Every year, Dairy Farmers of America hosts their Annual Meeting in Kansas City, MO at a hotel that must be outfitted in the corresponding theme for the two-day event. Craftsmen uses multiple custom-fabricated “marketplaces” showcasing products using milk from the DFA, custom 3D props, custom-fabricated stage backdrops and modular displays, large-format window graphics, large-format wall, elevator and floor decals, and branded banners, flags and pillows in the transformation.
