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Review summary

Based on reviews, created with AI

Most reviewers were somewhat happy with their experience overall. Consumers are generally pleased with the quality of the products, highlighting that the images are clear, the cutouts are precise, and the scents are delightful. People also appreciate the ability to personalize their air fresheners with specific images and scents. However, there are mixed opinions regarding the order and delivery process. Some consumers report slow delivery times, lack of order tracking, and poor communication from the company regarding delays. Some reviewers report that the business does not respond to their requests.

Based on these reviews

Rated 4 out of 5 stars

Ordered 21/11, received 15/12. Delay was unfortunate, but I received a quick response when I emailed asking for an update. Tracking is not the best, quite vague but I understand royal mail can be prob... See more

Company replied

Rated 4 out of 5 stars

Ordered air fresheners for Christmas presents at the beginning of December, it was slow to receive these however this was out of the company’s control given the time of year. I received my order... See more

Company replied

Rated 4 out of 5 stars

Have used Photofresh a couple of times - the air fresheners are fantastic and given the family much joy!. There were some admin issues when I first ordered but having spoken to the owner (I think) on... See more

Company replied

Rated 3 out of 5 stars

Ordered on 5th Dec, stated was out for delivery on the 11th December with Royal Mail 48hr delivery. It’s now 22nd December and they have still not arrived. There is no tracking provided or proof the... See more

Company replied

Rated 5 out of 5 stars

We decided to get our first air freshener, one of my rescue dog, Picasso (we got two air fresheners), and OMG! They turned out adorable and made my entire car smell incredible. After we placed our ord... See more

Company replied

Rated 5 out of 5 stars

I ordered 5 personalised car air freshener for birthday presents. OMG they are absolutely amazing. I love the idea of personalised your own air freshener and also choosing a specific scent. Th... See more

Company replied

Rated 1 out of 5 stars

Ordered in early December for a Christmas present. Was sent a tracking link, which never worked. Had no response to multiple emails until January, where finally a half hearted excuse about missing pac... See more

Company replied

Rated 5 out of 5 stars

I ordered these for my boyfriend as a well done for passing his driving test gift and we both love them. The photos are really clear, the colours are great, and they all smell amazing. They made a... See more

Company replied

Rated 5 out of 5 stars

I ordered a couple of air fresheners with photos of my golden retriever, Sam and they turned out amazing! The print is crystal clear, and the material is super high quality. I went for the vanilla sce... See more

Company replied

Rated 1 out of 5 stars

Awful service. Ordered on 17/12/25 and only judt received today, 13/01/26. No communication whatsoever about any delays, no apology, and to top it off, despite their website and all correspondence... See more

Company replied

Rated 5 out of 5 stars

Amazingly good quality product, reasonable prices for unique items and excellent customer service. So delighted and the best christmas gift ive bought for my nephew. His beloved dog will get modelling... See more

Company replied

Rated 3 out of 5 stars

Ordered on the 18th October received nothing have emailed twice and no reply back also asked for a refund heard nothing. Extremely disappointed Update No explanation was given for the delay. Howe... See more

Company replied

Rated 5 out of 5 stars

What a fantastic company! Ordered a bundle of their personalised car air fresheners and all were able to be different despite coming as a bundle pack. They hilariously turned my three dogs in... See more

Company replied

Rated 1 out of 5 stars

It’s been just under two weeks and they have not dispatched my order. I purchased from this store as a gift for Valentine’s Day, now it won’t arrive in time, I even paid for next day delivery. Enquire... See more

Rated 3 out of 5 stars

The products themselves are really well made and fun. I got these as new years gifts for family. They did take longer than expected, seemed like they were overrun at Christmas and not set up to deal w... See more

Company replied

Rated 5 out of 5 stars

Absolutely delighted! I had not heard of photo fresh before they popped up on my instagram as an ad but when I looked on their page I ordered straight away. Unfortunately, I read a couple reviews afte... See more

Company replied

Rated 1 out of 5 stars

AVOID PHOTO FRESH! I placed an order with Photo Fresh on 3rd December for a Christmas present and paid £52.76. I have not received my order or a refund. I have requested a refund by email, an... See more

