With a lifetime revenue of nearly $100 billion, the Pokémon franchise is Japan’s greatest contribution to modern entertainment. However, most consumers don’t know about its humble beginnings and how it was inspired by a child’s fascination with insects. This post aims to trace Pokémon history and evolution from its origins in the late 1990s to its present status as the biggest media franchise in the world. Enjoy! The Origins of Pokémon: How It All Began The Pokémon franchise we know today...
