Shutterstock and Shutterfly are two big names in photography and visual media. They often get confused due to name similarities, but they serve different purposes and have different audiences.
Services offered
Shutterstock has a great selection of high-quality licensed content, including photos, vectors, illustrations, videos, and music. It’s ideal for businesses, marketing agencies, graphic designers, content creators, and other creative professionals who need high-quality visual assets for their projects.
Shutterfly, founded in 1999, is an American internet company that focuses on photography, photography products, and image sharing. The company’s specialty is custom photo printing, which allows users to create all kinds of personalized products like photo books, calendars, greeting cards, home decor, and more.
Shutterfly’s services are for all kinds of customers, including families, individuals, and hobbyist photographers who want to preserve their memories in a meaningful way.
Pricing models
Shutterstock has a variety of subscription plans and on-demand packs to fit different needs and budgets. You can choose from a range of subscription plans that give you a set number of downloads each month, or you can opt for on-demand packs for one-time purchases. Plus, Shutterstock has a FLEX subscription plan and credits for more flexible usage.
Shutterfly offers free, unlimited photo storage and operates on a pay-per-product pricing model. You can order custom items as you need them and only pay for what you create.
Use Cases
Shutterstock is a fantastic resource for businesses and creative professionals who need high-quality visual assets for their projects. For example, a marketing agency might turn to Shutterstock for some great images to use in a client’s advertising campaign. You can also use Shutterstock images on products you’re selling, as long as you stick to the licensing agreement terms and conditions.
Shutterfly is great for individuals and families who want to create personalized photo products. For instance, a family might use Shutterfly to put together a personalized photo book to document their vacation memories. Shutterfly is a great option for printing custom photos and creating personalized products, which makes it an ideal platform for preserving cherished memories.
