Naked Paper Reviews 1,502

TrustScore 4.5 out of 5

4.7

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Review summary

Based on reviews, created with AI

Reviewers overwhelmingly had a great experience with this company. Customers are particularly satisfied with the product and its high quality. Consumers appreciate the company's commitment to sustainability, noting that the products are environmentally friendly. People also value the convenience of the delivery service and the ease of managing their orders. The general consensus is that the business offers an excellent service, with an easy-to-use ordering system that allows for flexibility in pausing, delaying, or changing orders. Reviewers highlight the great packaging, which is compact and recyclable. Consumers also appreciate that the paper is soft, absorbent and doesn't clog pipes, making it suitable for those not on mains sewerage.

Based on these reviews

Rated 5 out of 5 stars

Excellent service,ready to use ordering system, able to pause, delay, change orders according to usage. Great packaging, all cardboard, very compact, great for recycling. Paper is not too thin or thic... See more

Rated 5 out of 5 stars

Naked Paper are a great company. I use their loo roll (super soft - aaaahhhhh), tissues (also soft yet still absorbent - atchoo!) and kitchen roll (absorbent and strong - whoop) and have not one compl... See more

Rated 5 out of 5 stars

We've been getting naked paper for almost a year now and we absolutely love it. Not only is it high quality, but the environmental and sustainability factors make it a no-brainer. We get the largest b... See more

Rated 5 out of 5 stars

Very pleased with subscription, don't miss wandering up and down supermarket aisle trying to work out which loo rolls/tissues/kitchen roll are most sustainable & ok price. Quality/softness of rolls is... See more

Rated 1 out of 5 stars

I bought both paper towels and toilet tissue using the company's special offer. The paper towels, while thin and not so absorbent, were "okay". However, the toilet tissue is absolutely terrible! T... See more

Company replied

Rated 5 out of 5 stars

Tried out Naked paper years ago when they were first starting out, as Naked Sprout,very good long lasting toilet rolls. Now they have expanded into doing kitchen roll and tissues that we buy aswell as... See more

Rated 5 out of 5 stars

Love the ethos & integrity of this company. We bulk buy loo rolls, kitchen rolls & tissues approximately annually as fortunately we can store them in an easily accessible loft and bring down a box ful... See more

Rated 1 out of 5 stars

I really wanted to like this product but… I ordered the bamboo first time and thought it was a bit hard but tolerable, no better! Second time I ordered the recycled roll because it seemed a greener p... See more

Company replied

Rated 5 out of 5 stars

We have been using Naked sprout loo rolls and kitchen rolls and love them. Last so long, not bleached, sustainable and better quality compared to popular brand we were using before. We are less than... See more

Rated 5 out of 5 stars

Naked Paper products make my heart sing! Knowing theres no bleaching agents or harsh chemicals, no excess packaging, zero plastics and less carbon footprint are enough reasons for me, but the loo rol... See more

Rated 5 out of 5 stars

I've been getting NakedPaper loo rolls for a couple of years now, happily changing from the colourful, paper-wrapped variety. No waste - the box is adapted into a bus for my grandson when it's no long... See more

Rated 5 out of 5 stars

Absolutely no plastic or chemicals, particularly important next to anyone’s skin. I have noticed most toilet rolls in supermarkets are now wrapped in paper which is still an over packaging problem. Na... See more

Rated 5 out of 5 stars

I switched to Naked Paper after seeing an Ad by environmentalist Chris Packham. The order arrived quick and packed sensibly so I can store my 4 months supply easy. It works just like we expect loo p... See more

Rated 5 out of 5 stars

A great eco friendly alternative to normal loo roll. Not like using a quilted type, but not scratchy or uncomfortable. We have a septic tank and these are perfect for it, no bleach and easily breaks... See more

Rated 5 out of 5 stars

Plastic free, unbleached, longer on the roll, value for money and (in my opinion) with its rather chic shade of pastel au naturale, this loo tissue fits the bill for making that little extra bit of e... See more

