Embed AI employees & value-add capabilities. Not complexity.
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Rated 4.5 stars
Why software vendors build on the Vendasta platform
AI Employees built for real-world deployment
Orchestration and extensibility that fits cleanly into your stack
Vendasta integrates into your existing infrastructure without forcing architectural changes or disrupting your customers. Deploy AI agents to thousands of SMBs using standard REST APIs, webhooks, and enterprise authentication —no need to rebuild your infrastructure or change your workflows.
Works with your existing architecture
Whether you’re working from industry-standard platforms or a proprietary middleware, Vendasta acts as a normalization layer—handling orchestration, automation, and extensibility while your core systems remain the source of truth.
AI Employees built for real-world deployment at scale
Vendasta’s AI Employees are built for production—not demos. They automatically learn each SMB’s business context by ingesting data from sources like Google Business Profiles, websites, and your platform—so every customer gets AI that
understands their specific services, pricing, and policies. No manual setup required.
Ready to do real work — reliably
AI Employees can hold natural conversations while being trusted to get results. They qualify leads, book appointments, send follow-ups, and update your CRM through governed workflows. You define what data they access from your systems and which actions need human approval so you can deploy to thousands of SMBs with confidence.
Extend your product without roadmap bloat
Add capabilities your customers want (lead capture, support, reputation management, meeting transcription…) without pulling engineers off your core product. Embed Vendasta’s features into your platform while we handle the infrastructure, updates, and ongoing maintenance.
Ship fast, stay focused
Launch new features quickly and scale based on customer demand — without adding maintenance burden or technical debt to your engineering team. Your developers stay focused on what differentiates your platform. We take care of feature improvements and keeping the product competitive in the market.
Turn features into revenue — quickly and simply
Monetize embedded features without building complex billing infrastructure. Vendasta’s ordering system handles provisioning, activation, and lifecycle management — connecting to your existing billing system via API. Package new features, adjust pricing, or create bundles without dumping work on engineering.
Launch to revenue faster
Go from “let’s offer this” to “customers are paying for it” in days, not quarters. Test different pricing models and package configurations without rebuilding workflows from scratch or diverting engineering resources.
We succeed when our customers succeed
“Vendasta’s technology is the software that anchors us… it allows us to have everything centralized in one place for both fulfillment and billing.”
Erica Bynum
Assistant Vice President of Social Media, Apartments.com
This is what partnering with Vendasta feels like
195 Reviews
4.4 out of 5
191 Reviews
4.8 out of 5
120 Reviews
4.4 out of 5
“Vendasta makes it easy to provide full-service solutions to clients. The best feature is the breadth and quality of providers that they have attracted to the Vendasta Marketplace. You can build a business confident that you’re offering ‘best of breed’ solutions to your clients. Plus, the Vendasta platform allows you to pull it all together and present an impressive single dashboard presentation. In addition, Vendasta provides partner support to help you continually grow and innovate.”
Bill B.
Principal
“Vendasta is an amazing company and the platform is better than any other on the market. They provide world leading training and support. Their lead generation tools are very intelligent and work to get signups for your agency. This is a company that you can trust and create a truly unique and powerful marketing agency in partnership with. The support is second to none and they do what they do with passion, focus and expertise to ensure that you succeed.”
David R.
“What I appreciate most about the platform is the broad choice of tools and customization. But in truth, it’s the people. SaaS is trash. Add great people to a solid platform and it turns into a solution. Vendasta account team, product specialist and executives [are] all here to support their agency clients, makes it my go-to choice.”
Mathew
CEO in the US
“I love Vendasta because the entire software system is so streamlined. Everything is incorporated into one platform that helps agencies grow and scale. Their software platform gives your clients a portal to manage everything related to their business marketing online.”
Mitchel T.
Principle Consultant
“The Vendasta platform helps me grow my digital marketing agency by providing everything I need to succeed, including a Partner Center, Task Manager, Vendor Center and built-in CRM.
Their online marketplace has over 200 digital solutions, allowing me to provide all of the digital tools and services that my clients will ever need. It also allows me to add my own products and services to my online store, enabling me to include up-sells and additional value-added services to my clients.”
Michael K.
Owner
“Having a product offering that is well-rounded and possibly unique from my local competitors definitely gives me an edge. Having more tools also helps me become more confident. Highly recommend.”
Justin
CEO in the US
“I highly recommend Vendasta to anyone operating a digital marketing agency. They help you focus on growing your business by taking over the heavy lifting of doing the detail work for you. You can stay focus on the big picture and not get bogged down in the trenches. Without them, I would never have been able to scale my business, we stayed lean but expanded our offerings.”
Scott K.
“Vendasta’s agency tools have allowed us to provide our clients the tools and services they need to stay on top of their online reputation and social media. We’ve gained market share from our competitors, provided our clients with the latest technology to be successful online and increased our retention of clients to over 97% after their initial contract terms.”
Terry B.
CEO
“The main benefit is that I can run a business without a bunch of employees. Even when I am big enough to need a few employees I will still need far less than if I were to run the business without Vendasta.”
Thomas F.
Agency Owner
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