i'm sure someone smarter than me has already touched on it but this has always been my interpretation of snokoplasm and i'm happy to spread my agenda 😌
straight away, we see phil ask for snokoplasm, to which the exo helper automatically assumes he wants blue snokoplasm. this implies that a person's preferred color of snokoplasm can be inferred just by looking at them (or at least, you might think you know). upon hearing this, phil laughs and says:
we don't know why, but clearly blue snokoplasm is viewed as something outside of the norm in society, undesirable, though not necessarily "wrong" (it's still being offered as a valid option, after all).
phil takes offense to this and says:
from this, we understand that yellow = the presentation of traditional masculinity, therefore blue must be the opposite. part of the joke is that phil obviously does not have big muscles or a traditionally masculine appearance, yet in this instance, he wants to be perceived that way.
a curve ball is thrown when the exo helper says they only have green snokoplasm. this confuses phil. he insists that it's yellow, effectively forcing this green snokoplasm into the binary he sees the world through (it's blue or yellow, there are no shades of green). finally, phil purchases the green snokoplasm, though he still insists that it's yellow.
as he leaves, the exo helper says this:
which cements the fact that blue snokoplasm is something to be enjoyed only in secret. furthermore, we know the internet played a large part in phil's self discovery as he used it to interact with all kinds of people, gaining confidence that he didn't always feel in person. and, well, we know phil did "buy the blue snokoplasm off the internet" around this time. ie. meet up with guys he met online and was interested in, without going public about it.
later, he asks the viewer whether we think the snokoplasm is yellow or green. this shows that he's conflicted now and he can no longer state with certainty that it is yellow.
despite this inner conflict, the video ends with phil covering himself in yellow snokoplasm (which may or may not actually be green). he has chosen to align himself with the color society expects from him, even if it doesn't suit him. he's not ready yet to call it green, and he's certainly not ready to cover himself in blue snokoplasm for the whole world to see. but maybe someday 🥺
so anyway that's my argument that snokoplasm is a queer metaphor!! also it looks like lube. there, i said the obvious thing