ADVANCED VISUAL
SUPPORT
VISUAL SUPPORT
Introduction.
Principles of Graphic Excellence.
Types of Visuals.
When to use?
Media Selection, Preparation & Usage.
Planning & Execution.
Additional Hints.
Conclusion.
2
USE OF VISUALS
Use of Visuals for Hard Parts of the
Speech.
Types to Consider. Audience Size, Cost,
Type of Message & Ease of Preparation.
Technique of Usage. Insert at correct
places, draw attention, highlight
contents, talk to audience and ensure
line of sight.
PRINCIPLES
Emphasis.
Unity.
Balance.
Space.
Scale.
Shades & Colours.
Texture & Pattern.
4
TYPES OF VISUALS
Tables.
Organised approach to decision making.
Tables may consist of qualitative &
quantitative data.
Proceed in logical manner and decide
contents of rows & columns.
Graphs.
Line Graph.
Bar Graph.
Horizontal Bar Graph.
Segmented Bar Graph.
TYPES OF VISUALS
Graphs.
Pictographs.
3-D Graphs.
High Low Close Graphs.
Gantt Graphs.
Scatter Graphs.
Others.
Charts, Drawings & Diagrams.
Maps.
Photographs.
Text.
WHEN USED ?
Does the support increase
efficiency?
Does the support increase
effectiveness?
Does the support increase impact?
7
GRAPH CLASSIFICATION
Visual
Diagram
Strength
Weakness
Line
Best for showing
trends.
Too many lines
confusing
Bar
Best for comparison.
Often incorrectly
drawn.
Pictograph
Visually interesting.
Not very obvious.
Geographic
Compares
geographic divisions.
Not to scale.
GRAPH CLASSIFICATION
Visual
Diagram
Strength
Weakness
Pie
Best for showing
trends.
Too many lines
confusing
3-D
Best for comparison.
Often incorrectly
drawn.
High-Low-Close
Visually interesting.
Not very obvious.
Compares geographic
divisions.
Not to scale.
Gantt
Scatter
9
OTHER CLASSIFICATION
Visual
Table
Diagram
Strength
Weakness
Shows precise
numerical data.
Tedious to prepare.
Good for showing
relationships.
Many items-Large
Chart.
Drawing
Accurate representation of image.
May require special
knowledge & skills.
Diagram
Best for depicting
flows.
May not accurately
reflect details.
Charts
10
PROJECT PLANNING &
CONTROL TECHNIQUES
Planning. Involves decision making,
resources, completion timings &
prioritization of tasks and works.
Scheduling.
Timings &sequences for various phases.
Gantt Charts, PERT & CPM.
11
SCHEDULE CHART (GANTT)
(HOUSE CONSTRUCTION)
Activities
1. Prepare site, evacuate
& Foundation.
2. Erect walls & roof.
Activities
3. Ground fill.
4. Utilities.
5. Elect & Plumbing.
6. Finishing.
7. Cleaning.
Time
12
FUNDAMENTAL NETWORK
3
Select
Sight
Prep Site
5
Obtain
Instln
Generators
License
Design
Plan
Select
Vendor
Select
Personnel
7
Prep Op
Manual
Obtain
License
Train
Operators
13
CRITICAL PATH
B
30
1
0 0
A
25
55 55
20
4
75
75
40
25 25
115 115
H
6
8
121 121
10
5
35
70
40
75 110
14
OTHER CLASSIFICATION
Visual
Diagram
Map
Strength
Weakness
Shows geographic
data.
Relevant data can
change over time.
Excellent for
portraying pictures.
Requires photographic ability &
eqpt.
Focuses on key words
or phrases.
Requires careful
planning.
Shows motion & on
ground reality.
Requires special
ability & eqpt.
Photograph
Text
Videotape
15
MEDIA SELECTION,
PREPARATION & USAGE
Paper.
Presentation. Self explanatory.
Flip Charts. For reference by speakers.
Alternatively, annotate the paper.
OHP. Technique of enlarging the image.
Black Board. Highlight Points or generate
discussion.
Computer Visuals. Versatile support. Animate
visuals.
Videotapes. Planning & experience.
16
MEDIA SELECTION
Medium
Audience
Size
Formality
Strengths
Weakness
Cost
Paper
No limit
Formal
Inexpensive,
Flexible
Preparation
Required
Inexpensive
Flip Charts
10-15
Informal
Inexpensive,
Flexible
Reading
Problem
Inexpensive
OHP
100
Informal
Inexpensive,
Focuses Attention.
Easy to
misuse
Inexpensive
Slides
Several 100 Formal
Strong Impact
Dark room
required.
Moderately
Expensive
Blackboard 15-25
Informal
Inexpensive,
Flexible
Colour seldom Inexpensive
used
Computers
3-5
Informal
Current, Flexible
Expensive
Expensive
H/W &
Inexpensive
S/W
Videtape
15-20
Varies with
topic
Show with motion
Limited
Audience
Can be
expensive
17
PLANNING & EXECUTION
Define topic.
Determine audience characteristics.
Set learning objectives & goals.
Prepare verbal text of the presentation.
Add the visual support required.
Pretest the package.
Execute your presentation.
Evaluate your performance.
18
ADDITIONAL HINTS
Colour.
Simplicity.
Professional.
Environment.
19
CONCLUSION
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