Analitik Produk

Analitik Produk

Analitik Produk

Dapatkan keberhasilan produk dengan wawasan pengguna yang dapat ditindaklanjuti

Dapatkan keberhasilan produk dengan wawasan pengguna yang dapat ditindaklanjuti

Dapatkan keberhasilan produk dengan wawasan pengguna yang dapat ditindaklanjuti

Lihat bagaimana pengguna merasakan produk Anda dan optimalkan setiap titik kontak untuk keterlibatan, retensi, dan pertumbuhan maksimum.

Lihat bagaimana pengguna merasakan produk Anda dan optimalkan setiap titik kontak untuk keterlibatan, retensi, dan pertumbuhan maksimum.

Mixpanel user engagement analytics dashboard showing a cohort analysis around switching plan types. The graph compares product engagement between adopters and non-adopters over a 15-day window, illustrating average events per user per day. Tooltip details highlight spikes in customer engagement for adopters, supporting data-driven product engagement strategies.

Wawasan mandiri,
secara waktu nyata

Dapatkan akses segera ke perilaku pengguna dan tren sehingga semua orang di tim Anda dapat membuat keputusan berdasarkan data.

19

%

peningkatan dalam Pengguna Aktif Bulanan rata-rata di antara pelanggan Mixpanel.

Mixpanel user engagement analytics dashboard showing a cohort analysis around switching plan types. The graph compares product engagement between adopters and non-adopters over a 15-day window, illustrating average events per user per day. Tooltip details highlight spikes in customer engagement for adopters, supporting data-driven product engagement strategies.

Wawasan mandiri, secara waktu nyata

Dapatkan akses segera ke perilaku pengguna dan tren sehingga semua orang di tim Anda dapat membuat keputusan berdasarkan data.

19

%

peningkatan dalam Pengguna Aktif Bulanan rata-rata di antara pelanggan Mixpanel.

Mixpanel user engagement analytics dashboard showing a cohort analysis around switching plan types. The graph compares product engagement between adopters and non-adopters over a 15-day window, illustrating average events per user per day. Tooltip details highlight spikes in customer engagement for adopters, supporting data-driven product engagement strategies.

Wawasan mandiri, secara waktu nyata

Dapatkan akses segera ke perilaku pengguna dan tren sehingga semua orang di tim Anda dapat membuat keputusan berdasarkan data.

19

%

peningkatan dalam Pengguna Aktif Bulanan rata-rata di antara pelanggan Mixpanel.

Mixpanel product engagement funnel analysis showing three core steps: Product Viewed, Product Added, and Purchase Completed. Bars indicate conversion rates and drop-off between steps, quantifying user engagement and customer engagement with overall retention metrics, helping teams optimize product engagement analytics.

Analisis corong,
tingkatkan retensi

Temukan titik rontok yang kritis dan optimalkan perjalanan pengguna untuk meningkatkan tingkat konversi dan retensi jangka panjang.

18

%

peningkatan dalam retensi rata-rata di antara pelanggan Mixpanel.

Mixpanel product engagement funnel analysis showing three core steps: Product Viewed, Product Added, and Purchase Completed. Bars indicate conversion rates and drop-off between steps, quantifying user engagement and customer engagement with overall retention metrics, helping teams optimize product engagement analytics.

Analisis saluran, tingkatkan retensi

Temukan titik rontok yang kritis dan optimalkan perjalanan pengguna untuk meningkatkan tingkat konversi dan retensi jangka panjang.

18

%

peningkatan dalam retensi rata-rata di antara pelanggan Mixpanel.

Mixpanel product engagement funnel analysis showing three core steps: Product Viewed, Product Added, and Purchase Completed. Bars indicate conversion rates and drop-off between steps, quantifying user engagement and customer engagement with overall retention metrics, helping teams optimize product engagement analytics.

Analisis saluran, tingkatkan retensi

Temukan titik rontok yang kritis dan optimalkan perjalanan pengguna untuk meningkatkan tingkat konversi dan retensi jangka panjang.