Rated 5 out of 5 stars

We all want to do our meet to minimise our ecological footprint, but many things are more expensive than the “standard” alternatives, or change our lives too much. This one is a complete no brainer -... See more

Rated 5 out of 5 stars

I love this company! Excellent products and a wonderful sustainable ethos that is transparent. The bulk boxes get delivered to your door in plastic free packaging. Despite being thinner than the plush... See more

Rated 5 out of 5 stars

Love the product, in my case unbleached bamboo toilet paper. Once you adjust to the “job specific colour”. The web site is easy to use if you need to amend anything on your subscription. Plenty of not... See more

Rated 2 out of 5 stars

Unfortunately much as I would prefer to use eco products the toilet paper is not good. Despite boasting more sheets they are super thin + slightly narrower than commercial loo rolls meaning you need t... See more

Company replied

Rated 2 out of 5 stars

Been a customer for a year, have placed 3 orders, and have twice had serious quality defects. On top of the fact that the sheets haven't been cut properly again, the latest batch has a harsh feel and... See more

Company replied

Rated 3 out of 5 stars

I’ve placed 7 orders with naked and while I’m mostly happy with the product, all items arrive on separate vans every time. Apart from having to wait in, sometimes 3 times, I’m not sure how well your... See more

Rated 2 out of 5 stars

I'm really surprised by these positive reviews, to be honest. I really wanted to like the toilet roll but it's thin and no where near the quality of even own brand paper. At ~£1 a roll, I can't justif... See more

Company replied

Rated 2 out of 5 stars

Bought the 22 roll pack and wanted to like the recycled unbleached toilet paper but it just isn't soft at all and doesn't flush well. It's rough and scratchy just like the brown toilet paper in public... See more

Company replied

Rated 5 out of 5 stars

Love this company - one of those 'eco' brands where the quality of the product is not compromised at all in pursuit of sustainability. Customer service is excellent, sensible prices, and the delivery... See more

Rated 5 out of 5 stars

Brilliant company, great product. We’ve been using this loo roll, kitchen roll & also buying the tissues for approximately 2 years now. It makes me happy that we aren’t flushing bleach & other nasties... See more

Rated 5 out of 5 stars

I started my eco journey using another brand but switched to Naked Paper about a year ago. Their paper is soft and absorbent and has no colours or bleaches. There is no wasted paper wrapping each toil... See more

Rated 5 out of 5 stars

I've tried other eco-friendly loo rolls before but these tended to disintegrate in the wiping - bleah! not good! Very happy to find Naked Paper loo paper stays together until flushed. The same goes... See more

Rated 5 out of 5 stars

Why bleach, scent, quilt or emboss something that goes down the loo after use! I love Naked Paper and use both the kitchen and loo roll. I like how easy it is to adjust one's order and the minimal pac... See more

Rated 5 out of 5 stars

Great product and top class environmental credentials. Why are others still chopping down trees and using chemicals to bleach paper to white then putting it all in plastic?! Switch to Naked Paper and... See more

Rated 5 out of 5 stars

Although I don't place a standing order, just when I need it, I would NEVER, EVER go back to using any other brands. I find these better quality, softer though it did take a while to get used t... See more

Rated 5 out of 5 stars

I've been using Naked Paper for several years now and wouldn't go back to bleached white paper. I've had breast cancer and don't want chemical nasties near my vulnerable body parts if you get my d... See more

Rated 4 out of 5 stars

I am impressed so far, as I have only used the bamboo toilet paper for 1 week. I am curious to understand how the paper breaks down in the sewage system. It's soft enough as an alternative to paper. I... See more

Rated 5 out of 5 stars

These toilet rolls are amazing. I cannot tell the difference between these and normal supermarket range roll, these are better if anything and it feels much cheaper, maybe because they are paid via s... See more

Rated 5 out of 5 stars

For eco friendly top quality soft disposable paper products. This brand is the best. With every wipe, blow and spill mopped up. You’re putting less harmful chemicals in our water supply. You’re creati... See more

