I like that Fluency puts all of our accounts and any concerns in one place. Pause/Enable is really helpful, and the custom notifications are huge for making sure we're flagging the things that matter to us. Fluency lets us build campaigns via template, take actions en masse across many or all accounts, and custom notifications warn us about issues quickly. It also allows us to stay compliant with strict OEM requirements and take sweeping actions that would be very time-consuming if done manually on Meta.

I like that Fluency helps with budget management, particularly because it automates the process, so we don't have to do it manually. I also find the dashboard really helpful as it allows me to see all the spending and results.

I like that Fluency puts all my accounts and campaigns in one place, which is super helpful for managing them efficiently. I find it really helpful to make budget changes easily, especially since these changes link to other platforms. I also appreciate the Blueprints feature that aligns with compliance, ensuring our ads will be approved. Plus, the notifications are useful for identifying problems early on.