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Review summary

Based on reviews, created with AI

Most reviewers were unhappy with their experience overall. Customers have expressed concerns about the product quality, particularly regarding changes to the formula of some Aveeno products. Consumers report that the new formulations have a chemical smell and cause adverse skin reactions, such as burning, itching, redness, and hives. People are also reporting that the products now contain irritants like alcohol and citric acid. Some consumers have noticed a change in the scent of the lotion, describing it as cheap and unpleasant. Reviewers mention issues with product packaging, specifically with the pump not working.

Based on these reviews

Rated 1 out of 5 stars

Purchased December 2024, Jan 2025 and Feb 2025 - each time the bottle smells like chemicals. What has happened to the formula?? Avoid. Greedy Kenvue owner company making millions but now delivering a... See more

Rated 1 out of 5 stars

As with the majority of people on here, I've used the intense moisturiser for years but the reformulated (i.e cheaper ingredients) Aveeno is a disaster. It actually burns like hell when I rub it i... See more

Rated 1 out of 5 stars

They have changed the formula and it smells terrible your body hand and face smell awful after usage and the formula is not as nice on the skin it leaves skin itchy red in places and gives you spots I... See more

Rated 1 out of 5 stars

I have used this product for years as I have bad eczema. I use it on my face as moisturiser and one of the large bottles lasts me a long time. I have finished using my last bottle (old formula) and... See more

Rated 1 out of 5 stars

Look at the ingredients before you buy. For fellow individuals with eczema and dry skin, especially those with cuts (basically anyone who has ever used Aveeno in the past), I highly discourage us... See more

Rated 1 out of 5 stars

I am a foster carer, I first bought the lotion a few years ago for a baby and the smell was DIVINE. every time I have purchased it for subsequent babies the smell is just not the same - smells basic a... See more

Rated 1 out of 5 stars

the formula seems to have changed for the oatmeal daily moisturizing. It says no added fragrance but seems to have a chemical smell very irritating to eyes and gives me a slight headache. Also stings... See more

Rated 1 out of 5 stars

I bought the Aveeno body wash on February is a 33fl bottle it has been seating with daily use in my shower, today May 12th, I have notice a really bad smell to eat, drain smell like.

Rated 1 out of 5 stars

Instant flare with the new aveeno formula. I have relied on aveeno for years due to having eczema and sensitive skin and it’s worked wonders, sooo disappointed and frustrated on why they would do this... See more

Rated 1 out of 5 stars

I’ve too have been buying Aveeno from Costco for many years great product, therm this month ordered two Bottles from Amazon it is now white and smells of ‘Avon So Soft’ like it has insecticide in it.... See more

Rated 1 out of 5 stars

Use to buy aveeno cream for long time now company produce New packaging and same time cream ingredients ,it's smell like more chemical not like before I like old product texture not happy with new pro... See more

Rated 1 out of 5 stars

I bought Aveeno face cream. Have very dry skin. This cream smells so very bad, makes me gag putting it on my face. Have kept trying to use it, but smell is revolting. I guess i cant return it now that... See more

Rated 1 out of 5 stars

I bought the Aveeno conditioner - Daily Moisture for Dry Hair, thinking this was supposed to be a brand using natural ingredients. I liked the idea of it having oat milk in it. On using it this mor... See more

Rated 3 out of 5 stars

The new formulation of the Stress Relief lotion (with a brown cap) has a very strong perfumey fragrance. The previous formulation (lavender cap) had a very light, pleasant, natural smelling fragrance... See more

Rated 1 out of 5 stars

Aveeno is now owned by Kenvue, I have set up a case, they are sending me a full refund as a good will gesture, my Aveeno smells like Skin so Soft as though it has insecticide in it🤮 and it burns like... See more

Rated 1 out of 5 stars

I have always used Aveeno cream and it was good I won’t be using again as it burned my skin I will have to look for an alternative now very disappointed

Rated 4 out of 5 stars

I have several dermatological conditions including Acne and eczema that affect my face and my skin is very sensitive to skincare products. I have been using the Aveeno Calm + Restore Oat Cleanser as w... See more

Rated 5 out of 5 stars

After a visit to the pharmacy due to flying dry facial skin, I was recommended aveeno rather than any fancy expensive cream or medication. I have for the last several years used aveeno and since doing... See more

