While we don't verify specific claims because reviewers' opinions are their own, we may label reviews as "Verified" when we can confirm a business interaction took place. Read more

To protect platform integrity, every review on our platform—verified or not—is screened by our 24/7 automated software. This technology is designed to identify and remove content that breaches our guidelines, including reviews that are not based on a genuine experience. We recognise we may not catch everything, and you can flag anything you think we may have missed. Read more

See what reviewers are saying

Rated 4 out of 5 stars

Direct Whisky Co. provides an exceptional platform for whiskey investments, combining deep industry knowledge with personalised service. Their curated selection of premium whiskeys and transparent inv... See more

Rated 5 out of 5 stars

A fantastic company to deal with. They have a great range with competitive prices. Also have an excellent knowledge of the products. They go above and beyond to assist you. Would highly recommend this... See more

Rated 5 out of 5 stars

Couldn’t recommend better, I have been investing for over 12 years now.full of highs and lows… I must say the experience here so far I can only describe as ‘refreshing’

We perform checks on reviews

Company details

  1. Wine wholesaler and importer

Written by the company

We offer you a journey into the world of exclusivity, craftsmanship, and collection potential. Our mission is to redefine the way whisky enthusiasts approach their collections by emphasising the intrinsic value of whisky as a luxury asset.


Contact info

4.6

Excellent

TrustScore 4.5 out of 5

28 reviews

5-star
4-star
3-star
2-star
1-star

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

A fantastic company to deal with

A fantastic company to deal with. They have a great range with competitive prices. Also have an excellent knowledge of the products. They go above and beyond to assist you. Would highly recommend this company to everyone.

20 October 2024
Unprompted review
Rated 5 out of 5 stars

Couldn’t recommend better

Couldn’t recommend better, I have been investing for over 12 years now.full of highs and lows…

I must say the experience here so far I can only describe as ‘refreshing’

10 September 2024
Unprompted review
Rated 5 out of 5 stars

Great!

Excellent stock and competitive prices. A pleasure to deal with.

24 October 2024
Unprompted review
Rated 5 out of 5 stars

Direct Whiskey Co has revolutionised…

Direct Whiskey Co has revolutionised how our business invests in a range of luxury whiskey and wine products. We have been supported by James who is an expert in this lucrative market and he guided us throughout the initial buying process. We are already seeing great results from our expanding portfolio of products and look forward to using the platform for years to come.

2 October 2024
Unprompted review
Rated 4 out of 5 stars

Direct Whisky Co Review

Direct Whisky Co. provides an exceptional platform for whiskey investments, combining deep industry knowledge with personalised service. Their curated selection of premium whiskeys and transparent investment process make them a reliable choice for both new and long term investors. Highly recommended for those looking to diversify their portfolio with unique, high-return assets.

1 August 2024
Unprompted review
Rated 5 out of 5 stars

Top tier

Despite not having the most knowledge about whisky, my experience was superb, if you’re like me and don’t have that broad experience in selections then look no further, 5 star service and I won’t be going anywhere else

10 August 2024
Unprompted review
Rated 5 out of 5 stars

Enlightening.

I became involved with Direct Whisky Co, from an exceptionally bad experience from a previous investment, and I was extremly reticent as you would expect towards any future deals. However my dealings with Daniel and DW Co was totally unexpected; professional, not pushy, showing empathy with all my concerns and answering all my questions and worries without failure. A pleasure to work with and an individual and company I have no doubt in highly recommending.

28 May 2024
Unprompted review
Rated 5 out of 5 stars

Colin haymes

Experience was fantastic
John an the team couldnt have done anymore for me
Will definitely being using this company again and again
Thank you very much

1 May 2024
Unprompted review
Rated 5 out of 5 stars

Direct Whiskey Co Australia is a gem…

Direct Whiskey Co Australia is a gem for whiskey enthusiasts! The team's depth of knowledge and experience is unmatched, providing invaluable guidance in selecting the perfect bottle. Their passion for whiskey shines through in every interaction, making the shopping experience not only seamless but also enjoyable. Trustworthy, knowledgeable, and a delight to deal with - I highly recommend Direct Whiskey Co Australia to anyone seeking top-notch service and expertise in the world of whiskey.

1 April 2024
Unprompted review
Rated 5 out of 5 stars

Direct Whiskey Co has elevated my…

Direct Whiskey Co has elevated my appreciation for fine wines and now whiskey to new heights. Their curated selections and expert guidance have not only expanded my palate but also my portfolio. John and the team have been super patient in taking me on the journey, and giving me the time to full evaluate the opportunity. 10/10 recommend.

3 April 2024
Unprompted review
Rated 5 out of 5 stars

My go-to for whiskey and wine…

My go-to for whiskey and wine collecting. It’s rare to be able to build a portfolio for wine and whiskey with the same trader that has sound knowledge in both fields. Their personalised customer service is professional, fast, and responsive. I would definitely recommend for anyone looking to explore whiskey investing.

3 April 2024
Unprompted review
Rated 5 out of 5 stars

Cheers

Cheers! What a whisky powerhouse. Being a whisky lover in Australia it isn’t unusual that Aussie distilleries can hit and miss a lot of their produce although this was superb. Hopefully this is available worldwide soon as I want to get family and friends onto it.

2 March 2024
Unprompted review
Rated 5 out of 5 stars

Exceptional first time experience

As a first timer, I was initially apprehensive about where to start and how to navigate the world of whiskey. Direct Whiskey Co. provided the perfect entry point for me. Their website is user-friendly, making it easy for a novice like myself to explore their extensive collection and learn about different whiskey varieties.

What truly impressed me was the personalized assistance I received from the Direct Whiskey Co. team. They patiently answered all my questions, provided valuable insights into portfolio opportunities, and guided me through the process with professionalism and care.

29 March 2024
Unprompted review

The Trustpilot Experience

Anyone can write a Trustpilot review. People who write reviews have ownership to edit or delete them at any time, and they’ll be displayed as long as an account is active.

Companies can ask for reviews via automatic invitations. Labeled Verified, they’re about genuine experiences.

Learn more about other kinds of reviews.

We use dedicated people and clever technology to safeguard our platform. Find out how we combat fake reviews.

Learn about Trustpilot’s review process.

Here are 8 tips for writing great reviews.

Verification can help ensure real people are writing the reviews you read on Trustpilot.

Offering incentives for reviews or asking for them selectively can bias the TrustScore, which goes against our guidelines.

Take a closer look