketing tools, workflows, and scripts, Optmyzr enables users to make quick improvements to their PCC accounts and create successful campaigns. Core features include One-Click Optimizations, data insights, reporting, enhanced scripts, shopping add tools, and bid management.

Starting Price: $116.00/month

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BlueWinston

Winston bros

Blue Winston is an automated tool for creating text product ads and Smart Shopping campaigns for Google. Product ads display on the following Google networks: Google Search, Google Display, YouTube, and Gmail. With BlueWinston.com, you can not only automate the creation of ads for your products, but also create keywords for every single product. The tool works on the basis of an embedded (URL) product XML feed and forms an integral part of each online store operator. To some extent, Blue Winston can also help optimize campaigns with a set of automated rules and bidding scripts that are applied in an incredibly short time. Not only do you target specific products and display them with a price tag and product image, but they also have the benefit of being distributed across all Google networks. Blue Winston, as one of the few in the world, offers the possibility of advanced product filtering not only by product category, brand or other parameters but also by price ranges.

Starting Price: $59.00/month/user

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AdScale

Fully automate advertising across Google & Facebook. Drive more conversions to your business. Easily create, manage & optimize ads on one platform. AdScale is using advanced AI & Machine Learning technology to automatically create and manage your advertising campaigns across multiple advertising channels using one single platform. Used by eCommerce stores, advertising agencies, and advertisers in all sizes. View and apply recommendations that our smart AI creates based on your store data. Our team is here to provide you with personalized and outstanding service, ensuring you have a smooth integration when connecting your store and your ad accounts. View data that matters in the most simple and actionable way. Automate ad creation, ad optimization, and SMS updates to avoid human error and focus on selling more goods. Try AdScale for your e-commerce store now!

Starting Price: $29 per month

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TheOptimizer.io

Designed by industry veterans with more than a decade of experience, TheOptimizer was born to deliver centralized automated campaign management. Boost your ROI, Save Time and Make more Money by automating your campaigns optimization process now! Completely automate your campaigns optimization process based on accurate campaign analytics, using flexible automatic rules, smart lists and more. Safeguard your adspent using 24/7 rules on campaign, widgets and creatives level. Change bids and budgets automatically based on how your campaign is performing. Clones your native campaigns with just a click without having to recreate everything from scratch. Totally automate your optimization process based on accurate campaign analytics, using rule based optimization actions and more. Quickly update and set camapign and/or publisher bids without having to log to your traffic source. Use createive level rules to automatically monitor and pause low performing/saturated creatives.

Starting Price: $199 per month

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Adsbot

Adsbot is your ultimate solution for Google Ads automation and optimization. With powerful rules and advanced insights, take full control of your ads. Save budget and time, and see real results in no time. Get valuable insights, real-time alerts, and expert recommendations with just a single click. And take your PPC game to the next level. Our platform provides a comprehensive suite of tools to automate, optimize, and scale your campaigns, giving you more time to focus on what really matters. Unlock new growth opportunities for your business with our optimization ideas to increase revenue and decrease costs. Unlock new growth opportunities for your business with our optimization ideas to increase revenue and decrease costs. Get a complete picture of your ad performance with advanced reports that keep you in the know, 24/7. Brand checker allows you to see which search ads are shown for the queries you want to track.

Starting Price: $39 per month

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RevenueWize

RevenueWize offers the best Amazon campaign manager for PPC optimization. Everything you need to make smart decisions. Stop relying on spreadsheets or Seller Central. Obtain the control you need to achieve optimal results. Succeed where automation continuously fails. Hit your target ACoS and achieve optimal results across your campaigns. Understand exactly how effectively your budget is being spent and where you need to focus in order to improve your performance. Stop wasting valuable time on Seller Central or running spreadsheets. Easily identify and handle the issues that have the most impact on your performance. RevenueWize analyzes your Amazon campaign placements performance and helps you optimize your placements to increase sales at a low ACoS. Review and Boost keywords that stopped receiving impressions. Never miss an instance where a bid reduction resulted in a drastic loss of impressions and sales.