Rated 5 out of 5 stars

I have extremely sensitive skin after undergoing radiation treatments. My dermatologist and oncologist both worked together to find something that would soothe my patches of skin that would occasional... See more

Rated 5 out of 5 stars

I am using Aveeno cream for the first time as i have just been diagnosed with allergies to Linalool, limonene and fragrances. That combined with my dishydrotic eczema and contact dermatitis i have be... See more

Rated 2 out of 5 stars

Aveno shamp/conditioner....started off fine. . after cpl of weeks really weighs hair down. Feels like a film left on so hard to style....expensive for not great products wdnt buy again

Rated 1 out of 5 stars

New Aveeno smells really bad. Thought it was just me but seeing similar reviews so it’s definitely the product. Not good for my 12 month old so had to throw it away.

Rated 4 out of 5 stars

I love Aveeno but my complaint is the pump. I use Aveeno constantly and often the pump does not work. Only option is dumping it out. It is a frustrating problem.

Rated 2 out of 5 stars

Unpleasant smell that lingers Not sure why Aveeno would want to make this change. Product does moisturise but I won't purchase this again

Rated 1 out of 5 stars

Hand cream isn't even half full, brand new bottle today not even opened yet. Only figured this out because I put it down in front of my lamp.

Rated 1 out of 5 stars

The new formula burns and stings on the skin. Why have they changed it? The new product has a cheap feel and smells. The old aveeno was amazing but avoid at all cost now


Company details

  1. Beauty product supplier
  2. Cosmetic Products Manufacturer
  3. Cosmetics Industry
  4. Cosmetics shop
  5. Health and beauty shop
  6. Skin care products vending machine

Information provided by various external sources

AVEENO® products harness the power of ACTIVE NATURALS® ingredients, sourced from nature and uniquely formulated, to deliver real benefits for your skin and hair


Contact info

  • Grandview Road 199, 08558, Montgomery, United States

  • aveeno.com

1.8

Poor

TrustScore 2 out of 5

111 reviews

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Rated 1 out of 5 stars

Aveeno is now owned by Kenvue

Aveeno is now owned by Kenvue, I have set up a case, they are sending me a full refund as a good will gesture, my Aveeno smells like Skin so Soft as though it has insecticide in it🤮 and it burns like a chemical burn

1 May 2025
Unprompted review
Rated 1 out of 5 stars

I’ve too have been buying Aveeno from…

I’ve too have been buying Aveeno from Costco for many years great product, therm this month ordered two Bottles from Amazon it is now white and smells of ‘Avon So Soft’ like it has insecticide in it.
I will not be buying any more

1 May 2025
Unprompted review
Rated 1 out of 5 stars

Avoid! Avoid! Avoid!

As with the majority of people on here, I've used the intense moisturiser for years but the reformulated (i.e cheaper ingredients) Aveeno is a disaster. It actually burns like hell when I rub it in and leaves my hands even drier! Awful lotion consistency compared to the creaminess of the old product.
Johnson and Johnson who own Aveeno have made an inferior product hoping that loyal consumers will carry on and buy it regardless.
I've noted that there has been a a successful lawsuit against the Aveeno Naturals range - J&J were fined and have to remove lettering on their label stating only natural ingredients used.

I'm going back to using the Body Shop Hemp range.

18 March 2025
Unprompted review
Rated 1 out of 5 stars

Use to buy aveeno cream for long time…

Use to buy aveeno cream for long time now company produce New packaging and same time cream ingredients ,it's smell like more chemical not like before I like old product texture not happy with new products

12 March 2025
Unprompted review
Rated 1 out of 5 stars

Instant flare with the new aveeno…

Instant flare with the new aveeno formula. I have relied on aveeno for years due to having eczema and sensitive skin and it’s worked wonders, sooo disappointed and frustrated on why they would do this.

26 February 2025
Unprompted review
Rated 1 out of 5 stars

New Aveeno smells really bad

New Aveeno smells really bad. Thought it was just me but seeing similar reviews so it’s definitely the product. Not good for my 12 month old so had to throw it away.

17 February 2025
Unprompted review
Rated 1 out of 5 stars

Now smells like chemicals. Do not buy

Purchased December 2024, Jan 2025 and Feb 2025 - each time the bottle smells like chemicals. What has happened to the formula?? Avoid. Greedy Kenvue owner company making millions but now delivering a subpar product. Have had to buy Aqua emollient instead.

