ACCESS. INTELLIGENCE. INFLUENCE.

Marketing Vanguard. A new CMO club for a new era. A new community for learning, for connections, and for personal growth. A new resource for insight into the future of our practice, powered by the editorial expertise of ADWEEK. Reflective of our changing world and inclusive of CMOs from all sectors and stages. Small enough to be a strategic asset and large enough to be comprehensive. Built for you, built for now.

MEMBER BENEFITS

ACCESS

Meaningful connections
and curated introductions.

Bespoke introductions within the community and ADWEEK’s broader network

Off-the-record sector roundtables or 1:1 connections with CEOs and other C-suite leaders

Purposeful meetings with industry-adjacent thinkers, makers and doers in entertainment, startups, the investments community and beyond

Behind-the-scenes access to headline speakers at major ADWEEK events

INTELLIGENCE

The tools, event-based learnings, resources, and emerging research CMOs need to drive Efficiency and growth.

Peer polling for instant market feedback

Private editorial briefings on industry-shifting news and trends

Access to curriculum-style reports and content from fellow CMOs

ADWEEK digital and print subscription plus complimentary access to Brandweek and Social Media Week, with discounts for up to five team members

INFLUENCE

The chance to build your own and your company’s profile.

Annual byline published by ADWEEK

Priority access to speaking engagements at ADWEEK House events and podcast features

Unlimited use of the ADWEEK Wire for sharing brand news to a curated marketing audience beginning this Fall

Select access to miniMBA courses for you or your next leader

WHY JOIN MARKETING VANGUARD?

With ADWEEK’s editorial core and decades-long relationship with the brand marketing world, Marketing Vanguard offers what no other platform can: a trusted space to forge category-shaping relationships, the intelligence you need to deliver more tangible growth outcomes, and concrete opportunities to develop your profile as an industry leader.

TESTIMONIALS

Thank you to the entire ADWEEK team for a phenomenal day at the #MarketingVanguard (Summit) in May.
– Sofia Colucci | Chief Marketing Officer, Molson Coors
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Thank you again for the invitation to the Adweek Marketing Vanguard Summit – it was incredible. Appreciate candid conversations in the room, connecting of colleagues and the amazing dinner execution!
– Vanessa Wallace | CMO, Savage x Fenty
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I love the format, love the content, and appreciate the idea of being a provocateur. We need more of that in the industry.
– Heather Malenshek | CMO, Land O Lakes
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The concentration of marketing leaders and expertise is consistently the greatest of anything I attend.
– R. Ethan Braden | Chief Marketing and Communications Officer Texas A&M University
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It was a fantastic experience – I learned a lot and the energy in the room was inspiring
– Siddarth Taparia | CMO | JLL
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...hands down the best CMO dialogue I've had in years.
- Jinal Shah | CMO, US | Zip Co
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A great step back to think about the big picture of marketing's role in organizations today and where our industry is headed.
- Mandy Rassi | CMO | Michael's
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I came away inspired and grateful to be a part of this vibrant community.
- Karuna Rawal | CMO & CRO | Nature's Fynd
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Cover

Building the Future of Marketing Leadership: Insights from Marketing Vanguard's Founding Members

Jenny Rooney speaks with the founding members of Marketing Vanguard membership at ADWEEK: Soyoung Kang, President of eos Products, and Vineet Mehra, CMO of Chime. They discuss their unique career journeys, the evolving CMO role, and why they joined forces to help rewrite the narrative around marketing leadership. From efficient capital allocation to building trust in the C-suite, these leaders share candid insights about what it really takes to succeed as a modern CMO.

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UPCOMING EVENTS

Virtual Vanguard: The 2026 CMO Forecast with Spencer Stuart | October 1

Virtual Vanguard: Empathetic Leadership with Michael Ventura | October 17

Inspiration Excursion to Assembly Studios | Atlanta | November 3

Marketing Vanguard Lounge at Brandweek | Atlanta | November 3-5