Rudderstack blog
News from RudderStack and insights for data teams
Feature launch: Snowflake Streaming integration
Feature launch: Snowflake Streaming integration
With our Snowflake Streaming integration, you can get customer event data from every source into Snowflake faster (and save on your Snowflake bill!). Read the launch blog to learn more.
Unified data platform: How it works & why you need one
by Ryan McCrary
Understanding event data: The foundation of your customer journey
by Danika Rockett
Event streaming: What it is, how it works, and why you should use it
by Brooks Patterson
Clickstream Analytics: A Gamechanger for eCommerce
In this article, we’ll give you a primer about clickstream analytics covering what it is, what it does, and why it’s so useful for eCommerce businesses to enhance their customer experience, improve conversion rates, and optimize marketing spend.
Game Analytics for Mobile: Casino Game Case Study
RudderStack now explains to optimize mobile game analytics and presents a complete guide for the amazing casino game & how Wynn Casino Game used RudderStack.
RudderStack – An Open-source Customer Data Infrastructure: Podcast with Soumyadeb Mitra
In this interview with Software Engineering Daily, Soumyadeb Mitra – the founder, and CEO of RudderStack – talks about the Customer Data Infrastructure space and RudderStack.
Clickstream Data Mining Techniques: An Introduction
Check out this post for an overview of two key clickstream data mining techniques: Markov Chain and the cSPADE algorithm. Using these techniques, you can predict customer clicks and segment your clickstream data.
Protect Personally Identifiable Information (PII) in Your Apps Using RudderStack
Use RudderStack to protect the Personally Identifiable Information (PII) in Your Apps. We simplify the process of making PII notes on the streaming data.
Identity Graph and Identity Resolution in SQL
In this blog, we will show how we can associate an anonymous or user ID with the virtual ID to tie all the events as originating from one end user. The system tags each of these events with individual IDs.
RudderStack: An Open-Source Customer Data Platform
RudderStack is an open-source customer data platform tool. It collects, routes, processes data from your websites, apps, cloud tools, and data warehouse.
Introducing RudderStack Transformations
RudderStack Transformations allow you to transform your data in-flight with custom JavaScript so you can customize integrations, fix bad data, and enrich events.
A Comprehensive Guide to Snowflake Data Types
In this comprehensive guide, we will explore the different data types supported by Snowflake and understand how they can be effectively used in your data analysis projects.