Starting Price: $119 per month

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SpeedPPC

We've spent $25,000,000+ on leads from Google Ads from which we developed our winning TALL strategy. SpeedPPC gives you this strategy and the tools so you can drive more PPC leads. The SpeedPPC platform gives you the framework and the toolset to drive more leads than you thought possible. Learn how to optimize your ads, maximize your ROI, and gain crucial insights into your customers' journey, all with a touch of humor and fun. Uncover the secrets to success and elevate your marketing game in this digital wonderland. A higher CTR can improve your ad’s quality score and lower your cost per click, saving you money in the long run. Learn how to optimize your PPC campaigns using Google Ads Search query reports. Find improvements in your targeting through better keyword selection. Drive higher quality scores, lower costs and get more conversions. Write more targeted ads that get higher CTR & ad rank, giving you more volume.

Starting Price: $99 per month

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SwipeBuilder

The Swipe Company, LLC

SwipeBuilder revolutionizes ad creation, offering a seamless way to find and save winning ads from major platforms like Meta, Google, and TikTok. With a unique feature to permanently swipe ads, even if they are deleted, you can build a comprehensive swipe file for your marketing needs. SwipeBuilder doesn't just stop at saving ads; it transforms them. The AI-powered rewriting tool adjusts swiped ads to fit your product or offer, ensuring that your marketing is both innovative and relevant. Additionally, the platform captures landing pages automatically and transcribes video ads for effortless content repurposing. Collaboration is a breeze with SwipeBuilder - create shareable boards and communicate directly with your team, enhancing coordination and efficiency. Organizing your swipes is easy too, thanks to a robust folder system. Plus, the partnership features, like Creator Hub and TikTok Style Subtitles, extend SwipeBuilder’s capabilities, making it a comprehensive tool for marketers

Starting Price: $49/month or $39 with annual

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GoMarble

Improve your ROAS with targeted, high-quality ad campaigns managed by expert marketers assisted by GoMarble AI. We ingest all your online assets in our custom generative AI model to generate targeted buyer personas and generate high-performing marketing concepts. Our designers and copywriters use GoMarble’s generative AI tools to rapidly create, conduct pre-flight tests, and launch all ads. We've built and grown multiple startups, and truly understand the pain of early-stage founders who are multi-tasking and hustling their way to grow. Marble empowers entrepreneurs to grow their businesses by making high-performance online ads accessible. Specialized for brands with strong product-market-fit but limited growth fuel. Your dedicated AI expert uses our AI audit tool to scan your ad accounts and find opportunities to improve profitability. Get a detailed report of visuals, copy, and hook only by uploading your ad, and adding a landing page.

Starting Price: $749 per month

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Xnurta

Master ecommerce marketplace advertising on Amazon and beyond. Empower your Amazon advertising campaigns with Xnurta AI copilot, featuring eight advanced AI actions. Experience unparalleled precision in ad placements and campaign optimizations, backed by AI-driven analytics that predict buying patterns and enhance ad performance. Streamline AMC data extraction, eliminating technical hurdles such as SQL query writing. Dive into sophisticated modeling and analytics that reveal deep insights into shopper behavior and advertising trends. Customize your audiences with precision, using data-driven strategies to optimize every campaign for maximum impact. Achieve superior funnel coverage from awareness to conversion, enhancing your ROI through strategic Amazon ad structures. From initial awareness to final purchase, optimize your advertising journey on Amazon, ensuring each stage is targeted for maximum engagement and conversion.

