Okay, I’m curious about something. When Google wrote a 17 page white paper about flaws in click fraud studies, how many people here read it from start to finish? If you didn’t get a chance to read it back then, you’re in luck. Shuman Ghosemajumder, a product manager at Google, summarizes the high-order bits in two posts, here and here. The two paragraphs that stood out to me were: Here’s the probl