Company replied

Rated 1 out of 5 stars

Ordered a personalised gift on Dec 15th, emailed multiple times, they said they were so busy with Christmas orders and the post was delayed! Now January 26th and still nothing! I contacted my credit c... See more

Rated 1 out of 5 stars

I selected this company because of their online promise of a quick order turn around. I placed an order for 1 item on the 6 December and on the 11 December the tracking system said that it was on rout... See more

Company replied

Rated 1 out of 5 stars

Ordered 10th September over a month later and still no delivery. I have had a reply to my email saying they have postage issues but no replacement nor offer to refund. Just they are looking into it.... See more

Company replied

Rated 1 out of 5 stars

Order hasn’t arrived. Apparently royal mail have ‘courier issues’, even though I’ve not had any issues with any other parcel. Not received any response to my recent email. Pretty sure the company is a... See more

Company replied

Rated 1 out of 5 stars

Ordered on the 4th Dec, and as of today 5th Jan and still no delivery details at all. This was meant to be a Christmas gift, hence I was really disappointed with the service. Besides an order confir... See more

Rated 5 out of 5 stars

Absolutely love my personalised air freshners, the ordering process was really simple you just upload the photos you want. They do good prices on bundles and they smell incredible my car smells and fe... See more

Company replied

Rated 5 out of 5 stars

I had an air freshener made of my dog Dizzy’s face & I absolutely love it- much more true to life than I expected & it smells great too. This would make a great secret Santa or sticking filler, but th... See more

Company replied

Rated 2 out of 5 stars

I ordered over 10 days ago, still not received any package. Tracking link does not work just says awaiting details. Did arrive after 2 weeks

Rated 5 out of 5 stars

Ordering was easy, delivery was quick, perfectly priced for stocking fillers and secret Santa’s, lovely photos on the air fresheners when they arrived. What more can you say? Highly recommend.

Company replied

Rated 5 out of 5 stars

I cannot recommend Photofresh highly enough! We ordered personalised air fresheners featuring our dog, Cooper, and the result completely exceeded all expectations. ​The quality of the product is tr... See more

Company replied

Rated 5 out of 5 stars

I received 3 car fresheners for my birthday off my daughter-in-law of Charlie my German shorthaired pointer. Brilliant, so I ordered 3 for my best friends 80th and she loves them. The car smells so fr... See more

Company replied

Rated 5 out of 5 stars

Absolutely love it, amazing quality, the way they cut out the silhouette of the picture is perfect! Plus it smells great! It was so quick to come as well, I wasn't expecting such a fast delivery cons... See more

Company replied

Rated 4 out of 5 stars

Lovely product and great quality, the photo came out much clearer than I expected. Delivery took nearly 2 weeks though, longer than the website stated. Understand this is probably due to the time of y... See more

Company replied

Rated 1 out of 5 stars

Having read reviews on here and seemingly really good I decided to go with photo fresh over other companies. I placed my order 25/11/25, with the email stating orders take 5-10 days to arrive.... See more

Company replied

Rated 5 out of 5 stars

I ordered two air fresheners of my sassy cat Edie :) So happy with my purchase. Fast delivery, great quality and lovely scents! Will definitely order again for gifts for friends and recommend to other... See more

Company replied

Rated 1 out of 5 stars

I placed an order 15th January and did not receive any shipping confirmation / tracking information. It was in Production Cycle 1 so should have at least been dispatched. I emailed multip... See more

Company replied

Rated 2 out of 5 stars

My item arrived today after 3 weeks of waiting. The actual product is ok but the customer service and delivery really let it down. Wish I had seen some of these reviews before ordering. Ordered on... See more

Company replied


Company details

  1. Car Accessories Store

Written by the company

At PhotoFresh, we turn your favourite photos into personalised car air fresheners — combining fresh scents with the faces you love! Whether you’re creating a memorable gift, promoting your brand, or adding a personal touch to your car, we’ve got you covered.


Contact info

3.7

Average

TrustScore 3.5 out of 5

88 reviews

5-star
4-star
3-star
2-star
1-star

Replied to 62% of negative reviews

Typically replies within 1 month

How this company uses Trustpilot

See how their reviews and ratings are sourced, scored, and moderated.

