Compare the Top Demand-Side Platforms (DSP) in Canada as of November 2025

What are Demand-Side Platforms (DSP) in Canada?

Demand-Side Platforms (DSPs) are software platforms that allow advertisers to buy digital advertising inventory in an automated and efficient manner. These platforms enable advertisers to manage, optimize, and execute real-time bids for ad spaces across multiple ad exchanges and supply-side platforms (SSPs). DSPs use data and algorithms to target specific audiences, ensuring ads are delivered to the right users at the right time, and can incorporate audience insights, behavior patterns, and contextual targeting. They also offer tools for campaign optimization, performance tracking, and detailed analytics to maximize ad spend efficiency and return on investment (ROI). By consolidating various demand sources, DSPs provide advertisers with broader access to inventory and more precise control over their advertising efforts. Compare and read user reviews of the best Demand-Side Platforms (DSP) in Canada currently available using the table below. This list is updated regularly.

  • 1
    ADxAD

    ADxAD

    ADxAD

    Advertising network: #1 for Asian traffic. Quality traffic & high conversion rates: run your ads to drive online sales worldwide. Pops, Native, Display, and Push ads formats managed with flexible targeting. Instant start with an easy-to-use intuitive platform. Free full service and 24/7 support by industry top experts committed to your online success. Advertising with ADxAD you get the utmost from every dollar you invest in. Reach out for your customers in the right time at the right place. Precision and performance at scale. 3B+ impressions a day, 3K+ advertisers, 34 countries. Ads that drive your online sales. Increase your profit with an easy and straightforward monetization system. Technical and manual moderation won't let illegal content pass through our system. If you want to earn more money, this is the right place to start. Control and optimize the monetization of your website from a single dashboard.
    Starting Price: $100 one-time payment
  • 2
    CIENCE GO Digital
    GO Digital is a Demand Side Platform with your ideal audiences built in. We help you better reach B2B targets with your ads. See what B2B advertising quality and ad options can do to grow your pipeline. You can potentially target millions of business users using 100+ B2B filters such as title, industry, company size, and technologies used. Watch engagement increase with better targeting. All your Campaigns can be designed for specific personas. Lots of configurable options, and industry-leading data accuracy. Bidder-as-a-Service enables sophisticated marketers access to a highly customizable RTB (real-time bidding) cloud platform. All the bid options you want, none of the overhead and complexity. Same-day deployments for a custom bid environment. Deploy the CIENCE tracking pixel and take your ads, remarketing/retargeting, and follow-up to the next level. It’s turnkey — all in the same platform.
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    Starting Price: $2000/mo media spend
  • 3
    MGID

    MGID

    MGID

    MGID is a native advertising platform with more than 12 years of experience in the global market. MGID helps advertisers reach their audiences through premium publishers with timely and relevant ads. MGID offers: Responsive and engaging ad formats Audiences from 32,000+ trusted publishers worldwide Creative support throughout the funnel Sophisticated optimization options Learn more at www.mgid.com
  • 4
    Amazon Ads
    Amazon Ads helps grow businesses and brands of all sizes. Whether you’re looking to drive brand awareness, consideration of your product, brand, or service, drive purchases, or increase loyalty, we’ll give you the tools to find the right advertising solution to help drive measurable outcomes. We'll help you get started with an introduction to the benefits of digital advertising, Amazon Ads' product offerings, a guide to setting advertising goals, and a glossary of common industry terminology. The always-on digital environment has opened up new ways for customers to discover, browse, and shop for products and brands. Digital ads can be any combination of text, image, or video, and appear everywhere from websites to social media and streaming content. Digital advertising offers several advantages:
  • 5
    AdLib DSP

    AdLib DSP

    AdLib Media Group

    AdLib is the premium DSP for everyone. Reach your audience on the world’s most popular sites, apps, and streaming platforms. No Contracts. No Minimums. Most marketers struggle to access premium programmatic advertising platforms because of high barriers to entry and complexities that demand a lot of your time and resources. AdLib removes those barriers and complexities allowing you to easily set up and launch successful programmatic campaigns at scale across all channels. Why AdLib? Manage More Campaigns, Drive Better Outcomes, And Spend Less Time Doing It All! - A Simple Self Service DSP That Anyone Can Use - No Annual Contracts Or Commitments - Magic Ad Builder For Clean, Modern, & Authentic Ads - 24/7 Access To Transparent & Deep Insights - Always-On Brand, Privacy, & Fraud Controls
  • 6
    mediasmart

