Best People Counting Software
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Compare the Top People Counting Software as of November 2025
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What is People Counting Software?
People counting software helps businesses and organizations track and analyze foot traffic in physical spaces such as stores, offices, or public venues. These tools use various technologies, such as cameras, infrared sensors, and Wi-Fi signals, to count the number of people entering or moving through a designated area. People counting software provides valuable insights into visitor behavior, peak traffic times, and space utilization, allowing businesses to optimize staffing, improve marketing strategies, and enhance customer experiences. Additionally, the data can be used for compliance purposes, such as ensuring social distancing measures are adhered to in response to health guidelines. This software is particularly useful for retail stores, shopping malls, museums, and event venues. Compare and read user reviews of the best People Counting software currently available using the table below. This list is updated regularly.
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1
SMS Storetraffic
SMS Storetraffic
Smart, efficient, and anonymous People Counters & Analytics for the real world. Our solution allows for simple deployment, capture, and analysis of the number of people that enter a physical location. Optionally we also capture and report occupancy in real-time. We help Retailers, Libraries, Casinos, Universities, Places of worship, Office buildings, and other industries to analyze and take action on their people traffic trend. For Retailers, we offer a specialized package to measure Performance on Traffic, including Conversion Rate and Service Levels. Combining POS data and staff data is easy with our direct integrations. Our Retail Equation simulator allows users to run simulations to plan sales improvement. It is also extremely beneficial as a learning tool to understand the relationship between traffic, staffing, conversion rate, and good quality service.Starting Price: $19.95 USD -
2
V-Count
V-Count
Visitor analytics is not just for the web. We live in a world where people are constantly on the move, and physical spaces need to be able to adapt. That's where V-Count comes in. We provide a fast and accurate way to count and analyze visitors in physical locations. Our solutions are powered by our secure cloud-based Business Intelligence Platform (BIP) and the best-in-class Ultima AI sensor, with 99.9% accuracy. Our customers are diverse; from retail to airports, museums, theme parks, to transportation, and every industry with footfall traffic. We designed the dashboards with the customer in mind; customizable and user-friendly - providing easy access for businesses to view each of their location’s performance at any time. The future of people counting is here. -
3
Camlytics
Camlytics
Camlytics combines camera monitoring, surveillance and space analytics solutions. Connect your EXISTING IP camera system and get instant real-time statistics on people counting, vehicle counting, location occupancy, queues, heatmaps and more. Human/vehicle classification is also supported. The most cost-efficient counting & VMS software on the market. No need to buy expensive sensors - Camlytics will work on your IP camera system or even on webcams! Camlytics is a software solution only. Camlytics doesn't store any camera recordings on its servers - your privacy is fully protected. Works with video archives. Provides simple API and webhooks for all real time camera events (Motion detected, Line crossed, Tailgating, etc.) which allows using Camlytics with any 3rd party software. Download and try free now.Starting Price: $129.00/one-time/user -
4
Vemcount Retail Analytics
Vemco Group
Vemco Group is an innovative software company with 18+ years of global retail experience in people counting and data analytics. The company offers its innovative software for people counting and data analytics on a global scale, empowering retail, malls, entertainment, airports, and public institutions with deep customer insights. Since 2005, our software platform, has utilizied the most accurate and reliable devices, driven savings, efficiency, and boosted conversions. With 1000+ global clients and 25M+ daily counts, we're a leading retail and data analytics company. Expansion includes offices in South America (2013), Dubai (2019), North America, Sweden, Australia (2021), and Riyadh (2023). HQ in Denmark.Starting Price: 14€ -
5
AQUAJI
Navori Labs
Aquaji is proprietary software developed by Navori Labs, a Swiss innovator and global leader in AI-enhanced computer vision technologies. Aquaji interprets video feed from one or more cameras to produce reliable and comparable marketing analytics data to measure visitor foot-traffic and customer behavior in physical spaces. For continuous improvement, Aquaji count visitors and gathers demographic data, length of stay, wait time and attention span KPIs. The software can be used to manage physical stores, assess marketing activities, and improve customer satisfaction. Aquaji will help you understand your store’s traffic patterns, measure the impact of your advertising campaigns, test your product assortment, improve wait time perception, and optimize your staff levels to meet customer demand. When used in conjunction with Navori’s QL digital signage platform, Aquaji delivers targeted content to any display or device based on the audience profile.Starting Price: $47/month -
6
SenSource Vea Analytics
SenSource, Inc.