Companies on Trustpilot aren't allowed to offer incentives or pay to hide reviews. Reviews are the opinions of individual users and not of Trustpilot. Read more

Rated 5 out of 5 stars

Genuinly taken back by how good these…

Genuinly taken back by how good these are. Highly recommended as a unique gift idea, always brings a smile and giggle.

January 8, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Maria,

Thank you so much for your lovely review! We’re so happy to hear they exceeded your expectations and that they bring smiles and giggles, that’s exactly what we aim for.

Thanks again,
Stephen

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Rated 1 out of 5 stars

Avoid this store at all costs

It’s been just under two weeks and they have not dispatched my order. I purchased from this store as a gift for Valentine’s Day, now it won’t arrive in time, I even paid for next day delivery. Enquired as to where my order was and they ignored me. If you want to receive what you purchase then avoid this store.

February 11, 2026
Unprompted review
Rated 5 out of 5 stars

Picasso air fresheners

We decided to get our first air freshener, one of my rescue dog, Picasso (we got two air fresheners), and OMG! They turned out adorable and made my entire car smell incredible. After we placed our order, it didn't take long for the air fresheners to be made and delivered straight to our door! I couldn't be more pleased with our experience and cannot wait to order more.

October 31, 2025
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Angel,

Thank you so much for such a lovely review! Picasso sounds adorable, we’re so happy to hear your air fresheners turned out just as you hoped and that your car smells incredible. It means a lot to know you had such a great experience, and we can’t wait to make more for you soon.

Thanks again,
Stephen

Rated 4 out of 5 stars

Pretty fast delivery brilliant product

Pretty fast delivery, brilliant product, slightly slow on communications but were there to help. would recommend.

February 9, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Tiffany,

Thank you so much for your honest review! We’re really glad you were happy with the product and delivery, and we appreciate the feedback on communication too, that’s something we’re always working to improve.

Thanks again,
Stephen

Rated 5 out of 5 stars

Nice gift idea

I bought this as a gift for my partner and it turned out really well. Print is sharp and the scent is subtle.

January 14, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Muriel,

Thank you so much for your lovely review! We’re really happy to hear your gift turned out so well and that you loved the sharp print and subtle scent.

Thanks again,
Stephen

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Rated 5 out of 5 stars

Definitely recommend

I ordered these for my boyfriend as a well done for passing his driving test gift and we both love them. The photos are really clear, the colours are great, and they all smell amazing.

They made a really thoughtful, personal gift and I’d definitely order again. Would 100% recommend!

December 3, 2025
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Georgia,

Thank you so much for your amazing review! What a lovely idea for a driving test gift, we’re so happy to hear you both loved them. It’s great to know the photo quality, colours and scents all hit the mark. We really appreciate the recommendation and can’t wait to make more for you in the future.

Thanks again,
Stephen

Rated 1 out of 5 stars

Took 15 days for them to dispatch. Won’t order again

I ordered on 19th January and in the confirmation email it said I would receive my order within 5-10 days. I finally received my order on 7th February (19 days later), after having to chase them via email, so straight away their claim that customers receive their orders within 5-10 days is false. But prior to this when I was still wondering where my order was, I had emailed the customer service email on 31st January, and on 3rd February I received an extremely short and generic response saying that it was in the process of being dispatched, and then conveniently immediately after that I received a dispatch email, almost as if they weren’t intending on dispatching unless I emailed to chase it. I ordered on 19th Jan and it was dispatched on 3rd Feb - 15 days (!!) later. It should not take ANY company 15 days to dispatch an order, especially when it’s not even over the Christmas period. I have now received my order and I am happy with the product, but unfortunately I wouldn’t order again simply because of the amount of time it took them to send my order out. I have also had the owner emailing me twice now asking me to change my review which I find unethical - if you don’t want a bad review, then do a better job as a company. I stand by my first point - 15 days to dispatch an order is unacceptable.

February 7, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Rebecca,

Thank you for taking the time to share your experience. You’re absolutely right that a 15-day dispatch time is not acceptable outside of peak season, and we’re genuinely sorry that your order was delayed. That fell below our usual standards, and we understand why that put you off ordering again.

