I really like how the UI and user experience of Contrast is very clean and easy to use. I can quickly scale the webinar program and easily get a lot of registrants and attendees without worrying about overloading the platform or running into technical issues during the stream (the most important piece). The hosting experience itself is really easy to manage, allowing me to train speakers to present seamlessly. Additionally, the initial setup was extremely easy, and I was able to get started with setting up my first webinar in less than a day (e.g., set up registration page and automated email sequences), which is really good for my standards. The web-based platform is feature-rich, allowing me to float up important CTAs, or ask questions via polls. I like the different formats where I can show speakers on-screen (e.g., "Brady Bunch" style, or one/multiple presenters with screen-share). In the live chat, there's a lot of ways that attendees can engage with each other and express themselves, like reacting via emoji or hosts being able to reply directly to a comment. Ultimately, Contrast feels like a webinar platform built for the modern era, especially compared to some platforms I used in the past. From a technical standpoint, it feels very stable, especially for events with 100+ attendees. The analytics features of Contrast is quite rich and I can easily assess and export data to compile for our sellers. The Contrast team has been very helpful and very quick to get our team onto the right plan to scale our webinar program, which has been very much appreciated!
DD
Dale D.
Teaching marketing leaders how to strategise for search everywhere
I really like that Contrast makes webinars easy to hold and manage. The engagement features are great because they get the audience more involved and improve retention rates, leading to more people watching until the end. The communication side of things is also impressive, with an email notification system for registration that reminds attendees and sends them a link to the event, as well as emails that send recordings automatically after the event. I appreciate the engagement tools like emojis, polls, and on-screen comments, which keep people engaged through long webinars. The email notifications are beneficial as they come from Contrast and not from our agency’s email, preventing attendees from feeling overwhelmed by emails from us. I also find the integration with HubSpot fantastic, making it easier to track engagement with our content and aiding in pipeline management. Contrast offers better engagement tool sets and analytics compared to other products like StreamYard. The setup was straightforward and not difficult to use at all.
I appreciate Contrast for its user-friendly tool that makes setting up webinars easy and automates a lot of manual work we used to have. I really like the 'Studio' feature where I can record webinars immediately in a nice design that fits our branding. This feature is a big improvement for us because previously we had to edit videos in programs like Premiere Pro, which was a lot of work. Now, we can record a webinar and it's immediately ready to use. The connection with Hubspot is decent, and the transcription and AI features are nice to have. The initial setup was very easy and took us about an hour to get everything up and running.
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