Standards Logo Use Specifications

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TE-302-V1.0-2020.10.28
Standards Logo Use Specifications, V1.0

©2020 Textile Exchange. This publication is protected by copyright. All rights are reserved. Written permission by
Textile Exchange is required for reproduction in entirety or portion.

The Standards Logo Use Guide replaces the logo use specification from the following documents and is effective as
of November 1, 2020.

RDS-301-V2.1-2017.01.17 RDS Logo Use and Claims Guide

OCS-301-V2.0-2016.01.01 OCS Logo Use and Claims Guide

RCS-301-V2.0-2017.12.01 RCS/GRS Logo Use and Claims Guide

GRS-301-V4.0-2017.12.01 GRS/RCS Logo Use and Claims Guide

RAF-301a-V2.0-2020.03.17 RWS Logo Use and Claims Guide

RAF-301b-V1.0-2020.03.17 RMS Logo Use and Claims Guide

All standards claims made after November 1, 2021 shall be in accordance with this document. It is permitted to use
previously printed materials until they are used up, but new materials may not be printed after November 1, 2021.
Cover photo credit: Pearl Lung

English is the official language of TE-302-V1.0 Standards Logo Use Specifications. In any case of inconsistency
between versions, reference shall be made to the English version.

Disclaimer
Although reasonable care was taken in the preparation of this document, Textile Exchange and any other party
involved in the creation of the document HEREBY STATE that the document is provided without warranty, either
expressed or implied, of accuracy or fitness for purpose, AND HEREBY DISCLAIM any liability, direct or indirect, for
damages or loss relating to the use of this document.

This is a voluntary procedures document and is not intended to replace the legal or regulatory requirements of any
country.

Copyright
This publication is protected by copyright. Information or material from this publication may be reproduced in
unaltered form for personal, non-commercial use. All other rights are reserved. Information or material from this
publication may be used for the purposes of private study, research, criticism, or review permitted under the
Copyright Act 1976.

Any reproduction permitted in accordance with the Copyright Act 1976 shall acknowledge TE-302-V1.0 Standards
Logo Use Guide as the source of any selected passage, extract, diagram, or other information.

TE-302-V1.0 Standards Logo Use Specifications will be updated on an annual basis.

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Standards Logo Use Specifications, V1.0

Contents
Introduction ................................................................................................................................... 4
About the Standards Logo Use Specifications ........................................................................... 4
About Textile Exchange .............................................................................................................. 4
Section A - Logo Guidelines........................................................................................................ 5
A1. Distribution and File Formats .......................................................................................... 5
A2. Size and Position ............................................................................................................ 6
A3. Placement of Allowed Language .................................................................................... 7
Section B - Approved Colors....................................................................................................... 9
B1. Color Logos ..................................................................................................................... 9
B2. White Logos .................................................................................................................. 11
B3. Black Logos................................................................................................................... 12
B4. Grayscale Logos ........................................................................................................... 12
Section C - Logo Application .................................................................................................... 13
C1. General Guidelines ....................................................................................................... 13

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Standards Logo Use Specifications, V1.0

Introduction

About the Standards Logo Use Specifications

The purpose of this document is to provide companies with clear guidelines for the use of all
Textile Exchange Standards logos. The specifications outlined in this document are particularly
relevant to graphic designers, art directors, marketing professionals, or anyone with responsibily
for creating artwork for claims relating to Textile Exchange Standards.

This document supplements TE-301-V1.0 Standards Claims Policy and all requirements within
the policy must be read and understood thoroughly before applying a Standard logo.

About Textile Exchange

Textile Exchange Standards are owned and managed by Textile

Exchange. Textile Exchange is a global non-profit that works closely with
our members to drive industry transformation in preferred fibers,
integrity and standards and responsible supply networks. We identify
and share best practices regarding farming, materials, processing,
traceability and product end-of-life in order to reduce the textile
industry’s impact on the world’s water, soil and air, and the human
population.

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Standards Logo Use Specifications, V1.0

Section A - Logo Guidelines

The below general guidelines apply to the use of all Textile Exchange Standards logos.

A1. Distribution and File Formats

Textile Exchange only distributes Standards logos to certification bodies that
have been approved to provide certification services. Companies should contact
a certification body for copies of the logo(s).

1. For assured claims, organizations should contact their certification

body or the certification body of their direct suppliers for copies of the
relevant Standard logo. (see Section B – Assured Claims in TE-301-V1.0
Standards Claims Policy for information on making assured claims)

2. For all other claim categories, you may obtain the relevant Standard logo
by submitting a request through the online registration form.

NOTE: The claims approval process for each claim category is described in
Section G – Approvals and Recordkeeping in TE-301-V1.0 Standards
Claims Policy.
The Standard logo shall be from the original design files. The below formats are
provided.

1. EPS: Best for printing and high-resolution production.

2. PNG: Good for use on-screen, websites, presentations, Word documents,

and other low-resolution applications.

3. JPG: Same uses as a PNG, but of a lower quality and faster loading time.

The Textile Exchange copyright symbol shall appear on all usage of a Standard
logo, with the exception of product-related claims which may use the non-
copyrighted logos distributed by certification bodies.

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A2. Size and Position

The Standard logo and all wording therein shall be of a size large enough to be
clear and legible.

1. The OCS, RCS, RDS, RMS, and RWS logos shall not be less than 10 mm
or 0.39 inches in diameter.

2. The GRS and CCS logos shall not be less than 15 mm or 0.59 inches in
diameter. (Note: Diagram below is not shown to scale)

Adequate space of approximately 20% of the width of the mark shall be left
around the logo. The logo shall not overlap with any other logos or text.