As an apology, we issued a full refund for your order, even though the item was delivered and you were happy with the product itself. That was our way of acknowledging the delay and taking responsibility for it.

I also want to clarify one point regarding the review. We reached out not to pressure you, but because your original review stated that we were a scam and that we hadn’t responded to you. We're, of course, not a scam and we had in fact reached out to you multiple times via email and Instagram messages. Our intention was simply to ensure the information was accurate, not to dismiss your concerns about the delay, which were completely valid.

We genuinely appreciate honest feedback, even when it’s critical, as it helps us improve. I’m sorry again that your experience didn’t match the standard we aim to provide.

Thanks,
Stephen

Rated 2 out of 5 stars

Slow



I ordered over 10 days ago, still not received any package. Tracking link does not work just says awaiting details.

Did arrive after 2 weeks

February 2, 2026
Unprompted review
Rated 1 out of 5 stars

Avoid - order never arrived + no response to emails.

Ordered in early December for a Christmas present. Was sent a tracking link, which never worked. Had no response to multiple emails until January, where finally a half hearted excuse about missing packages was made. I asked for a replacement to be sent out, and was told this would be sent out straightaway. Several weeks after this I still have had no replacement order arrive, and no response to follow up emails. Quite surprised by the other positive reviews for this company.

January 29, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Tom,

We’re really sorry to read this and completely understand your frustration.

We just want to clarify that our team has tried to reach out to you three times using the email address provided with your order but haven’t received a response. We’ve now gone ahead and processed a full refund for your order so you’re not left out of pocket.

That said, we’d genuinely still like the opportunity to resolve this properly for you. If you’re able to reply to our emails or get back in touch with us directly, we’d be more than happy to look into this further and see what more we can do.

Thanks,
Stephen

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Rated 4 out of 5 stars

Customer services quick in resolving problems

Ordered air fresheners for Christmas presents at the beginning of December, it was slow to receive these however this was out of the company’s control given the time of year.

I received my order on Christmas Eve, part of it was missing however they were quick to resolve this and communication was quick.

Overall, I am satisfied with the product. It seems to be of much better quality than custom air fresheners I have previously purchased elsewhere.

January 26, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Lesa,

Thank you so much for your thoughtful review. We really appreciate your patience during the busy Christmas period and are glad we could resolve the missing item quickly for you. It means a lot to hear you were happy with the quality, especially compared to similar products elsewhere.

Thanks again,
Stephen

Rated 1 out of 5 stars

Never arrived …

Ordered a personalised gift on Dec 15th, emailed multiple times, they said they were so busy with Christmas orders and the post was delayed! Now January 26th and still nothing! I contacted my credit card company and thankfully they were able to refund me!

December 15, 2025
Unprompted review
Rated 1 out of 5 stars

No order received / No email reply

I placed an order 15th January and did not receive any shipping confirmation / tracking information. It was in Production Cycle 1 so should have at least been dispatched.

I emailed multiple times regarding this and also sent messages on your website portal but have only received generic replys blaming courier issues.

Failure to deliver within a reasonable time and after the agreed deadline (25-01-26) is a breach of the Consumer Rights Act 2015.

This date has now passed and I would like a full refund processed with immediate effect or I will be escalating this matter to the Financial Ombudsman Service.

YOU HAVE TAKEN MY MONEY AND I HAVE NOT RECEIVED ANY GOODS.

Please issue my full refund of £11.99 to my original payment method and send me through proof that the refund has been processed.

Furthermore, the contact number you have on your website and also within the Shop App is invalid and cannot be connected.

January 15, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Janty,

Our team have tried to find your order details from the 15th January in order to reach out to you. We don't have an order under anyone named Janty, nor have you included an order number or postcode. If you can reach out to us at [email protected], or via direct message on socials with an order number or postcode, we can resolve this for you.

Thanks,
Stephen

Rated 1 out of 5 stars

DO NOT USE.

DO NOT USE.
Order was confirmed on 15/12, not shipped until 26/12.
Never received my order, tracking was useless.
Emailed for this to be chased up 2 weeks ago and had no reply.