    mediasmart

    mediasmart mobile (now part of Affle group)

    mediasmart is an omnichannel programmatic platform that empowers marketers to integrate the consumer journey across connected devices like mobile, CTV, and DOOH. By leveraging online and offline behavioural signals mediasmart helps to better target and personalize brand message to deliver a unified and impactful communication. Marketers have the ability to use the platform on self-serve, managed-serve, or by building their own solutions on top of its open APIs.
    Starting Price: mediasmart.io/pricing-plans
  • 7
    uDSP

    uDSP

    UMG

    uDSP is a machine learning powered Adtech Platform. We help agencies and brands plan, execute and optimize high-performing ad campaigns with engaging Machine learning algorithms and advanced targeting capabilities. KEY FEATURES: ● Multiple promotion channels. ● Cross-channel ad serving ● Automated machine learning optimization ● Brand Safety, antifraud ● Service powered by people ● Ready-to-use technology We provide solutions for agencies, brands and programmatic inhouse. Our expertise lies in aiding agencies and brands in strategizing, implementing, and enhancing ad campaigns through machine learning algorithms and cutting-edge targeting capabilities.
    Starting Price: $1000/month
  • 8
    Google Marketing Platform
    Introducing Google Marketing Platform, a unified advertising and analytics platform for smarter marketing and better results. Easy-to-use tools for small businesses. Get free tools to make the most of your marketing, from site and app analytics to intuitive testing and more. Advanced solutions for large enterprises. Make deeper customer connections to drive better marketing results with a complete set of advertising and analytics solutions. Integrated solutions for every marketer. Whether you’re looking for help with a single project or a bigger, long-term partnership, Google Marketing Platform Partners have the resources and expertise you need to help you achieve more with your marketing. We’re here to support you every step of the way, whether you use a single product or the entire Google Marketing Platform.
  • 9
    AdOperator

    AdOperator

    AdOperator

    AdOperator provides opportunity for rapid monetisation of mobile web traffic for publishers and leads boost for advertisers with the help for every company to reach their goals through smart advertising formats. Increase your efficiency by ROI, Leads, PPC, sales and revenue using our platform. Push-notification is a clickable message that people receive even when they don’t use their device or website. And the first thing that users see when they grab the phone or surf the Internet is a push notification. Such advertising is considered the most effective in the Internet for online business. Promote your products and services and sell more This advertising format is often used by marketing companies and digital marketing agencies. The advantage of a popunder is that the ads do not distract the user from his current action: scrolling the site or the feed, reading news, listening to a podcast, watching YouTube videos or shopping and having fun. Ads appear under the browser tab.
  • 10
    Adobe Advertising Cloud
    Where programmatic meets media. All media. Adobe has the only independent ad platform that unifies and automates all media, screens, data, and creativity at scale. So the days of siloed media are finally over. Automated media buying with a demand-side platform is the must-have for businesses to move their digital advertising strategy forward. The DSP you choose can give you the advantage that you need to successfully and cost-effectively implement your strategy, accurately forecast and predict outcomes, and give your customer an experience that delights. Adobe Advertising Cloud has been consistently named a Leader in the field by Forrester. See how we can help you become a leader in yours. Visualizing an omni-channel strategy is easier when you have a unified demand-side platform. Adobe Advertising Cloud DSP is the most comprehensive, agnostic platform that gives you access to ad inventory for practically any media and provides all the tools for quality-control, measurement
  • 11
    EZmob

    EZmob

    EZmob

    EZmob is a self-serve ad network, that enables media buyers, affiliate marketers, app developers, and website owners to maximize their presence and reach their online marketing goals. We enable our advertisers to easily launch premium ad campaigns via Popunder, Push, Banner, and Native ad formats across a global publisher base.
    Starting Price: $50 per month
  • 12
    Scibids

    Scibids

    Scibids Technology

    The challenges for marketers looking for efficient brand and sales growth have multiplied as data volumes and the need to respect consumer PII (personally identifiable information) have grown. Only sophisticated AI-powered decisioning technology, engineered for scale, can solve these challenges. Scibids develops AI for marketing, and today offers a solution for addressable paid digital media that creates 30%-70% improvement in KPI performance, even if campaign performance has plateaued and scale stalled. Marketers can no longer consider AI-fueled optimization as optional! Scibids AI is the first of its kind to offer an intelligent layer that plugs directly into demand-side platforms (DSPs) to supercharge campaign optimization. It supports all formats (including standard/rich IAB display, video, native, and audio) and is capable of optimizing towards a large spectrum of KPIs (including custom formulas with various measurement sources).
  • 13
    ad:personam

