NUMERATOR SURVEY PANEL
Interact with verified buyers.
Our single-sourced collection of purchase data and consumer attributes allows you to engage with your most qualified consumers without lengthy screeners or the risk of recall bias.
Fast feedback from the right audience.
Numerator’s Verified Voices survey panel connects you with 600K+ active monthly shoppers, delivering fast, reliable insights from real buyers. Held to the highest industry standard, every panelist submits at least one shopping trip every 60 days and has verified core demographics. With 2,500+ consumer attributes, you can engage your most valuable customers segmented by what they purchase, where they shop, and more.
600K
MONTHLY ACTIVE HOUSEHOLDS
2.5K
DEMOGRAPHIC & PSYCHOGRAPHIC ATTRIBUTES
50%+
RESPONSE RATE WITHIN DAYS
See more trips, more channels, and more insights.
More Data Updates Monitor changing consumer behaviors and sentiments on demand.
More Channels and More Products Capture purchases of all product categories across all channels.
More Consumer Context Gain richer consumer understanding with 2,500+ demographic, psychographic and media consumption attributes.
Brands that trust Numerator Omnipanels.
Stay in the know with the latest from Numerator.
Article
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Dry January is reshaping alcohol purchase behavior beyond January. Numerator surveyed 500+ purchasers to explore motivations and lasting category impact.
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Numerator Visions 2026
Watch Numerator Visions 2026 on demand, our annual perspective on what lies ahead for consumer spending, grounded in verified purchase…
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Case Study
King Arthur utilizes Numerator Insights and Verified Voices to unlock a new growth opportunity with gluten-free shoppers
Discover how King Arthur Baking Company utilizes Numerator Insights and Verified Voices to attract new customers, increase household penetration, and…
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