Best Social Media Management Software
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Compare the Top Social Media Management Software as of July 2025
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What is Social Media Management Software?
Social media management software helps businesses plan, schedule, analyze, and engage with content across multiple social media platforms from a single interface. These tools enable users to streamline social media activities, such as posting content, responding to customer inquiries, and monitoring brand mentions, improving efficiency and consistency. Features often include post scheduling, content curation, analytics, and team collaboration tools, allowing for better coordination and tracking of social media performance. Social media management software also provides insights into audience engagement and campaign performance, helping businesses optimize their strategies. It is particularly valuable for marketers and social media managers looking to enhance their brand's online presence and engagement. Compare and read user reviews of the best Social Media Management software currently available using the table below. This list is updated regularly.
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1
Brandwatch
Brandwatch
Brandwatch is a leading Consumer Intelligence and Social Media Management solution that empowers over 5,000 of the world's most admired companies to understand and engage with customers at the speed of social. Its Consumer Intelligence solution offers AI-enriched data from over 100m social and online sources helping data-driven organizations better understand how consumers feel about their brands, products and industry trends and topics. Within its Social Media Management solution, Brandwatch (formerly Falcon.io) offers features including social media listening, engagement, publishing, measurement, influencer marketing and customer data management. With Brandwatch, marketers and companies can deliver more personalized brand experiences across touchpoints, based on enriched customer profiles. This solution features a highly intuitive and collaborative UI and is complemented by the best support team in the business. -
2
Radarly
Linkfluence
Radarly is an AI-powered consumer insights platform with social data at its core. It combines the immediacy of digital data with the rigor of proven Consumer and Market Insight methodologies. It gives you access to reliable, structured quantitative and qualitative intelligence at all times. Go beyond social listening. Your success depends not just on listening to social conversations. You must stay attuned to dynamic markets and fast-moving customers more effectively than the competition! Radarly empowers you to support a more agile, customer-centric and data-driven brand lifecycle. Go from insight to action faster. Radarly is designed to serve the needs of the entire organization in multiple industries. It covers every stage of the brand and product-management lifecycle from strategy to execution and everything in between. -
3
Socialbakers
Socialbakers
Unified Social Media Marketing Platform. Drive growth by understanding your audience, creating content they love, analyzing engagement and improving cross-channel care. No matter the size of your challenge, we have you completely covered. Socialbakers makes it easy to create and execute the perfect social media marketing strategy, from content planning to audience analytics to precision budgeting. From web to social media, understand who your actual audience personas are based on multichannel data. Our AI analyzes your first party-data and organizes it into personas with a single click. Reduce the cost and time spent on audience research. Instead of relying on expensive static surveys base your research on first-party digital data. The Socialbakers AI uncovers your audience interests and content preferences so you can tailor your campaign strategy perfectly, every time.Starting Price: $200 per month -
4
Meltwater
Meltwater Group
We help you monitor, understand and influence the world around you. Empowering PR, communications and marketing teams with an intuitive all-in-one product suite, powered by AI-driven insights. In today's always-on world, a marketer's job is never fully finished, which is why we developed a series of products focused on helping you stay on top of your digital strategy and marketing performance. Our suite of products aims to solve the problems faced by modern PR, communications, and marketing professionals. Insights and workflows designed to empower your social media and digital marketing strategy. Access a flexible solution that allows you to monitor social media for relevant mentions so that you can stay ahead of the game—and your competition. With access to unlimited ad-hoc searches and no volume restrictions across more than 20 different channels (including social networks), your social listening capabilities will be unmatched. -
5
Khoros
Khoros
Khoros lets you connect with your customers from the moment you make your first offer to the moment of sale, and beyond. Connect with your customers in their channel of choice, whether that’s messaging, chat, social media, email, SMS, on external communities or your own branded communities - we are there to keep you all-ways connected. We’ve built an AI-powered digital engagement platform you can trust — under your biggest success or worst crisis. With Khoros, you get enterprise workflows that can handle deployment complexity, high volume usage, brand protection and security needs of the world’s leading brands, all backed by an award-winning services team accountable to your success. We are more than a tech vendor. Khoros’ award-winning services, coaching and depth of industry expertise make us the right partner for your long-term success. -
6
Sprinklr
Sprinklr
The only platform for all digital customer experiences. Purpose-built to break down silos. Every day, thousands of the world's largest enterprises use Sprinklr to market, advertise, research, care, and engage consumers across 23 social channels, 11 messaging channels, chat, SMS, and email. Why move from fragmented point solutions to a purpose built platform that is unified? Leverage the ability to collaborate across teams and channels with a unified view of the customer, context and content to create better experiences for your customers. Listen to and learn from market, customer, and competitive insights – and take action in real-time. Stop guessing your brand equity metrics by gaining real-time understanding of brand awareness, product perception, customer loyalty, and user satisfaction.
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