    ad:personam

    ad:personam

    ad:personam is a self serve DSP built on Xandr Microsoft DSP's API offering a solution for programmatic advertising to businesses, startups, and SMB agencies. With no minimum ad spend, it breaks financial barriers, making programmatic advertising accessible to all. The platform offers an array of programmatic buying solutions, including Contextual Targeting, Audience Target Groups, Connected TV, Video & Audio Campaigns and Retargeting. The platform supports creative ad formats like GIF, JPEG, PNG, HTML5, video and audio files. Integration with Google Looker offers real-time performance dashboards for effective reporting. The Smart Templates feature ensures swift campaign setup, while built-in fraud detection and site whitelisting/blocklisting tools ensure authentic ad interactions. Furthermore, ad:personam offers access to global inventory and 3rd party data providers across display, video, audio, and CTVs, opening the doors to high-quality audiences and premium sites.
    Starting Price: €149/month
  • 14
    Criteo

    Criteo

    Criteo

    Criteo is the global platform connecting the commerce ecosystem for brands, agencies, retailers, and media owners. Its AI-powered advertising platform has unique access to more than $1 trillion in annual commerce sales—powering connections with shoppers, inspiring discovery, and enabling highly personalized experiences. With thousands of clients and partnerships spanning global retail to digital commerce, Criteo delivers the technology, tools, and insights businesses need to drive performance and growth. Our Commerce Media Platform includes: *Commerce Growth: A performance marketing platform for DTCs and ecommerce sites *Commerce Yield: A retail media monetization platform for global retailers *Commerce Max: A retail media DSP for brands and agencies *Commerce Grid: A commerce-focused SSP for media owners
    Starting Price: $0.01
  • 15
    Epom

    Epom

    Epom

    Epom is a Ukrainian software company specializing in ad tech solutions tailored to every business. Epom’s main products are Epom Ad Server for direct advertising, Epom Market and Epom White Label DSP for programmatic. Epom Market is a zero-waste performance advertising platform designed for affiliates, agencies, and ambitious brands. It empowers marketers to launch high-impact campaigns with brand-safe, verified traffic, advanced optimization tools, and dedicated personal support — all from one platform. Epom White Label DSP ensures simple, data-driven, customizable and cost-effective media buying in the programmatic realm, regardless of the business model. Epom Ad Server is a platform to help publishers and advertisers of all niches and sizes to host & serve ads, optimize their ad placements, and make the most of their directadvertising.
    Starting Price: $250 per month
  • 16
    Pontiac Intelligence

    Pontiac Intelligence

    Pontiac Intelligence

    Create highly customizable audiences inside of Pontiac Intelligence's console across device IDs (distinctive numbers associated with smartphones) You can input as many highly specific details as you like for your audience. Pontiac Intelligence offers over 350,000 audience segments that you can integrate into any of your campaigns. Associate a full spectrum of third-party audiences with any of your campaigns. Target audiences who have displayed through their web activity specific interests or lifestyles through using any of our thousands of available behavioral segments. Want people who have been looking for jobs in entertainment? People in the market for school supplies? People who make $50-75,000 a year? Perhaps people who use teeth-whitening strips? Check out these kinds of audiences, pre-packaged and immediately available for your campaigns. Target audiences who have displayed through their web activity specific interests or lifestyles.
    Starting Price: $25 per month
  • 17
    PulsePoint

    PulsePoint

    PulsePoint

    PulsePoint is a technology company that leverages real-time data to transform healthcare marketing and decision-making. By interpreting complex health signals and integrating digital determinants with real-world data, PulsePoint provides a comprehensive view of health consumers. Their platforms utilize machine learning and programmatic automation to activate this data, simplifying marketing, customer analytics, predictive analytics, and decision-support processes. This approach enables healthcare marketers to efficiently engage the right audiences at scale, while publishers benefit from increased yield through actionable insights.
  • 18
    RTB House

    RTB House

    RTB House

    RTB House is a next-generation performance demand-side platform (DSP) that uses proprietary Deep Learning AI algorithms to help brands grow. The company is the market leader in driving performance using Deep Learning across the entire purchase funnel. Founded in 2012, and now operating in 90+ markets, RTB House has always been private-by-design. It embraces first-party advertising and a relentless approach to innovation. RTB House offers end-to-end Deep Learning-powered AdTech products and solutions to maximize conversion, drive new customer acquisition, create engagement, and fuel long-term demand for a global base of clients.
    Starting Price: $0.01
  • 19
    AdMachine

