Gozoop
Gozoop
Ans) Its a well known fact that great work begins with a great place to
work and in the industry no other player is as innovative and successful as
Gozoop which makes it fascinating to work with such company. There are
a lot of digital agencies but Gozoop can provide me with great
opportunities which could help me grow as a professional. Gozoop has
helped brands and businesses like Dell, Parle Platina, Mahindra, asian
paints, Flipkart, Mumbai Indians and many more, is an evidence of the
company's dominant performance in the industry and it is a perfect
platform to start my journey because this company can provide me
greater exposure and ample opportunities to unlock my potential. I am
also interested in studying new digital trends and Gozoop is a place where
i can learn a lot.
2) What aspect of Digital Marketing would you like to explore through this
internship at Gozoop?
Ans) I would like to explore the area of search engine optimization as well
as aspects related to brand management and communications.
3) What do you know about this specific industry and what are some
trends that occurred in the past few years?
Ans) Over $135 Billion being spend in online advertising globally, Digital
Marketing is emerging as one of the fastest growing industries today. Asia
is leading the trend with over 30% annual growth. Digital marketing
benefits businesses of all sizes in developing countries. The smallest can
enter the market and the biggest can access the most remote part of it.
Some of the trends that I have studied about are:
Big Data – Studies show that the amount of information available online
doubles each year. As you can imagine, there are an increasing demand
of professionals who deal with all this information and transform it in
"intelligence" for their organisations. The main function of these
professionals is to identify patterns and new business opportunities in
their industries, in order to generate and maximize the profit of the
organisation.
5) How would you manage your course along with your internship?
Ans) I will be interning full time as our college will not be conducting
sessions during the internship tenure, as a result I will be able to devote
all my time and efforts solely to Gozoop.