A+ Content API

Learn how to create and edit A+ content.

Use the A+ Content API to create and edit high-quality content to help buyers make purchasing decisions. A+ content consists of collections of modules (known as a content document) that you can use to display product images and text.

Current versionLegacy versionsAvailable to sellersAvailable to vendors
2020-11-01 (Reference | Model)NoneYesYes
Release notes

For releases prior to January 19, 2022, refer to Announcements in the Selling Partner API GitHub repository.

To learn more about the terms that are used in this guide, refer to Terminology.

Use cases

The following use case examples are available for the A+ Content API v2020-11-01:

For an example of a content document, and a complete list of available modules, refer to A+ Content Examples.

Roles

createContentDocument
AttributeValue
RegionsNA, EU, FE
Required roles (need at least one)Brand Analytics
Product Listing
getContentDocument
AttributeValue
RegionsNA, EU, FE
Required roles (need at least one)Brand Analytics
Product Listing
listContentDocumentAsinRelations
AttributeValue
RegionsNA, EU, FE
Required roles (need at least one)Brand Analytics
Product Listing
postContentDocumentApprovalSubmission
AttributeValue
RegionsNA, EU, FE
Required roles (need at least one)Brand Analytics
Product Listing
postContentDocumentAsinRelations
AttributeValue
RegionsNA, EU, FE
Required roles (need at least one)Brand Analytics
Product Listing
postContentDocumentSuspendSubmission
AttributeValue
RegionsNA, EU, FE
Required roles (need at least one)Brand Analytics
Product Listing
searchContentDocuments
AttributeValue
RegionsNA, EU, FE
Required roles (need at least one)Brand Analytics
Product Listing
searchContentPublishRecords
AttributeValue
RegionsNA, EU, FE
Required roles (need at least one)Brand Analytics
Product Listing
updateContentDocument
AttributeValue
RegionsNA, EU, FE
Required roles (need at least one)Brand Analytics
Product Listing
validateContentDocumentAsinRelations
AttributeValue
RegionsNA, EU, FE
Required roles (need at least one)Brand Analytics
Product Listing