    AdMachine

    Admachine

    More conversions. Fast quick Ads moderation. Multi-network advertising. Intuitive UI and fast onboarding. real-time reporting. Pop, native, banner, video, pushes. Traffic from most popular platforms: iOS, Android, Windows, Mac OS. Web, mobile web and In-App inventory from the best sites and apps. High quality traffic sources. 20 billion ad impressions available daily from top publishers, ad networks, exchanges and SSPs. Monetize your website or mobile application with our SSP. Let the team of monetization experts deliver the best results possible. Supercharge your advertising business with advanced and reliable White Label DSP and SSP solutions. Set your own logo, icons. Use custom JS and CSS, Choose preferable payment methodsAd exchange, Set budget settings, multi-level account types, multiple promotion chanelsSupport team, dedicated Support Team, migration helpDomains.
    Starting Price: $999 per month
  • 20
    BPRISE

    BPRISE

    BPRISE

    BPRISE is an advertising and marketing technology firm that brings brands and retailers closer to their mobile-first customers in the online and offline space through ads triggered at relevant locations and measures the impact of ads on conversion and engagement. Our Solution: A Marketing Suite To Engage Your Digital-First Customers Offline And Online. The marketing suite ‘BPRISE Blend’ optimizes the reach of ad campaigns, captures the depth of marketing attribution and visualizes customer journey through the purchase funnel to accurately measure the ROI of digital advertising. Advertisers: Achieve One To One Personalization In Digital Advertising. When is a DSP the answer to maximizing the ROI of your ad spend while speaking with each customer individually? Brands: Gain True Customer Intelligence Of Your Human Consumers. What are the customer insights from online and offline sources that help form profitable customer segments?
  • 21
    Aroscop

    Aroscop

    Aroscop Tech

    Data driven marketing solutions build on a Customer Data Platform to enable marketers optimize their consumer’s buying cycle. Activate & mobilise your first-party data to bring better understanding & transparency in your marketing & advertising value chain. Create clear user personas based on demographics, behaviour, transaction & browsing history, & enrich these cohorts with added data layers. Manage digital inventories across your or your partners’ properties to generate additional revenue or create targeted campaigns. Combine valuable data from multiple sources – offline or online, first party, second party or third party data. Use this unified data view to create winning digital strategies. Deploy existing or custom Machine Learning models to create custom segments and audience cohorts, predictive modeling & heuristics.
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    AdNow

    AdNow

    AdNow

    AdNow is a trusted Native Advertising Network with its own ad inventory which provides advertising solutions and optimization technologies to specialists in the field of Internet marketing and to webmasters of any scale. As well as the marketing specialists that are 100% focused on the result of their ad campaigns, we are focused on providing traffic with high conversion rates as we carefully work with our sources every day. We acknowledge the importance of having a platform, where you can easily and effectively launch and scale up your advertising campaign. What's more, we know that the process of media buying can be quite complex, so we're happy to provide you with our expertise and experience throughout our partnership to help you achieve your goals! Nowadays native ads are considered the most effective tool for sales and content monetization. The world’s largest internet platforms monetize their content with native and in-feed ads.
    Starting Price: $100 per month
  • 23
    ZoomInfo Marketing
    Identify sales-ready leads researching relevant topics and keywords on the web. Access 65M+ direct dial phone numbers and 150M+ verified email addresses. Tailor your account universe with 300+ attributes, insights and recent activities. Launch targeted display and social advertising campaigns to prospects based on their job title, management level and department at companies showing buying intent. Target high-value accounts and buyers within your addressable market. Trigger marketing campaigns with industry-leading buyer intent signals, scoops, and technographic data. Easily plug-and-play with your CRM and marketing automation software for cross-system targeting. Entice website visitors to take action and convert to leads — from starting a conversation to filling out your form. Engage, nurture and convert more website visitors by harnessing real-time company insights and on-page behaviors.
  • 24
    Content Exchange

