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Design: Niharika RLocation: IndiaProject Type: Student ProjectSchool: MIT Institute of DesignPackaging Contents: Bubble gum sticksPackaging Substrate / Materials: PaperboardPrinting Process: Offset Printing with Spot UV emboss The project undertaken is for hypothetical brand that sells fruit flavoured bubble gum sticks, mints and candies. The project covers the process of branding, illustration, packaging design and content…
Juicy Fruit, a classic American chewing gum, is arguably being pushed off the shelf by other brands of gum with newer and bigger advertising campaigns. I chose to take an illustrative approach to this repackaging, illustrating a variety of faces, using fi…
This project has been designed for KisKis gum product, aiming to target the Generation Z in China market. In order to stand out in a sea of unique faces, these group are seek out creative and unique ways to express their individuality, Focusing on their p...