SenSource Vea Analytics People Counting software: • Analyze traffic patterns and peak traffic times • Forecast future daily traffic • Compare historical data and compare data between facilities • Integrate with existing systems with Vea’s REST API Our people counting software is a proprietary solution designed, created, and supported in-house. Data is hosted on our secure servers and is accessible to verified users through the cloud-based platform. With Vea, you can quickly recognize and analyze traffic patterns that enable you to make key decisions about your facility’s layout and operations. It can also help to provide insight into ideal staffing levels and placement based on the hour, day, month and season, thereby enabling superior customer service. -
7
intuVision VA
intuVision
intuVision VA offers an all-in-one, server side video analytics solution to meet a wide range of requirements, with application modules in security, retail, parking, traffic, manufacturing, and face & text detection. intuVision VA is fully integrated with popular video management systems (VMS) to add intelligence to your VMS, to analyze video and generate alerts or collect object and event data. Running on Windows or Linux, intuVision VA ingests and analyzes either live or archived video from your VMS to detect events or count objects. Upon detection, events are sent to your VMS, all event data can also be reviewed within intuVision dashboards to generate reports and email notifications. Our comprehensive application modules and flexible licensing provide access to all events of interest in any domain. For example, going beyond counting customers in a retail store with queue management, dwell time reporting, and object taken alerts. -
8
Ariadne
Ariadne Maps
Ariadne Maps is a high-tech company that provides detailed indoor and customer analytics with its cutting-edge artificial intelligence approach. This approach enables indoor and outdoor localization in many industries, such as transportation, malls, retailers, and airports. We use advanced artificial intelligence algorithms for precise and anonymous tracking of passengers and customers to help companies optimize their infrastructure, e.g., minimizing congestion and having better-targeted advertising and marketing while maximizing the satisfaction and experience of consumers. Ariadne Maps is based in Munich, Germany, and has been operating for years. With our rapid growth, we vision enabling physical businesses to leverage the data they have been exposed through the whole time. In this vision, our strong team, advisors, investors, and partners give us the confidence to advance, expand and succeed.Starting Price: $30 per device -
9
RetailNext
RetailNext
Why invest in point solutions when you can invest in the only future-proof system that scales with you? Traffic, Shopper Journey, Visual Merchandising, Asset Protection, and more, in a single fully-integrated platform. Accurately measure foot traffic to your stores in real-time with the most advanced traffic system ever built. Enjoy instant access to high-resolution recorded video to easily perform your own audits at your convenience, and at no extra cost. Measure, display, and control store occupancy in real-time to instill confidence in shoppers and safely reopen your stores. Analyze historical occupancy rate trends for your locations. Check if locations are underutilized or overcrowded, and verify compliance with specified occupancy limits. Get complete visibility into how shoppers move through the various areas of your store as part of their journey. Segment shoppers by demographics, purchase activity, and much more. -
10
Trakwell.ai
Trakwell.ai
If you want to improve your profits, you need to measure what matters. With truly transparent performance analytics, the potential for improvements unfolds at every opportunity. The key is to ensure data analytics is a part of your daily operations, and specific to your industry. Turn every opportunity into a customer with seamless follow-up, real-time reporting, and much more. Trakwell allows your team to focus on what matters most and gives managers full visibility of what is going on in your store. If you operate a brick-and-mortar business, your team’s performance is critical to your success. As AI and human methods converge, now you can understand what’s happening every step of your customer journey, especially the moment they walk through your door. Computer vision captures each person as they enter your location and instantly connects to the dashboard so you can connect them with a salesperson, analyze traffic patterns, and make more money.Starting Price: $140/month/location
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