    Content Exchange

    Content Exchange

    Content Exchange is a native first platform and is one of the best performance platform in South-East Europe. Content Exchange helps advertisers reach their audiences through premium publishers and premium ad positions on publishers sites. We enable our advertisers to easily launch premium ad campaigns via Native, Banner and Video ad formats across our own publisher sites (260+ publishers) and on a global publisher base.
    Starting Price: 0
  • 25
    iion

    iion

    iion

    ​iion is a unified game advertising platform that connects brands and game publishers across all gaming environments. It enables advertisers to create seamless ad campaigns through a self-serve platform, allowing engagement with audiences within games, around games, and beyond. For publishers, iion's fusiion solution diversifies revenue streams by providing access to premium branded advertisements from global partnerships, leading to higher CPMs. It supports in-game advertising, integrating brands directly into the gaming experience, as well as around-game and away-from-game placements, extending reach beyond the screen. iion's recent integration with PubMatic's OpenWrap enhances monetization opportunities for gaming publishers by connecting them with a broader range of advertisers. It is committed to simplifying game advertising by unifying campaigns across the gaming journey, empowering brands with innovative and impactful engagements.
  • 26
    Adtelligent

    Adtelligent

    Adtelligent

    Adtelligent helps publishers with technology independence. We provide publishers with a new way to gain access to demand, without paying hidden programmatic taxes and revenue shares. The platform features powerful ad serving, header bidding and tools to create alternative entry points to buyers. Adtelligent helps publishers with technology independence. We've built an open platform for Header Bidding management that allows publishers to increase revenue and reduce time for integration. The programmatic and data revolution has ushered in a new era of efficiency for advertisers but at a significant cost to the media owners. Many publishers have ceded their independence in order to achieve revenue growth through a series of complicated outsourced technology relationships with demand partners and intermediaries. In doing so publishers have lost control of the process of selling their audience to buyers, once the cornerstone of their business model.
  • 27
    Choozle

    Choozle

    Choozle

    Take back control of your digital advertising. Execute programmatic ad campaigns at any scale with our all-in-one digital advertising software. Determine which targeting tactic is right for your campaign goals. Enjoy simple campaign setup and personal support. Quickly manage and optimize multiple advertisers and programmatic ad campaigns, no matter your campaign goals. With customer onboarding and easy-to-use, feature-rich digital advertising software, you can plan and execute campaigns with efficiency and ease. Launch highly-targeted campaigns with custom audiences created from first or third-party data. You can also target specific locations or based on web content and page categories. We offer tools to seamlessly combine first and third-party data to create custom audiences comprised of your most valuable users.
    Starting Price: $99 per month
  • 28
    Equativ

    Equativ

    Equativ

    Equativ is a leading independent advertising technology company that provides a comprehensive suite of solutions for advertisers and publishers. Founded in 2001 and headquartered in Paris, France, with a significant presence in New York, Equativ offers an integrated platform that includes an ad server, supply-side platform (SSP), and demand-side platform (DSP). This unified approach enables clients to effectively manage and optimize their digital advertising strategies across various channels and formats. In June 2024, Equativ merged with Sharethrough, creating one of the largest global independent ad platforms and marketplaces, further enhancing its capabilities and market reach. With a strong commitment to transparency, privacy, and sustainability, Equativ continues to drive innovation in the digital advertising ecosystem, empowering clients to achieve maximum impact while respecting consumer rights.
  • 29
    RhythmOne

    RhythmOne

    RhythmOne

    RhythmOne is a market leader in multiscreen digital advertising solutions. Led by advanced TV and powered by one of the most efficient and effective programmatic platforms, we provide innovative solutions for brands to connect with consumers — helping to drive outcomes for advertisers and publishers across all screens. RhythmOne once again tops Pixalate's Global Seller Trust Index. Discover how we deliver brand-safe environments for our clients and partners. As Connected TV continues its evolution to Advanced TV, YuMe by RhythmOne provides scale, precision targeting, custom creative, and unique measurement solutions that let brands extend their linear TV and multiscreen digital video campaigns to connected audiences. RhythmInfluence by RhythmOne connects marketers with passionate influencers that authentically weave branded stories into content and social platforms that consumers trust — delivering powerful results.
  • 30
    ownerIQ CoEX
    CoEx is our award-winning software uniquely designed to enable retailers and brands to support their full suite of 1st and 2nd party data strategies. To do this, we vertically integrated 4 key point solutions used by every digital marketer into a single platform. CoEx allows management of all types of client’s data assets including website browsing, mobile app, CRM and P.O.S. normalizing all your data under the same taxonomy to power our entire data marketplace. Our unique economical model and full feature set allows clients to create and store custom audience segments while spending less on management fees. Better Economic Model: Spend less of your marketing budget on data ingestion and management fees and more on working media. Higher Data Match Rates: Prevent data loss as a result of poor platform to platform match rates. Retain 100% of your audience and maximize your marketing opportunity. Access to Retailer and Brand Data: Build segments of qualified shoppers from data.
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