21 February 2025
Unprompted review
Rated 1 out of 5 stars

Long time aveeno hand cream here!

Long time aveeno hand cream here!
Have been suffering with my sore hands this winter and couldn't understand why.
Came across an old, unopened bottle of aveeno hand cream and now I understand why. They have changed their formula! The old stuff is waaaaaaaay better than the new stuff, have been going through the new stuff quickly as now seems thin and ineffective (almost to the point of aggravating my skin!) The old stuff feels much more silky and soothes as soon as it goes on, and is absorbed much more easily.
Shame on you aveeno

7 January 2025
Unprompted review
Rated 1 out of 5 stars

Aveeno bad experience

With so many complaints online now about the so called new formula aveeno why are the company not admitting that they have made a massive mistake by tampering with a once fantastic product. Their sales must have plummeted world wide. All they do if you complain is offer you a refund if you can send them a receipt. Who keeps receipts these days .

14 December 2024
Unprompted review
Rated 1 out of 5 stars

New formula burns

They changed the formula of the blue top "intense moisturiser". This was the only cream that I could use without my eyes flaring up. Now it BURNS and stings my face and skin around my eyes. Please revert the formula. There are so many comments online about this change also burning other people.

6 December 2024
Unprompted review
Rated 1 out of 5 stars

DON'T USE ON BABIES

DON'T USE ON BABIES
My 4 month old baby got severe allergic reaction after using their bath and wash and also their shampoo. She got rash all over her body.

29 November 2024
Unprompted review
Rated 2 out of 5 stars

Burns my skin

I am a young person with normal skin. I recently bought an Aveeno cleanser, and it burnt my skin. My face went red, and it was very painful.

I would not recommend this product, because the formula does not feel nice, and it also hurts skin. This was one experience, and I am not going to purchase Aveeno again.

Altogether, even for perfectly regular skin, with no skin conditions or sensitive skin, it is not a great product.

10 October 2024
Unprompted review
Rated 5 out of 5 stars

My first 24 hours with Aveeno

I am a 53 year old female who developed severe psoriasis after going through early menopause. I have tried lots of creams and even steroids to help as I have plaques and scales on 45% of my body I purchased Aveeno Dermexa Daily Emollient YESTERDAY my first use and felt relief in minutes last night was the first full nights sleep I did not wake up scratching and bleeding from my scratching in my sleep. This morning after my shower I noticed a slight change in all my spots already feeling calmer. I will be purchasing this product in bulk. #iloveaveeno

10 October 2024
Unprompted review
Rated 1 out of 5 stars

I have relied on Aveeno for over 10…

I have relied on Aveeno for over 10 years as everything else made my skin flare up. The new formula (for all of their lines not just the green lid - I’ve experimented hoping there was an alternative) doesn’t just disagree with my skin - it BURNS. Under my eyes have been swollen and itchy since using and I’ve had to go cold Turkey which feels only marginally better. I am disgusted by this brand’s disregard for its customers.

6 October 2024
Unprompted review
Rated 1 out of 5 stars

I don't know happened to the dispenser…

I don't know happened to the dispenser design, either the pump or perhaps it's even the viscosity of the lotion, but over the last year EVERY SINGLE BOTTLE of Aveeno Body lotion stops dispensing about 2/3rd of the way through the bottle. That did not happen previously. I will stop buying this product until they correct this defect.

4 October 2024
Unprompted review
Rated 1 out of 5 stars

Aveeno body wash

I am new to aveeno and I can tell you that this product is awful! I wish I read the reviews before I bought the body wash. It says for dry skin but the longer I use it the worse my skin gets. Terrible! Do not recommend!

7 September 2024
Unprompted review
Rated 1 out of 5 stars

After the changes now aveeno makes my…

After the changes now aveeno makes my skin worst. Lotion makes my skin itchy and dry after application. And shampoo makes my head itchy and if touches my skin it gives me a bunch of break out. I used to trust aveeno but now the bulk I ordered I cant even use. I tried other product and the itchiness went away and then i tried one more time to use it with the aveeno and the itchiness and breakout came back so I cant use it anymore. . What a waste of money.

1 August 2024
Unprompted review

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