The Qliktag Platform is a one-of-a-kind platform to enable everyday consumer products as IoT Connected Smart Products that can be interacted with digitally. For any item equipped with tags such as ordinary 2d barcodes, NFC tags, RFID, QR Codes, Data Matrix, smart packaging sensors, IoT sensors, watermarks or other triggers, the Qliktag Platform can help assign an internet identifier and a "digital twin" with a unique web link for each batch, product or serial instance. This enables the product to send or receive information over the internet through it's lifecycle. The Qliktag Platform also lets you develop a wide range of smart applications & business processes from traceability, transparency, authentication, trust, customer engagement, re-order and more in a low code environment that is highly scalable across billions of items, secure & flexible.