Fonts for text claims accompanying the logo shall be clear and legible, and set to
an appropriate size for the place that it is printed (e.g. labels, hangtags).

The Standard logo shall be kept at a reasonable distance from any other logo,
image, statement, or claim that does not refer to the Standard.

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See examples:

Not Allowed (quality claim is not

Allowed associated with the Responsible Wool
Standard)

RWS Certified Wool RWS Certified

ABC 12345678 First-Class Quality Wool

A Standard logo may only be used on reusable product packaging if the

packaging itself is certified to the relevant Standard (e.g. GRS certified polybag).

1. In this case, along with the other required information described in C4.
Product-Related Claims of the TE-301-V1.0 Standards Claims Policy, a
statement to identify the packaging as the certified product (e.g. “GRS
certified polybag” printed on the bag) shall be included near the logo.

The URL for the relevant Standard shall be embedded in the image of all digital
instances of the Standard logo(s).

1. An organization may embed a link to a page with content related to the

relevant Standard as long as the URL for the relevant Standard appears
on that page.

A3. Placement of Allowed Language

The Standard logo shall be kept at a reasonable distance from other product or
content claims that do not refer to the Standard.

Where logo use is permitted, the allowed language shall appear near the
relevant Standard logo. Recommended placement of the allowed language is
directly below or to the side of the logo.

NOTE: In some instances of product-related claims, the allowed language may

be permitted to appear in a different location from the logo. (see B4.3 in TE-
301-V1.0 Standards Claims Policy)

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Examples of Placement of Allowed Language:

A. B.
The outer shell of this raincoat contains
85% RCS certified recycled polyester.

Certified by ABC Cert 12345678

100% RWS Wool D.

ABC Cert 12345678

C.

We are certified to the

GRS, which certifies
recycled material from ABC Brand is committed to sourcing
the source to final 100% of our down from RDS certified
product. sources by 2025.

In the above examples: A. is a product-related claim, B. is a product-related claim, C. is a claim by certified

organizations, and D. is a corporate commitment claim.

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Section B - Approved Colors

All Textile Exchange Standard logos come in color, black, white, and grayscale versions for
different applications.

B1. Color Logos

Color Pantone CMYK RGB Hex

Blue 4152 C 96,66,12,0 17,86,151 115697
Dark Gray 446 C 0,0,0,85 65,65,67 424143
Mid Gray 4278 C 0,0,0,60 127,130,133 7F8285
Light Gray 663 C 0,0,0,12 234,234,234 EAEAEA

Color Pantone CMYK RGB Hex

Green 2418 C 86,16,100,3 10,142,57 0A8E39
Warm Gray 4287 C 0,10,0,85 72,68,68 4A4545
White n/a 0,0,0,0 255,255,255 FFFFFF

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Color Pantone CMYK RGB Hex

Teal 2231 C 100,0,31,23 0,130,148 008294
Warm Gray 4287 C 0,10,0,85 72,68,68 4A4545
White n/a 0,0,0,0 255,255,255 FFFFFF

Color Pantone CMYK RGB Hex

Teal 2231 C 100,0,31,23 0,130,148 008294
Light Teal 630 C 57,0,15,0 110,194,216 6EC2D8
Black Black 6 C 0,0,0,100 3,4,5 030304

Color Pantone CMYK RGB Hex

Light Blue 2202 C 80,12,0,0 0,164,222 00A4DE
White n/a 0,0,0,0 255,255,255 FFFFFF

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Standard Color Pantone CMYK RGB Hex

RMS & Dark Blue 3581 C 100,89,22,8 37,52,115 253473
RWS White n/a 0,0,0,0 255,255,255 FFFFFF

NOTE: The color versions of the circular Standards logos (OCS 100, OCS Blended, RCS 100,
RCS Blended, RDS, RWS, and RMS) do not have transparent backgrounds.

B2. White Logos

Standard Color Pantone CMYK RGB Hex

All White n/a 0,0,0,0 255,255,255 FFFFFF

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B3. Black Logos

Standard Color Pantone CMYK RGB Hex

All Black Black 6 C 0,0,0,100 3,4,5 030304

B4. Grayscale Logos

Standard Color Pantone CMYK RGB Hex

* Dark Gray 446 C 0,0,0,85 65,65,67 424143
All** Mid Gray 4278 C 0,0,0,60 127,130,133 7F8285
CCS only Light Gray 663 C 0,0,0,12 234,234,234 EAEAEA

*Dark Gray is used for GRS, OCS 100, OCS Blended, RCS 100, RCS Blended, and CCS only
**RDS, RMS, and RWS use Mid Gray only

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Section C - Logo Application

C1. General Guidelines

The appropriate logo color shall be used for the background it is applied to.

1. Whenever possible, the color version of the relevant Standard logo should
be used.

2. When applying over a darker background, the white version of the

relevant Standard logo should be used.

NOTE: The white Standard logo is reversed out (transparent) to increase

contrast with the background behind it.
3. When color printing is not available, the grayscale version of the relevant
Standard logo should be used.

4. When only black and white or single color printing is available, the black
version of the revelant Standard logo should be used.

Standards logos shall be applied to backgrounds with sufficient contrast for

optimal visibility.

NOTE: Special precautions should be taken when applying the CCS or GRS
logos as they may blend into the background more easily.

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Standards logos shall not be modified in any manner (i.e. change approved
colors, add transparency to the inside of non-white logos, skew or distort the
logo).

1. When applying a Standard logo as a stencil, slight modification and

transparency is permitted with single color logos (RWS, RMS, or RDS), all
white logos, or all black logos. Please contact
[email protected] for more instructions on using stencils.

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