18

%

peningkatan dalam retensi rata-rata di antara pelanggan Mixpanel.

Segmentasi dan analisis
kohort dengan presisi

Ciptakan pengalaman yang disesuaikan dengan memahami kelompok pengguna yang berbeda dan perilaku unik mereka.

“Data mewakili kebenaran. Mixpanel membantu kami mendapatkan akses waktu nyata ke kebenaran, memungkinkan kami membuat keputusan yang lebih cepat. Kami selalu ingin mendorong lebih banyak iterasi dalam siklus: idekan, uji, ukur, iterasi, dan lakukan semuanya lagi. Semakin cepat kami bisa menutup siklus, semakin baik kami bisa membangun produk kami.”

Vince Maniago

Wakil Presiden Manajemen Produk

Mixpanel product engagement analytics UI illustrating customer segmentation for users who viewed a product and completed a purchase in the United Kingdom. Conversion rates and user counts are displayed with options to export data or create cohorts, enabling precise analysis of user engagement and customer engagement across regions.
Mixpanel product engagement analytics UI illustrating customer segmentation for users who viewed a product and completed a purchase in the United Kingdom. Conversion rates and user counts are displayed with options to export data or create cohorts, enabling precise analysis of user engagement and customer engagement across regions.

Segmentasikan dan analisis kohort dengan presisi

Ciptakan pengalaman yang disesuaikan dengan memahami kelompok pengguna yang berbeda dan perilaku unik mereka.

“Data mewakili kebenaran. Mixpanel membantu kami mendapatkan akses waktu nyata ke kebenaran, memungkinkan kami membuat keputusan yang lebih cepat. Kami selalu ingin mendorong lebih banyak iterasi dalam siklus: idekan, uji, ukur, iterasi, dan lakukan semuanya lagi. Semakin cepat kami bisa menutup siklus, semakin baik kami bisa membangun produk kami.”

Vince Maniago

Wakil Presiden Manajemen Produk

Mixpanel product engagement analytics UI illustrating customer segmentation for users who viewed a product and completed a purchase in the United Kingdom. Conversion rates and user counts are displayed with options to export data or create cohorts, enabling precise analysis of user engagement and customer engagement across regions.

Segmentasikan dan analisis kohort dengan presisi

Ciptakan pengalaman yang disesuaikan dengan memahami kelompok pengguna yang berbeda dan perilaku unik mereka.

“Data mewakili kebenaran. Mixpanel membantu kami mendapatkan akses waktu nyata ke kebenaran, memungkinkan kami membuat keputusan yang lebih cepat. Kami selalu ingin mendorong lebih banyak iterasi dalam siklus: idekan, uji, ukur, iterasi, dan lakukan semuanya lagi. Semakin cepat kami bisa menutup siklus, semakin baik kami bisa membangun produk kami.”

Vince Maniago

Wakil Presiden Manajemen Produk

Satu platform. Banyak tim.
Pemahaman bersama.

Satu platform.
Banyak tim.
Pemahaman bersama.

Mixpanel membantu setiap tim berkontribusi pada pertumbuhan produk—dari analisis hingga tindakan.

Mixpanel membantu setiap tim berkontribusi pada pertumbuhan produk—dari analisis hingga tindakan.

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Tim produk

Identifikasi fitur-fitur tepat yang mendorong loyalitas pengguna jangka panjang.

Mixpanel product engagement analytics UI showing correlation analysis for user behaviors linked to increased conversion and retention. Heatmaps and charts identify optimal user actions, with key findings and correlation values presented, empowering product teams to drive customer engagement and improve product engagement through data-driven insights.
Mixpanel product engagement analytics UI showing correlation analysis for user behaviors linked to increased conversion and retention. Heatmaps and charts identify optimal user actions, with key findings and correlation values presented, empowering product teams to drive customer engagement and improve product engagement through data-driven insights.
Mixpanel product engagement analytics UI showing correlation analysis for user behaviors linked to increased conversion and retention. Heatmaps and charts identify optimal user actions, with key findings and correlation values presented, empowering product teams to drive customer engagement and improve product engagement through data-driven insights.
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Tim data

Mengungkap pola perilaku pengguna untuk memberi informasi tentang strategi produk dan inisiatif pertumbuhan.

