- You are encountering an emerging field or ecosystem—something distinct but not yet fully formed.
- This might be an extension of an existing domain (e.g., cognitive science emerging from psychology) or a novel convergence of ideas and actors.
- You want to make sense of it—understand who is involved, what ideas are circulating, and how the field is structured.
- The goal could be research, investment, philanthropy, or field-building—helping the ecosystem mature and become self-aware.
- You may also want to shape its development, influence its framing, or support key actors.
- Lack of clarity: The field lacks a shared identity, clear boundaries, or an established community.
- Information fragmentation: No single institution, publication, or database captures the whole picture.
- Traditional methods fall short: Academic journals, media coverage, and industry conferences often lag behind or fail to recognize emerging domains.
- Ecosystems are fluid: Networks evolve rapidly, and influence is often informal or distributed.
- Mapping is complex: Stakeholder relationships, conceptual frameworks, and key players are not always visible or structured.
How do I quickly and effectively understand, navigate, and engage with an emerging field?
- Ecosystem mapping provides a structured way to:
- Identify key stakeholders, organizations, and thought leaders.
- Reveal patterns, relationships, and gaps in the field.
- Support decision-making for investment, funding, or strategic engagement.
- Help a field name itself, develop coherence, and gain recognition.
- Provide a foundation for field-building, movement-building, or industry development.
- Effective mapping requires specialized expertise, balancing data collection with thoughtful structuring.
- A strong map creates clarity and impact, helping actors within the field see themselves in relation to the whole and coordinate more effectively.