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Webcer Marketing Digital
Goiania, State of Goias, Brazil
10-49
2015
At Webcer Marketing Digital, marketing does not exist to generate vanity metrics. It exists to drive real, predictable, and measurable growth. A well-built digital structure must impact revenue, margins, and scalability, not just online presence.
We act as strategic partners in the design, optimization, and evolution of customer acquisition systems, integrating technical and strategic SEO, multi-channel paid media, branding, inbound marketing, and data-driven conversion optimization. Every project is treated as a business asset, engineered to deliver consistent results over time.
Our work begins with an in-depth diagnostic of the business, market, audience, customer journey, and competitive landscape. This process uncovers real growth opportunities, positioning gaps, operational inefficiencies, and friction points that directly affect revenue. Decisions are never based on assumptions, but on reliable data, auditable metrics, and clear KPIs.
Based on this analysis, we develop customized strategies aligned with business objectives and the company’s maturity stage. Webcer operates from strategy through execution, with continuous optimization and tight integration between marketing, sales, and technology. This approach avoids isolated tactics and generic solutions that fail to scale.
To increase decision accuracy and competitive intelligence, we leverage tools such as Semrush for technical audits, advanced keyword research, competitor analysis, ranking monitoring, authority evaluation, and ongoing performance tracking. This methodology ensures predictability, governance, and full visibility into marketing ROI.
More than campaign execution, Webcer operates as a strategic extension of our clients’ businesses. Our focus is to transform marketing into a sustainable growth system, delivering measurable impact on sales and supporting confident, data-driven decision-making.
Core Services
$4,000
2024
12 months
Challenge
HRS Lumber, a regional company in the lumber and construction materials sector, faced low digital visibility and excessive reliance on referrals and offline traffic. The main challenge was to increase its online presence, attract qualified customers from the region, and transform local searches into real sales opportunities in a highly competitive and price-sensitive market.
Solution
Webcer structured a strategy focused on local SEO, technical website optimization, and content geared towards the search intent of the regional audience. Using market data and competitor analysis, strategic keyword opportunities were identified, improvements were made to the website structure, and continuous adjustments were implemented to increase conversion rates. Semrush was used for keyword analysis, ranking monitoring, and tracking organic performance.
Result
HRS Lumber gained greater visibility in local searches, increasing qualified traffic and generating leads interested in its products. Its digital presence became a relevant customer acquisition channel, strengthening the brand's authority in the region and creating a more predictable flow of business opportunities from the online environment.
$6,000
2022
12 months
Challenge
NIO faced the challenge of structuring its digital presence to consistently generate business opportunities. Despite offering high-value-added solutions, the company needed to improve its online positioning, attract more qualified traffic, and transform visibility into real leads, reducing its reliance on traditional sales approaches.
Solution
Webcer developed an integrated digital positioning, SEO, and performance strategy based on market analysis, audience behavior, and competitor analysis. This involved technical optimizations, strategic keyword definition, conversion-oriented content structuring, and continuous metric monitoring. Semrush was used as the central tool for diagnosis, competitive analysis, and results monitoring.
Result
NIO began to register consistent growth in qualified traffic, greater visibility for strategic terms in its segment, and an increase in lead generation through digital channels. Digital positioning has solidified as a commercial asset, contributing to a more predictable flow of opportunities and strengthening the brand's presence in the online environment.
$5,000
2023
24 months
Challenge
Tropical Pneus, a company with over 40 years of experience in the automotive market, faced the challenge of strengthening its digital presence and transforming online visibility into real sales opportunities. Despite its established offline authority, the business needed to increase qualified traffic, improve its organic ranking, and compete more strategically in the regional digital environment.
Solution
Webcer structured an integrated SEO, content, and digital performance strategy, using data to identify search opportunities, audience behavior, and competitor movements. Keyword analysis, technical website optimization, strategic content creation, and continuous adjustments focused on conversion were carried out. Semrush was used as a basis for diagnosis, ranking monitoring, and data-driven decision making.
Result
The strategy resulted in consistent organic traffic growth, increased visibility for strategic automotive keywords, and a boost in business opportunities generated through digital channels. Tropical Pneus began to occupy prominent positions in local searches, strengthening its online authority and creating a predictable customer acquisition flow aligned with the business's growth objectives.












The results we've seen since partnering with Webcer speak for themselves. Their team has a deep understanding of SEO and paid traffic, and they know exactly how to turn strategy into results. Our site’s organic reach has grown steadily thanks to their SEO work, and the paid campaigns are consistently well-optimized, bringing in high-quality leads. They’re proactive, reliable, and always focused on performance. It’s clear they care about delivering real value. Webcer is a solid choice for any business looking to scale online.
Contratar a Webcer foi, sem dúvida, uma das melhores decisões que tomamos para o crescimento do nosso negócio no digital. Desde o primeiro contato, a equipe demonstrou profissionalismo, visão estratégica e um entendimento profundo das nossas necessidades. A criação do site superou totalmente as expectativas: layout moderno, navegação intuitiva, rápido e totalmente alinhado com a identidade da nossa marca. Além de bonito, o site foi pensado para converter — e isso fez toda a diferença nos resultados. No tráfego pago, os resultados apareceram rapidamente. As campanhas foram muito bem estruturadas, com segmentação inteligente e otimização constante. Tivemos aumento significativo de leads qualificados e um excelente retorno sobre o investimento. O trabalho de SEO foi outro grande destaque. Em pouco tempo, já percebemos melhorias claras no posicionamento orgânico, aumento no tráfego do site e maior visibilidade da marca nos mecanismos de busca. Tudo feito com estratégia, dados e foco em crescimento sustentável. Já no branding, a Webcer conseguiu traduzir exatamente o que queríamos comunicar. A marca ficou mais forte, coerente e profissional, transmitindo confiança e autoridade para o nosso público. Recomendo a Webcer de olhos fechados para qualquer empresa que queira crescer de forma estratégica no digital. É uma equipe que entrega resultado, não apenas promessas. 🚀
Estamos extremamente satisfeitos com o trabalho da WebCerrado! Desde o primeiro contato, a equipe demonstrou profissionalismo, criatividade e um entendimento profundo das nossas necessidades. Eles não apenas criaram uma estratégia de marketing personalizada, como também acompanharam de perto os resultados, sempre propondo melhorias com base em dados reais. A comunicação é sempre clara e rápida, e sentimos que realmente temos um parceiro comprometido com o crescimento do nosso negócio. Super recomendamos a WebCerrado para quem busca resultados consistentes e uma equipe que realmente se importa!
Contratar a Webcer para desenvolver o branding da nossa empresa foi, sem dúvida, uma das decisões mais acertadas que tomamos. Desde o primeiro contato, a equipe demonstrou profissionalismo, sensibilidade para entender nossa essência e uma criatividade impressionante. O resultado final ficou acima das nossas expectativas: uma identidade visual moderna, coerente com nosso propósito e que realmente nos representa. Além disso, todo o processo foi conduzido com clareza, prazos respeitados e um atendimento impecável. Recomendamos fortemente!
Tive um atendimento incrível desde o primeiro contato. A equipe foi muito atenciosa, profissional e eficiente. A estrutura da empresa é organizada, e todas as etapas do processo foram bem conduzidas. Destaque para o atendimento do Thiago, que superou minhas expectativas. Recomendo com certeza!
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