Mixpanel product engagement dashboard showing user signups by plan type for Premium, Standard, and Free plans. Time-series graph details daily active users, signup events, and week-over-week customer engagement growth, enabling data teams to analyze product engagement trends and inform business strategy.
Mixpanel product engagement dashboard showing user signups by plan type for Premium, Standard, and Free plans. Time-series graph details daily active users, signup events, and week-over-week customer engagement growth, enabling data teams to analyze product engagement trends and inform business strategy.
Mixpanel product engagement dashboard showing user signups by plan type for Premium, Standard, and Free plans. Time-series graph details daily active users, signup events, and week-over-week customer engagement growth, enabling data teams to analyze product engagement trends and inform business strategy.
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Tim pemasaran

Memahami saluran mana yang menghasilkan akuisisi pengguna dan keterlibatan berkualitas tertinggi.

Mixpanel dashboard displaying return-on-ad-spend (ROAS), revenue, and ad-spend analysis by traffic source for the last 30 days. Metrics for Reddit, Twitter, YouTube, Instagram, Facebook, and search/organic channels are broken down, highlighting changes in user engagement and customer engagement. Visualization supports marketing teams with actionable product engagement analytics for campaign optimization.
Mixpanel dashboard displaying return-on-ad-spend (ROAS), revenue, and ad-spend analysis by traffic source for the last 30 days. Metrics for Reddit, Twitter, YouTube, Instagram, Facebook, and search/organic channels are broken down, highlighting changes in user engagement and customer engagement. Visualization supports marketing teams with actionable product engagement analytics for campaign optimization.
Mixpanel dashboard displaying return-on-ad-spend (ROAS), revenue, and ad-spend analysis by traffic source for the last 30 days. Metrics for Reddit, Twitter, YouTube, Instagram, Facebook, and search/organic channels are broken down, highlighting changes in user engagement and customer engagement. Visualization supports marketing teams with actionable product engagement analytics for campaign optimization.
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Tim teknik

Dapatkan wawasan cepat tentang kinerja sistem dan bug melalui pelacakan acara yang detail.

Mixpanel analytics dashboard for engineering teams tracking CPU usage by project over time. Bar chart visualizes CPU consumption for multiple projects with detailed period-over-period changes, helping teams monitor technical product engagement, infrastructure efficiency, and optimize engineering resource allocation.
Mixpanel analytics dashboard for engineering teams tracking CPU usage by project over time. Bar chart visualizes CPU consumption for multiple projects with detailed period-over-period changes, helping teams monitor technical product engagement, infrastructure efficiency, and optimize engineering resource allocation.
Mixpanel analytics dashboard for engineering teams tracking CPU usage by project over time. Bar chart visualizes CPU consumption for multiple projects with detailed period-over-period changes, helping teams monitor technical product engagement, infrastructure efficiency, and optimize engineering resource allocation.
“Mixpanel adalah ‘pompa intuisi’ untuk tim produk kami. Ini memungkinkan manajer produk dan desainer kami untuk menemukan dan fokus pada peluang yang lebih besar untuk penemuan dan perbaikan produk.”
“Kami dulu menghabiskan banyak waktu untuk memperdebatkan pendapat dan ide-ide subjektif. Dengan Mixpanel, kami bisa membiarkan data yang berbicara.”

Angela Sun

May Chin

Manajer Produk Sr.

Manajer Produk Sr.

Integrasi

Teks

Integrasi

Integrasi

Teks

Teks

Mulai hari ini, cepat dan mudah

Mulai hari ini, cepat dan mudah

Mixpanel terintegrasi dengan lebih dari 100 alat pemasaran, sehingga Anda dapat yakin kami bekerja dengan tumpukan teknologi Anda.