ATM Refilling Model
ATM Refilling Model
Banks Desire
Minimum money should be kept in ATMs Minimum refilling servicing as bank has to pay for it By keeping little money in ATMs bank increases servicing costs but also increases investment return profits
Ideal Situation
All ATMs will dry up as expected in the model
People Desire
ATM should always be running
Model
Bank informs agency of drying up of ATM Bank informs agency how much it has to be filled Bank gives the agency its ATM servicing schedule Servicing Costs to Bank charged by Agency per ATM = Rs. 4001 Servicing Time - 24x7
Required Calculations
ATM transactions/money amount requirement analysis People cash spend pattern analysis may be a good reflection of this
People Spending
ATM Users
ATM Location
Financials
Study of last 3 year transaction records of all ATMs, all Savings/ Current Accounts at all Branches of the Bank and all Card transaction s of select cities/town s whose data can be taken as Sample data for cities/town s similar to them to find weights of all the parameters defined in this model
Payment Method market region/ merchant specific Malls, supermarkets & High Society Markets prefer Card, rest all markets prefer Cash
Age
Profession
Pref Fem erre ale: d Mal Tran Card e sacti Pen ratio etra on of tion via Good card Cash card own / accep ers Card tabilit
y indica tes that Good peopl mean e s prefe wider r accep using tabilit card y of for card trans actio ns or ATM for withd rawal s Cash Prefe rence will incre ase withd rawal s from ATMs
Offic e Area
Market Area
Residential Area
Max imu ATM m Cash daily Carr with ying dra Cap wal acity limit
Low amount in Savings High amou Account in nt in Banks Savin Branch gs either people dont have Accou nt in money or Branc people prefer h other banks over ours
Festiv e Salary Seaso Week Day end n Mont Spen spend h ding - ing/s End/F Diwal hoppi irst i/ Eid/ ng Week New Year
Small Markets
stude Salari nt/re Busin ed ess cent peopl 30-60 earne Retire peopl e d e rhave gener have gener have defin ally many less ally deal ed & needs deal in needs in varia cheq cash ble ue needs
Good
Bad
Cash Spen d: Cash Very Cash Spen Cash Spen Low d: high Spen High PerPer- amou d: d: high nts high capita capita high amou very amou inco amou inco nts high high me me nts nts high regio regio frequ high frequ n n frequ ency frequ ency seaso ency ency 1st nal week variat ion Cash Cash Spen Spen d: d: medi low um amou amou nts nts low medi frequ um ency frequ ency
Cash Cash Cash Spen Spen Spen d: d: d: low low low amou amou amou nts nts nts very high low low frequ frequ frequ ency ency ency
Cash Cash Spen Spen d: d: high low amou amou nts nts very low high frequ frequ ency ency
Cash Cash Spen Spen d: d: low high amou amou nts nts low high frequ frequ ency ency
Regul ar usage gener ally Colleg Dema Very nd High es by High defin dema low High demand retire dema during month d ed nd usage nd Touri end to pay peopl durin and durin st durin salaries of regul g eg Areas g ar festiv sum helpers and take week out mers/ food/ e home rents ends highe winte trans seaso r port n rs amou nts at Cash Cash a Spen Spen Cash Cash Cash Spen time d: d in Spen Spen d: very Cash Mark Cash d: low d: low Cash medi Spen high Spen et: Spen amou amou d: d: um to amou high d: low nts nts nts amou high high high amou low high amou amou very amou nts frequ frequ nts nts high high nts nts ency ency low low high frequ high frequ frequ 1st, seaso frequ frequ ency frequ ency ency 2nd, nal seaso ency seaso ency ency 3rd variat 4th nal nal week ion week variat variat ion ion
Good
Bad
Standalone ATM
Rs. loan Share 50k, retur s, Max ns bonds 40 10% , notes to assets in a 20% - say single say 25% trans 15% P.A. actio P.A. n1
Small Mach ine : Rs. 20 lakhs Big Mach ine : Rs. 35 lakh2
Labou r charg e
Dista Vehicl nce No. of e& ATMs of Labou requir ATM r ing from charg refill Branc e h
Classifications
ATM Location: City Type Metro / City / Town / Village Tourist City No / Tourism Season / Tourism Off Season Location Office Area / Market Big & Medium / Market Small / Residential Area / College ATM Visibility & Accessibility Good / OK / Bad
Time:
ARBITRARY ALLOTMENT OF WEIGHTS
City Type Metro City Town 1 0.2 0.02 0.001 Tourist City No Tourism Season Tourism Off Season 1 10 3 Location Office Area Market Big & Medium Market Small Residential Area College 0.05 1 0.5 0.01 0.001 ATM Visibility & Accessibility Good OK Bad 1 0.85 0.75
First Week of Month Yes / No Weekend Yes / No Long Weekend Yes / No Big Festive Season Yes / No
Village
People Information: Average Per Capita Income High / Good / Average / Low Use of Cards Good / OK / Low Preferred Transaction Type Card / Cash General Information: Economy & Employment Outlook Good / OK / Bad Approach of Calculations: Assuming that biggest spend will be with the following parameters: Metro, No, Market Big, Good, Yes, Yes, Yes, Yes, High, Good, Cash, Good
Average Per Capita Income High 1 Good 0.65 Average 0.1 Low 0.01
Good OK Low
Card Cash
Good OK Bad
Calculations
Maximum number of transactions in a single day = 6001 Big ATM Max Capacity = Rs. 35 lakh2 Small ATM Max Capacity = Rs. 20 lakh2
Calculations
Annual profit on investment = 10% Therefore, per day profit on investment = (10/365)% = 0.027397 % Per day profit lost on keeping money in ATMs = 0.027397% of money kept in ATM Loss will be calculated over a week Loss will be calculated on the cash amount left in the ATM at the end of each day of the week For ease of calculations, it is assumed that while refilling, the ATM cash level is taken till the desired optimized cash level only
Reference
1. 2. http://www.dnaindia.com/money/report_atm-refilling-costs-up-as-withdrawal-limit-is-hiked_1391225 http://articles.timesofindia.indiatimes.com/2011-07-11/mumbai/29760322_1_atms-bank-officials-refilling