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Creative Design Reviewer2

The document defines various typography, color, and design terms including different font styles, color combinations, magazine cover elements, and shortcut keys. It provides definitions for terms like serifs, sans serif, primary/secondary colors, hue, saturation, value, masthead, selling line, dateline, and shortcuts for selection and editing tools in Photoshop, Illustrator, and InDesign. The document is an informative reference for graphic design terminology.

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Jinwoo Park
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© © All Rights Reserved
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43 views

Creative Design Reviewer2

The document defines various typography, color, and design terms including different font styles, color combinations, magazine cover elements, and shortcut keys. It provides definitions for terms like serifs, sans serif, primary/secondary colors, hue, saturation, value, masthead, selling line, dateline, and shortcuts for selection and editing tools in Photoshop, Illustrator, and InDesign. The document is an informative reference for graphic design terminology.

Uploaded by

Jinwoo Park
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Creative Design Reviewer Monochromatic Color: It is a color harmony

that uses only one color with different


Typography: It is the style, appearance and saturation or value
art of working with text. Analogous Color: This are color
combinations that are next to each other in
Serifs: Fonts with strokes the color wheel.
Sans Serif: Fonts without strokes Complementary Color: This color
Sans: It means without in French combination is opposite with each other in
Display Fonts: These fonts are used for the color wheel.
decorative purposes. Split Complementary: This color
Kerning: It is the spacing between specific combination uses the other side of its
characters. complementary.
Leading: It is the space between lines of Triadic Color: This color combination uses
text and also known as line spacing. three colors that are evenly spaced in the
Tracking: It the overall spacing between color wheel.
characters Tetradic Color: This color combination uses
Hierarchy: It is used to guide the reader's four colors that are evenly spaced in the
eye to whatever is most important. color wheel.
Color Theory: This is used to consider or Proximity: It is all about using visual space
decide which color combinations to use for to show relationship in your content.
design White Space: This a negative space usually
Primary Colors: Red, Yellow, Blue between contents.
Secondary Colors: Orange, Green, Violet Alignment: It is the proper positioning or
Hue: It gives the color its name. state of adjustment of contents in the
Saturation: It refers to the intensity of the design.
color. Contrast: This is when one item is different
Value: It is the lightness and darkness of from another but when joined together
color. created attraction.
Magazine Cover Elements

Masthead: It is the name of the name and brand of the magazine displayed in the typeface in
which it is designed.
Selling Line: It is a Short, sharp description of the title's main marketing point
Dateline: Month and year of publication, often with the price
Main Image: This is an image to make impact on the news-stand, with the model making full eye-
contact for instance.
Main Cover Line: This is very large - taking up about a quarter of the cover area - and comes in
three layers, each with different color
Cover Lines: This is distributed around the main image without distracting it too much
Bar Code: Standard magazine code used by retailers.
Shortcut Keys

Photoshop + General Adobe


M Marquee Tool
L Lasso Tool
C Crop Tool
J Spot Healing Brush
S Clone Stamp Tool
E Eraser Tool
R Blur Tool
P Pen Tool
H Hand Tool
V Move Tool
B Brush Tool
Y History Brush Tool
D Dodge Tool
I Eyedropper Tool
Z Zoom Tool
T Type Tool

Illustrator
Shift O Artboard Tool
V Selection Tool
A Direct Selection Tool
L Ellipse Tool

InDesign
C Scissors
E Free Transform
J Column Graph
N Pencil
R Rotate
Monochromatic Color: It is a color harmony
that uses only one color with different
Creative Design Reviewer saturation or value
Analogous Color: This are color
Typography: It is the style, appearance and combinations that are next to each other in
art of working with text. the color wheel.
Complementary Color: This color
Serifs: Fonts with strokes combination is opposite with each other in
Sans Serif: Fonts without strokes the color wheel.
Sans: It means without in French Split Complementary: This color
Display Fonts: These fonts are used for combination uses the other side of its
decorative purposes. complementary.
Kerning: It is the spacing between specific Triadic Color: This color combination uses
characters. three colors that are evenly spaced in the
Leading: It is the space between lines of color wheel.
text and also known as line spacing. Tetradic Color: This color combination uses
Tracking: It the overall spacing between four colors that are evenly spaced in the
characters color wheel.
Hierarchy: It is used to guide the reader's Proximity: It is all about using visual space
eye to whatever is most important. to show relationship in your content.
Color Theory: This is used to consider or White Space: This a negative space usually
decide which color combinations to use for between contents.
design Alignment: It is the proper positioning or
Primary Colors: Red, Yellow, Blue state of adjustment of contents in the
Secondary Colors: Orange, Green, Violet design.
Hue: It gives the color its name. Contrast: This is when one item is different
Saturation: It refers to the intensity of the from another but when joined together
color. created attraction.
Value: It is the lightness and darkness of
color.
Magazine Cover Elements

Masthead: It is the name of the name and brand of the magazine displayed in the typeface in
which it is designed.
Selling Line: It is a Short, sharp description of the title's main marketing point
Dateline: Month and year of publication, often with the price
Main Image: This is an image to make impact on the news-stand, with the model making full eye-
contact for instance.
Main Cover Line: This is very large - taking up about a quarter of the cover area - and comes in
three layers, each with different color
Cover Lines: This is distributed around the main image without distracting it too much
Bar Code: Standard magazine code used by retailers.

Shortcut Keys

Photoshop + General Adobe


M Marquee Tool
L Lasso Tool
C Crop Tool
J Spot Healing Brush
S Clone Stamp Tool
E Eraser Tool
R Blur Tool
P Pen Tool
H Hand Tool
V Move Tool
B Brush Tool
Y History Brush Tool
D Dodge Tool
I Eyedropper Tool
Z Zoom Tool
T Type Tool

Illustrator
Shift O Artboard Tool
V Selection Tool
A Direct Selection Tool
L Ellipse Tool

InDesign
C Scissors
E Free Transform
J Column Graph
N Pencil
R Rotate

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