Starting Price: $99 per month

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AdBeacon

AdBeacon is a multi-touch attribution and optimization platform built for ecommerce brands and agencies that want to move beyond guesswork and truly measure what’s driving growth. The system works by connecting directly to your first-party data, such as revenue and customer actions from your online store, and integrates that with your paid media channels to enable accurate, real-time reporting and actionable optimization. It supports robust features, including advanced attribution across channels, cross-channel campaign tracking, lifetime value and RFM analysis, creative performance dashboards, custom audience building, and budget-management tools, all within one unified interface. With AdBeacon, you can see exactly how each ad, campaign, or touchpoint influences the customer journey, identify high vs. low-value audiences, pivot spend toward top-performing creatives, and scale campaigns with confidence and clarity by relying on verified click-and-purchase data.

Starting Price: $600 per month

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Camphouse

Camphouse is a robust campaign workflow management platform designed to streamline marketing operations for teams across multiple markets. It consolidates data from local and global campaigns into a centralized platform, offering real-time insights, performance tracking, and automated reporting. Camphouse enables seamless collaboration between teams by eliminating fragmented workflows, promoting better decision-making with AI-powered insights, and simplifying media planning and tracking. The platform’s customizable features and secure data governance empower CMOs, media teams, and CFOs to align campaigns, maximize ROI, and gain actionable insights for campaign optimization.

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Opteo

Opteo is a Google Ads optimization tool which offers improvement suggestions based on continuous account monitoring, and backed by statistically relevant data. Recommendations are presented in priority order, and can be implemented with a single click. Opteo pushes changes to Google Ads automatically, without the need to switch between interfaces. Manage keyword bids, control budgets, optimize ad schedules, get real-time alerts, analyze search terms and more. Opteo includes over 40 different optimizations.

Starting Price: $97.00/month

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metoda

Easy campaign management & efficient optimization for Sponsored Ads powered by Artificial Intelligence. Scale up your Amazon PPC with our smart Ad Optimizer – your oxygen tank for a successful deep dive into the Amazon Ads ocean. Kick-off your Amazon PPC right: Get the best out of Sponsored Ads and Amazon DSP with our intelligent tool and our certified Managed Service Team. From strategy to campaign management – we have got you covered!

Starting Price: $500 per month

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Ad Badger

You don't have to be a PPC pro to lower your ACOS and boost revenue with our powerful Amazon PPC software and resources. Our Amazon PPC Software Tool will ensure that you always have the right bid, no matter what is happening in the market. Our platform allows you to manage keywords, bids, and campaigns better, with the right strategy. No previous PPC knowledge necessary. A powerful toolset to manage, automate, and monitor your Amazon campaigns around the clock. Our bid optimization tool uses a proprietary bid algorithm to analyze your conversion data, respond daily with micro bid adjustments and hit your target ACOS. Profit-boosting bid optimization at the click of a button. Our negative keyword tool scans every single keyword in your ad campaign over the past six months, finds all of the inefficient keywords, and auto-adds them as negative keywords. Reap all the benefits without any effort.

Starting Price: $107 per month

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Trapica

The world's best brands and marketers use the Trapica AI campaign automation, optimization, and audience discovery platform to cut campaign handling time in half, drive ROAS, and simplify social, search, and programmatic marketing. Trapica is an artificial intelligence marketing suite of products that plugs into a digital advertiser's existing paid search and social. Unlike other products that automate a single aspect of the campaign in only one channel, Trapica is like a bionic suit for marketing teams, that uses 14 algorithms and one AI brain, to manage all aspects of digital marketing, including campaign automation, targeting optimization, holistic audience insights, ad account protection and much more. Trapica helps marketing teams create an environment where humans and machines enhance each other's strengths. Through such collaborative intelligence, human and machine teams perform better outcomes than either human or machine could produce independently.

