Best Master Data Management Software

Twilio Segment’s Customer Data Platform (CDP) provides companies with the data foundation that they need to put their customers at the heart of every decision. Per IDC, it’s the #1 CDP in worldwide market share four years in a row (2019-2022). Using Twilio Segment, companies can collect, unify and route their customer data into any system where it’s needed to better understand their customers and create seamless, compelling experiences in real-time. Over 25,000 companies use Twilio Segment to make real-time decisions, accelerate growth and deliver world-class customer experiences.

At K2View, we believe that every enterprise should be able to leverage its data to become as disruptive and agile as the best companies in its industry. We make this possible through our patented Data Product Platform, which creates and manages a complete and compliant dataset for every business entity – on demand, and in real time. The dataset is always in sync with its underlying sources, adapts to changes in the source structures, and is instantly accessible to any authorized data consumer. Data Product Platform fuels many operational use cases, including customer 360, data masking and tokenization, test data management, data migration, legacy application modernization, data pipelining and more – to deliver business outcomes in less than half the time, and at half the cost, of any other alternative. The platform inherently supports modern data architectures – data mesh, data fabric, and data hub – and deploys in cloud, on-premise, or hybrid environments.

The Skypoint AI Platform is a powerful data and AI solution designed for regulated industries like healthcare, finance, and the public sector, enabling seamless data integration and advanced AI-driven automation. Built on an open-architecture data lakehouse, it consolidates structured and unstructured data into a single source of truth while ensuring governance, security, and compliance. The platform provides end-to-end AI capabilities, including business intelligence, AI agents, and copilots, helping organizations streamline operations and improve decision-making. By leveraging compound AI systems with specialized language models, retrievers, and external tools, Skypoint delivers tailored, intelligent solutions to meet industry-specific challenges.

Senzing® entity resolution API software provides the most advanced, affordable, and easy-to-use data matching and relationship detection capabilities available. With Senzing software, you can automatically resolve records into common entities in real time as new data is received. The complete view of all records related to every person or organization, across all of your internal and external data sources, can help you reduce costs and enable new revenue opportunities. Companies use Senzing entity resolution API to provide highly accurate views of people, organizations, and their relationships. You can deploy the Senzing entity resolution API on premises or in cloud-native deployments. Data remains in your ecosystem and never flows to Senzing. A free proof of concept can be completed in one day on AWS or on BareMetal. Senzing makes human-intelligent decisions without any pre-training or pre-tuning.

The Enterprise File Fabric™ provides a private, secure, policy-driven multi-cloud content and collaboration solution. It does not ship with storage, it works with a Companies existing storage portfolio whether that is on-cloud or on-premises. The Enterprise File Fabric™ unifies, secures and makes any type of storage (including object storage) easily accessible for end users. It is available in three main product variants: 1.The Enterprise File Fabric for Compliance provides a 'single pane of glass' that presents and secures data from multiple sources, be that on-premises, a data centre, or the Cloud. It Provides intelligent policy based enforcement across all corporate data and helps enforce GDPR / CCPA / HIPAA. 2. The Enterprise File Fabric for Media and Entertainment provide a unified view of media assets that can be dispersed on-cloud and on-premises.

Delphix is the industry leader in DataOps and provides an intelligent data platform that accelerates digital transformation for leading companies around the world. The Delphix DataOps Platform supports a broad spectrum of systems, from mainframes to Oracle databases, ERP applications, and Kubernetes containers. Delphix supports a comprehensive range of data operations to enable modern CI/CD workflows and automates data compliance for privacy regulations, including GDPR, CCPA, and the New York Privacy Act. In addition, Delphix helps companies sync data from private to public clouds, accelerating cloud migrations, customer experience transformation, and the adoption of disruptive AI technologies. Automate data for fast, quality software releases, cloud adoption, and legacy modernization. Source data from mainframe to cloud-native apps across SaaS, private, and public clouds.

The first step to a unified view of your audience is harnessing the vast amounts of data in your diverse portfolio of media, events and subscription products. Bring all your data together to create a single view of the audience and optimize your financial opportunities. With a comprehensive view of your audience's engagement, you can streamline your efforts to monitor audience data and ensure more accurate marketing decisions. Omeda helps you create new products and platforms starting with the right audience segments and targets. And we can integrate into your key Adtech and CRM platforms. Increase revenue and improve yield by effectively deploying programs across owned and operated brands and extending audience offers with omni-channel programs. Omeda is committed to answering all of your data and business questions, even when you’re burning the midnight oil. Our technical support consultants are there 24/7 to provide world-class service and help you make the most of your experience.

Uncover hidden risk and reveal new, unexpected opportunities with graph analytics across the customer lifecycle. Standard MDM solutions are not built for high volumes of distributed, disparate data, that is generated by various applications and external sources. Traditional MDM probabilistic matching doesn’t work well with siloed data sources. It misses connections, losing context, leads to decision-making inaccuracy, and leaves business value on the table. An ineffective MDM solution affects everything from customer experience to operational performance. Without on-demand visibility of holistic payment patterns, trends and risk, your team can’t make the right decisions quickly, compliance costs escalate, and you can’t increase coverage fast enough. Your data isn’t connected – so customers suffer fragmented experiences across channels, business lines and geographies. Attempts at personalized engagement fall short as these are based on partial, often outdated data.

Tealium Customer Data Hub is an advanced platform designed to unify, manage, and activate customer data across multiple channels and touchpoints. By integrating data from websites, mobile apps, and other digital sources, it enables businesses to create a cohesive, real-time view of their customers. This centralized data hub empowers organizations to deliver personalized experiences, optimize marketing strategies, and enhance customer engagement. With robust features like data collection, audience segmentation, and real-time data orchestration, Tealium Customer Data Hub allows businesses to turn raw data into actionable insights, driving more effective customer interactions and improved business outcomes.