December 15, 2025
Unprompted review
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Rated 5 out of 5 stars

Review of personalised car air freshener

I ordered 5 personalised car air freshener for birthday presents. OMG they are absolutely amazing.

I love the idea of personalised your own air freshener and also choosing a specific scent. The quality of the product is great and the images are so clear. The business really does take care and precision with their images and products.

Will be ordering more very soon.

Would highly recommend as they are affordable, quick delivery and high quality. 10/10

January 19, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Isobel,

Thank you so much for your amazing review! We’re absolutely thrilled to hear you loved the air fresheners and that the quality, clarity and scent choices all hit the mark. It means a lot to know the care we put into each order shows, and we really appreciate the recommendation. We can’t wait to make more for you soon.

Thanks again,
Stephen

Rated 5 out of 5 stars

Super clear print

I was surprised how clear the photo looked once it arrived. It's been hanging in my car for about a week now and still smells great.

January 7, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Guy,

Thank you so much for your review! We’re really happy to hear you were pleasantly surprised by the photo clarity and that the scent is still going strong. We really appreciate your support.

Thanks again,
Stephen

Rated 5 out of 5 stars

For the quality and presentation

For the quality and presentation, these are seriously good value. I’ve paid more elsewhere for less. The scent holds up for weeks, and the colours don’t fade.

January 6, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Jenny,

Thank you so much for your lovely review! We’re really happy to hear you felt they were great value and that the scent and colours held up so well. That means a lot to us.

Thanks again,
Stephen

Rated 5 out of 5 stars

cute and funny

ordered one with my mate's face on it as a joke, turned out great

January 7, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Angela,

Thank you so much for your review! We love that you ordered one as a joke and that it turned out great, those are always some of our favourite orders to make 😄

Thanks again,
Stephen

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Rated 5 out of 5 stars

Quick turnaround, lovely

Ordered on a Friday, received by midweek. Smells amazing (Cherry) and the image looks like a professional print.

January 9, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Lauren,

Thank you so much for your lovely review! We’re really happy to hear your order arrived swiftly and that you loved the scent and the print quality.

Thanks again,
Stephen

Rated 1 out of 5 stars

Awful service

Awful service. Ordered on 17/12/25 and only judt received today, 13/01/26. No communication whatsoever about any delays, no apology, and to top it off, despite their website and all correspondence saying they ship via Royal Mail 48h, they sent it 2nd class.

Reply to Photo Fresh's comment: I've checked and the order confirmation email makes absolutely no mention about a factory closure so what you've stated is false. I also don't believe it was stated on the website as this is the first I'm hearing of it. Similarly, none of the other reviews here make any mention of a closure.

Your email states the order should have been received within 5 - 10 days from purchase.

January 13, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi,

Thank you for your review, and I’m genuinely sorry for the frustration caused by the delay over the holiday period although we do state on our website that all orders placed after 16th December would not be processed until 5th January, as our factory closes over the Christmas period. I’m very sorry if this wasn’t seen at the time of ordering, although it was also included in the confirmation email you should've received immediately after ordering.

We completely understand how disappointing it is when expectations don’t align, although we did try to make our holiday closure dates as clear as possible.

In terms of postage, Royal Mail 48h and Royal Mail 2nd Class only differ depending on the order size. As your order was smaller, it will be sent as a letter (2nd Class). Both have the same estimated transit time, however I appreciate that this wasn’t clearly communicated and we're sorry for any confusion caused.

We always aim to be transparent and do better by our customers, so if you don't mind getting in touch by email ([email protected]) or via our Instagram direct messages, we'd love to try and make things right for you.

Thanks,
Stephen

EDIT: Again, please get in touch directly so we can make this right for you.

Rated 5 out of 5 stars

The best personalised gift I've found

I ordered one for my sister with a picture of her puppy and she nearly cried when she saw it. It's honestly one of the best custom gifts you can buy for under £13. The scent lasts, she print's sharp and the packaging looks boutique.

January 8, 2026
Unprompted review
Photo Fresh logo

Reply from Photo Fresh

Hi Tanya,

Thank you so much for your lovely review! We’re so happy to hear your sister loved her gift, those reactions are exactly why we do what we do!

Thanks again,
Stephen

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