Rated 5 out of 5 stars

We started using Naked Paper about a year ago now and we never run out of loo or kitchen roll! It arrives quickly, you can adjust delivery dates, quantities as you please. The products are amazing. We... See more

Rated 5 out of 5 stars

We switched over from Who Gives A Crap in 2020 after questioning why they wrap every loo roll individually: apparently, to "keep them moisture-free and hygienic." In contrast, Naked Paper's toilet pap... See more

Rated 4 out of 5 stars

The ethos of this company is admirable. It's definitely the most ethical toilet paper out there. I'm just slightly suspicious of their claim that the factory is powered by burning twigs from the fores... See more

Company replied

Rated 5 out of 5 stars

Great product, not pretty but does the job without wrecking the environment. Certified B Corp too - so ethical company to do business with as well which feels like a rarity these days. Esay to order/s... See more



Contact info

4.7

Excellent

TrustScore 4.5 out of 5

2K reviews

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Replied to 70% of negative reviews

Typically replies within 24 hours

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Rated 5 out of 5 stars

Service is excellent

Service is excellent, the best part is being able to change order dates very easily to suit requirements of usage. Love the fact we are making as least negative impact on the planet by buying naked bamboo toilet paper. The product isn’t quite as soft as other paper but the ethos outweighs this

February 13, 2026
Unprompted review
Rated 5 out of 5 stars

Best feel good toilet roll

The colour is ok, especially when you understand why its a natural colour. The bamboo paper is soft and this is the most eco and affordable toilet paper in the UK. The company supports its workers and i am proud to support the company and its products. You are definitely buying into something positive that makes a real difference

December 10, 2025
Unprompted review
Rated 5 out of 5 stars

Thank you for creating such a brilliant…

Thank you for creating such a brilliant product! You are helping us to tick all the boxes that help us to help our world. I’m currently having a short trip in Thailand where my son lives and of course, loo paper is rarely used here because of their poor drainage/sewage systems (or at least I believe those are the reasons?). It makes you think about the whole thing. So, yes, thank you! You are an ethical, thoughtful business, not just out to make profits… and… most of you are women! Hurrah! But thank you, men, also. You’re all part of something good.

February 13, 2026
Unprompted review
Rated 5 out of 5 stars

Our household has been using Naked…

Our household has been using Naked Paper loo rolls for a couple of years now. We were searching for loo rolls that were ethically and sustainably produced. As far as we could see, Naked Paper is one of the very few that meet those qualities, if not the only one.
We will try and persuade other households we know, to try using Naked Paper. I think the colour might put people off. But not us. We love it. Thanks for the reminders and good service.

February 12, 2026
Unprompted review
Rated 5 out of 5 stars

I definitely recommend Naked Paper!

Naked Paper are great - their toilet paper is quite soft and pleasant to use compared to other recycled loo rolls and their subscription/delivery process works very well. I don't have to think about it at all, unless I want to delay a delivery, which is quick and easy.
It is also a good feeling to know that my family are using fully recycled products so many times each day!

February 12, 2026
Unprompted review
Rated 5 out of 5 stars

Top tier company 👌🏼

Love the idea that cardboard boxes used for deliveries are being recycled to make loo rolls. I bought a box ages ago - I can't even remember when - and it's still going strong!
I will keep using it and feeling better about all my deliveries in brown cardboard boxes knowing that they will not go to landfill.

February 12, 2026
Unprompted review
Rated 5 out of 5 stars

Very happy customer

We have been purchasing from NP since 2021 are extraordinarily pleased with our subscription. I have to admit the kids had raised eyebrows when their toilet roll was no longer white but after using it had no complaints at all. The emails they send are very informative & interesting & I feel confident that purchasing from this company aligns with trying our best to be 'greener'. I will be trying out the kitchen paper and tissues in the future & have no doubt we will continue to be happy with the products & service. I have only contacted customer service once & they were very quick to respond & wonderfully helpful! If you are on the fence about trying them out, just give it a go, you won't be sorry!