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MonkeyFlux

Let us do the hard work. Our platform optimizes your campaigns 24/7 taking care of controlling bids, reporting even the smallest detail. Spend all that saved time on your customers. MonkeyFlux optimizes the performance of your digital media campaigns by monitoring bids and analyzing data automatically. Thanks to automation, machine learning and data science technologies, you can save time and simplify tasks. Technology and digital solutions for media buying. Automation, machine learning and data science to optimize your advertising campaigns. Take care with your team or leave everything to us, but always unifying everything in one APP. Connect Google Ads, Facebook Ads, your DSP or your own custom integration. Artificial intelligence and machine learning for campaign optimization. Increase and optimize the impact of your investment on various KPIs, through thousands of micro-bids automatically adjusted every hour.

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PlugCMO

Tyke Technologies

PlugCMO’s AI-driven decisions are like an elite campaign optimization team analyzing your campaigns 24/7. You will see unprecedented ROI on your marketing spending by leveraging the true power of AI. Go and run many creatives at once and let PlugCMO find and scale the winners. It finds winning campaigns, audiences, and creatives in the shortest possible time and scales them immediately. Worried about underperforming campaigns consuming your budget? PlugCMO is like insurance against budget leakage. It works 24/7 to ensure that underperforming campaigns are shut down immediately. Compute the best architecture for our formulation task. Models keep learning with every new data point on a real-time basis. Applied to the raw input data with industry-specific features. The multi-armed bandit models generate action-based recommendations. PlugCMO improves digital marketing ROI by a minimum of 20%. No engineering bandwidth is needed.

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AppAds

All-in-one Apple Search Ads campaign automation platform that measures, engages, and attributes analytics to help users' campaigns reach the top of the App Store search results. Apple Search Ads insights and intelligent automation solutions accelerate campaign optimization and make campaign management easier. Our keyword intelligence tools will allow you to dig deeper into keyword search traffic for your ASA campaigns. If you're ready to get your app in the Apple Store and get more sources of advertising, please try appads! You can manage your Apple Store ads campaigns on our side, in addition to expert advice.

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Amanda AI

The first truly autonomous AI advertising robot to get the best effect from your marketing budget with a brilliant AI. Amanda AI offers a unique AI solution for digital advertising. We remove the hassle of setting up, running, and optimizing online ads, currently supporting Google, Meta, and Bing. Adding AI to your digital advertising strategy will save time and increase cost-effectiveness by removing the hands-on work required to stay on top of your competition. Keywords, ads, bids, audiences, and budgets are constantly tested and optimized entirely based on the highest probability of conversion and always progress toward your preferred goals, such as CPA or ROAS. We optimize your ads with a simple three-step process. Getting started with us is practically risk-free. We’ll begin to allocate a small part of the budget to your new Amanda AI-run campaigns. It usually takes about one week to get all the information we need to get you going depending on which channels you want to run.

Starting Price: €600 per month

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Best Enterprise Ad Optimization Tools

Compare the Top Enterprise Ad Optimization Tools as of November 2025

What are Enterprise Ad Optimization Tools?

Semrush

Adzooma

PropellerAds

WordStream

Adspert

Adwisely

Bïrch

Madgicx

Scibids

Attributy

Optmyzr

BlueWinston

AdScale

TheOptimizer.io

Adsbot

RevenueWize

SpeedPPC

SwipeBuilder

GoMarble

Xnurta

AdBeacon

Camphouse

Opteo

metoda

Ad Badger

Trapica

MonkeyFlux

PlugCMO

AppAds

Amanda AI

Best Enterprise Ad Optimization Tools

Compare the Top Enterprise Ad Optimization Tools as of November 2025

What are Enterprise Ad Optimization Tools?

Semrush

Adzooma

PropellerAds

WordStream

Adspert

Adwisely

Bïrch

Madgicx

Scibids

Attributy

Optmyzr

BlueWinston

AdScale

TheOptimizer.io

Adsbot

RevenueWize

SpeedPPC

SwipeBuilder

GoMarble

Xnurta

AdBeacon

Camphouse

Opteo

metoda

Ad Badger

Trapica

MonkeyFlux

PlugCMO

AppAds

Amanda AI

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