February 12, 2026
Unprompted review
Rated 5 out of 5 stars

Perfect business model

This is a perfect model of sustainablity and excellent product. Thank you for maintaining and improving your standards, business model and communication. You are the best.

February 12, 2026
Unprompted review
Rated 5 out of 5 stars

Excellent products - highly recommended!

Excellent products (I use bamboo loo roll and bamboo tissues) and I wouldn't buy anything else (I've been a customer for several years). Orders are easy to make and dealt with very efficiently. Highly recommended!

February 12, 2026
Unprompted review
Rated 2 out of 5 stars

I love the idea of Naked Paper

I love the idea of Naked Paper, and order a bulk supply of toilet paper. Unfortunately, much as would like to say it’s great, we’ve decided that it’s a little rough on our parts so will be reverting to something a little softer.

Sorry😢

February 12, 2026
Unprompted review
Naked Paper logo

Reply from Naked Paper

Thanks so much for trying Naked Paper but sorry to hear it wasn't a perfect fit for you. We're always looking to improve and adjust the rolls to work for everyone so hopefully in the future the softness will work better for your home. Please do get in touch with the support team if you need any help managing your account too.

Rated 5 out of 5 stars

Absolutely great - recommend

Been using the last couple of years, great toilet roll, tissues and paper towels!
All super soft, really do what they should with no dramas!! Love the fact they are sustainable and Naked Paper now officially Buy Women Built. Absolute no brainer. Marginally pricier than the cheap supermarket stuff, but overall with a large box it usually works out about the same as the regular. Easy to delay a delivery or speed one up if needed.
Highly recommend.

February 12, 2026
Unprompted review
Rated 5 out of 5 stars

Ecological & ethical.

Brilliant ecological, ethical company, they tick every box. Packed with no unnecessary extra packaging in strong cardboard boxes, delivered to your doorstep. Pause, delay or bring forward delivery easily depending on needs. One of my best decisions, been with you since naked sprout days. Your company is the way forward. Thank you

April 25, 2025
Unprompted review
Rated 4 out of 5 stars

Good products using recycled material…

Good products using recycled material which ticks the box for reducing waste; excellent communications allowing flexibility on delivery dates, supplying as and when required.

February 12, 2026
Unprompted review
Naked Paper logo

Reply from Naked Paper

Thank you for your kind words, we're glad to hear you're happy with Naked Paper.

Rated 5 out of 5 stars

Great loo roll

I have been using naked paper since it was naked sprout,it is just as good as any other loo roll but with the benefit of knowing that
I will not be adding to more trees cut down.

February 11, 2026
Unprompted review
Rated 5 out of 5 stars

I love the thickness of the paper there…

I love the thickness of the paper there is no trace of dust when you take a piece of the roll. You use less.
Im very happy I cant see me ever going back to other brands.

February 12, 2026
Unprompted review
Naked Paper logo

Reply from Naked Paper

Thank you so much for your feedback! We're very to hear you are a happy customer.

Rated 5 out of 5 stars

Great products.

I have been using Naked Paper products for as long as I can remember and am delighted by the quality and customer service.

February 12, 2026
Unprompted review
Naked Paper logo

Reply from Naked Paper

We're very glad to hear you're happy with Naked Paper, thank you for your kind words.

Rated 5 out of 5 stars

Great toilet paper

Great toilet paper, soft, absorbent, reasonable priced and good for recycling. Website easy to use. I am going to look at ordering kitchen roll from them as well. I highly recommend them.

February 12, 2026
Unprompted review
Naked Paper logo

Reply from Naked Paper

Thank you so much for your feedback, we're very happy to hear you're happy with Naked Paper!

Rated 5 out of 5 stars

The Bamboo rolls are soft and absorbent

I've been using the bamboo rolls for quite a long time now (Naked Sprout days) and I find them soft and very efficient. Initially, it looks more expensive than supermarket toilet rolls, but the rolls last a LOT longer, I think partly because of their absorbency, but mainly because there seem to be so-o-o many sheets on each roll. I have been satisfied with the rolls from Day One and would not consider changing to any other product.

January 31, 2026
Unprompted review

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